what is cognito? - home - ieee internet of...

16

Upload: others

Post on 20-May-2020

5 views

Category:

Documents


0 download

TRANSCRIPT

What is Cognito?

• Enterprise IoT Solution for Energy Management and Workflow Automation– Framework supports multitude

of use cases– Base applications bundled

• Can be deployed in private or public cloud

• Delivers– Multivendor IoT Management– Policy and closed-loop system– Modeling capabilities to

validate solution before deployment

Cognito Networks, Inc. Company Confidential -- NDA Information 2

What Problems Does Cognito Solve?

Cognito Networks, Inc. Company Confidential -- NDA Information 3

Proprietary and Expensive Application Silos

Integrate Management of Multi-Vendor IoT Networks

Automate Policies and Workflows

Current Status

• Cognito Enterprise IoT Solution, ready for deployment NOW

• Customers: – NTT Innovation Institute. Several use cases in pipeline. Completed deployment in Mine

Ventilation.

– Assessment phase and power meter integration deal from a leading Retail Supermarket. Additional use cases are Energy Management, Surveillance, POS integration, and Workflow Automation.

– Active discussions with 4 enterprises, 3 sensor vendors, and one camera vendor

• Focus Use Cases: Energy Management, Climate Control, Workflow Automation

• Awards: 2016 TiE50 Winner, “Top 5 IoT Startups to Watch for in 2016”

• Key Technology Partnerships

– Sierra Monitor Corporation, a leader in IIoT sensors and gateways

– Senet, a leading public provider of LoRa Low Power Wide Area Networks

– SimpleSoft for IoT Simulator

• Talented team with tremendous expertise in IoT, Cloud, Networking, Wireless, and Security technologies.

Cognito Networks, Inc. Company Confidential -- NDA Information 4

Seasoned Team of Innovators

Kittur Nagesh

Founder & CEO

Product/Market fit, Funding

30 Patents filed, 16 granted

MSEE, MBA (Wharton)

Guruprasad Kini

Software Dev

Cloud Services, API

BS CS, 1 Patent

Santosh Patil

Software Dev

Gateway, Sensors

MTech CS, 1 Patent

Jay Parekh

Advisor

Pradip Madan

Advisor

Ajit Sarnaik

Chief Architect

5 Patents filed, 3 granted

MS (UCSB)

Cognito Networks, Inc. Company Confidential -- NDA Information 5

Solution Components

• Gateway – Cognito or 3rd Party– Eliminates protocol alphabet soup– Securely harmonizes data for cloud services, abstraction, and policy– Protocol-independent application layer– Creates distributed architecture for scalability

• Cloud Service with base set of bundled applications– Eliminate IoT & sensor application silos– Rapid IoT application development & customization– Supports private and public cloud– Multi-vendor interoperability & management– Policy framework for closed-loop systems

• Cognito API– 3rd party gateway, cloud, and sensor integration– Supports distributed architecture– Ease of customization and extensibility

Cognito Networks, Inc. Company Confidential -- NDA Information 6

Cognito Plug-and-Play Enterprise IoT Solution

Company Confidential 7Cognito Networks, Inc.

Ethernet,WiFi orCellular

Modbus, BACnet, ZigBee, WiFi, Ethernet, LoRa Cognito IoT Service

(Edge or Cloud)

Cognito Gateway

Sierra Monitor

Sensors Gateways

Controller with APIs

Option

IP Network

What Our Customers and Partners are Saying

Cognito Networks, Inc.

“Cognito Networks has been an extremely valuable partner as we deploy IoT applications into several industry verticals. The ability to achieve multivendor IoT policy management and abstraction of sensor data has enabled us to rapidly evolve our IoT solutions to meet our customer needs.”

Doug JunkinsCTO, NTT i3

"By combining SimpleSoft's IoT simulator capabilities with Cognito Networks' cloud service, customers can completely model and validate their overall solution, policies, and workflows before real deployment. This will save a lot of time and money while assuring success.”

Sudhir PendseCEO

"We are excited that our customers can now combine Senet's cost-effective LoRa® wide-area IoT network solution with Cognito cloud service to easily visualize data and automate their policies.”

George DanneckerCEO

Company Confidential -- NDA Information 8

Initial Deals in Energy Management

Cognito Networks, Inc. Company Confidential -- NDA Information 9

• Mine Ventilation through NTT I3• Variable Fan Drive• Control volume & velocity of air• Control air ducts and vents

based on location of people & assets

• Supermarket• Climate control in various

departments and Real-time view from SCADA systems

• Peak Demand Management• Sub-metering• Workflow automation

Target savings of 35-50% of energy costs

Cognito Differentiators

• No friction or silos in the

development of IoT Apps

• Entity-based Policy

Management and

Closed-Loop Control

• Unique Sensor and

Entity Modeling

• Integrated security

• Multi-Vendor Sensor

Management with

adaptation done in the GW

or the cloud

Cognito Networks, Inc. Company Confidential -- NDA Information 10

Competitive Landscape

Cognito Networks, Inc. Company Confidential -- NDA Information 11

Several point applications from numerous startups and

behemoths like Google, Apple, and service providers for connected home, fitness,

life style, and other consumer apps. Very few

focused on enterprise.

IoT Platform Providers SCADA Systems Providers Point Applications

Partnership & Integration Opportunities Cross launching

1• Cognito Cloud service or

• Cognito Server on premises

3• Technical Support+4

• Professional Services &

Consulting+

Pricing Philosophy: Software

Play

Cognito Networks, Inc. Company Confidential -- NDA Information 12

Example: Enterprise with 1000 sensors delivers a $60K Annuity

2• Per sensor/thing per mo+

Cognito Go-To-Market

Cognito Networks, Inc. Company Confidential -- NDA Information 13

Broader F1000 IoT Applications

Energy Management & Workflow Automation

Top 15

• Cognito-led Engagement first 15 Service IT with

customer-specific partners. Beach heads: Energy

Management & Workflow Automation use cases

• Custom solution to address sensor integration, policy,

and entity templates

• Focus: Customer references, Crossing the Chasm,

developing best practices

• SI and Partner-led engagements

• Customization completed by partners

• Focus: Replicate sales model, extend portfolio,

train targeted partners

• Established Cloud-services

• Scale sales through Partners and ecosystem

• Focus: Established user and partner

community, customer support, and industry

leadership

Cognito Networks: Journey

Cognito Networks, Inc. Company Confidential -- NDA Information 14

Founding Team

Advisors

Proto Definition

TiE LaunchPad

Prototype for

Enterprise

Insertion

4 Deals Closed

Customer Discovery and Product-Market Fit Validation

Scale Engineering, BD,

Marketing

Sep. 2014 Q1 2017Q3 2015

Close Funding

Summary

• Cognito has a differentiated solution ready for

enterprise deployment.

• Closed $84K in bookings as of 7/25/2016

– Closed two deals with NTTI3

– Closed one assessment phase deal with a

leading supermarket for energy management,

SCADA integration, and three other use cases

• Numerous active engagements with

customers and partners

• Technology partnerships with Sierra Monitor

for IIoT and Senet for LoRa Gateway.

• Awards: 2016 TiE50 Winner, “Top 5 IoT

Startups to Watch for in 2016”

• Seeking $2M to take the company to the next

level.

Cognito Networks, Inc. Company Confidential -- NDA Information 16

Cognito Demo

Cognito Networks, Inc. Company Confidential -- NDA Information 17

* Energy Management was the insertion in Mining