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What in the World Is Causing the Retail Meltdown of 2017?
Here’s A List Of 40 Bankruptcies In The Retail Apocalypse And Why They Failed
Source: ICSC Research Team
Mark Blinch / Reuters
What we are fighting for
To help all families discover the joy of everyday life
OptimismInclusivity
Connection Inspiration
Drive
Cat & Jack Sensory Friendly – Social Media Response
925 Mentions
27M Potential Impressions
+99 Net Sentiment
Recent Examples… Universal Thread
• These were great - until I washed them! Washed them in COLD water with TIDE detergent ACCORDING TO WASH INSTRUCTIONS and they came out with splotchy white spots
• Comfortable and fit well. Problem was washing. After 1st wash with Method detergent, color was splotchy in parts when it came out of the wash, cannot wear again
• I loved these pants UNTIL I washed them! I was horrified to see white splotchy spots all over and nothing else in the laundry came out that way!
Don’t talk about Digital
A guest’s journey in achieving the patio she desires RETAIL JOURNEY : PATIO
Find Inspiration Browse & Research Select & Validate Purchase & Pay Wait & Track Receive Re-evaluate Post-Purchase
3
She chooses standard shipping, but wants to see if we can place the items in her backyard. Only parcel options are available at checkout.
6
She creates a return online, but UPS says the box is too big for them to ship.
She calls Target who schedules a pick up with a different carrier. She waits for a call from the carrier to schedule a pick-up date.
1
A guest found a Patio set she loves on Target.com, but needs to know if it will fit in her space. There are no dimensions listed on the site, so she decides to call Target to ask.
2
Before she adds the items to her cart, she wants to know how much the handling fees and shipping costs will be.
4
The patio set is not going to make the original promised delivery date on the site.
The guest receives email communication with a longer EDD and from another company other than Target.
5
She comes home to a giant box blocking her driveway. Worse, the patio set is too big for her space.
13 significant changes12 distinct teams
Build relationships
Loyalty Membership Growth: 2012 to 2016
2012
2014
2016
3.3 BILLION
Loyalty memberships are proliferating.
U.S. loyalty program memberships have tripled since 2000. There are now more than 3.8 billion loyalty program memberships and an American household averages 29 program memberships.
Source: 2017 COLLOQUY Loyalty Census
26%
2.6 BILLION
3.8 BILLION 15%
Loyalty Membership Participation
Source: 2017 COLLOQUY Loyalty Census
46%54%
More than half of Loyalty memberships in the United States are inactive.
“Sometimes I feel like I care more about
Target than Target cares about me”
An even more rewarding Target run.