what are the tasks necessary for successful business.ppt
TRANSCRIPT
Developing
market strategies
and plans
Identify long run opportunities , core competencies, market available
Capturing market insights
Closely monitor marketing
environment to access market
potential and forecast demand
Connecting with customers
Try to create best value for chosen target markets and develop profitable long term relationship with customers.
Building strong brands
Pay close attention to competitors , anticipating their moves and learning how to react quickly .
Shaping the market offering
To gain a competitive advantage provide delivery, repair and training as a part of product offering.
Delivering value
Determine how to properly deliver to the target market value embodied in its product and services.
Communicating value
Adequately communicate to the target market the value embodied by its products and services.
Creating successful long term growth
Initiate new product development, testing and launching as a part of its long term view.