what is owa?visitowa.com/wp-content/uploads/2016/11/owa-lease-overview.pdf · what is owa? owa is a...

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WHAT IS OWA? Owa is a 500+ acre world class family destination resort in Foley, Alabama. Proximity to Alabama’s beautiful sugar white beaches, Tanger Outlet Center, and the adjacent world class sporting facilities makes Owa an ideal center point for your Alabama Gulf Coast vacation. Marriott TownPlace Suites – a nationally known hotel, The Park at Owa – a themed amusement park with 20 rides, and unique shopping and dining experiences surround a pristine lake with ample space for outdoor adventures, including an amphitheater and music venues. Owa has the feel of a small town evolving through time, with distinct districts punctuating the lavishly landscaped grounds. Owa represents the best of old-time southern vacationing with the amenities today’s families seek. Owa is a place to shop, dine, play, and stay. Thrill- seekers, fashionistas, foodies, music lovers, and sports fans will want to return time after time. Owa is your southern destination, reinvented. In addition, The City of Foley averages $600 million annually in retail sales. It has become the City for Commerce within the Southern Baldwin Trade Area (Foley / Orange Beach / Gulf Shores). The immediate trade area reported retail sales over $1.2 billion in 2012.

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Page 1: WHAT IS OWA?visitowa.com/wp-content/uploads/2016/11/Owa-Lease-Overview.pdf · WHAT IS OWA? Owa is a 500+ acre world class family destination resort in Foley, Alabama. Proximity to

WHAT IS OWA?Owa is a 500+ acre world class family destination resort in Foley, Alabama. Proximity to Alabama’s beautiful sugar white beaches, Tanger Outlet Center, and the adjacent world class sporting facilities makes Owa an ideal center point for your Alabama Gulf Coast vacation. Marriott TownPlace Suites – a nationally known hotel, The Park at Owa – a themed amusement park with 20 rides, and unique shopping and dining experiences surround a pristine lake with ample space for outdoor adventures, including an amphitheater and music venues. Owa has the feel of a small town evolving through time, with distinct districts punctuating the lavishly landscaped grounds. Owa represents the best of old-time southern vacationing with the amenities today’s families seek. Owa is a place to shop, dine, play, and stay. Thrill-seekers, fashionistas, foodies, music lovers, and sports fans will want to return time after time. Owa is your southern destination, reinvented.

In addition, The City of Foley averages $600 million annually in retail sales. It has become the City for Commerce within the Southern Baldwin Trade Area (Foley / Orange Beach / Gulf Shores). The immediate trade area reported retail sales over $1.2 billion in 2012.

Page 2: WHAT IS OWA?visitowa.com/wp-content/uploads/2016/11/Owa-Lease-Overview.pdf · WHAT IS OWA? Owa is a 500+ acre world class family destination resort in Foley, Alabama. Proximity to

#1 Tourism Destination in Alabama

Our southern tourist area account for more than one-third of all travel expenditures in the State of Alabama (Alabama Department of Tourism and Travel)

Top 50 Places to Grow a Business (Forbes Magazine)

Top 5 Metropolitan Area for Site Selection in 2014 (Site Selection Magazine)

Tied 8th for fastest growing MSA in the nation according to the U.S. Census Bureau

43% increase in population growth since 2000

Source: baldwineda.com

BALDWIN COUNTY ACCOLADES:

#1

43%

33%

8TH

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Page 3: WHAT IS OWA?visitowa.com/wp-content/uploads/2016/11/Owa-Lease-Overview.pdf · WHAT IS OWA? Owa is a 500+ acre world class family destination resort in Foley, Alabama. Proximity to

CITY OF FOLEY HIGHLIGHTS• 46% increase in tourism to 6.2 million visitors annually since 2010• Average $600 million annually in retail sales• Immediate trade area retail sales over $1.2 billion in 2012• Visitors travel from within a 400-mile drive radius for overnight or day trips• Foley/Gulf Shores tourists report an Average Household Income of $93,000 per year and enjoy a longer length of stay• Located only seven miles North of Gulf Shores and Orange Beach, AL

FOLEY, ALABAMA PROJECT SITEWithin minutes of Gulf Shores beaches and the nearby cities of Mobile andPensacola, the City of Foley attracts more than six million tourists annually andhas a high demographic area that has long been concealed. Home to high income, well-educated adult professionals and within 50 miles of seven universities and nine community colleges, Foley has long needed a facility to serve the local community and visitors.

Owa provides the much-needed entertainment, sports, shopping and meeting space to meet the needs of its community. While the tourism numbers have grown exponentially, the retail, dining and entertainment opportunities for this region have not. This premier location is ideal for an entertainment and retail complex and will bring an active energy to the area. Supported by the Poarch Band of Creek Indians, Owa is guaranteed to be a success! COMPARABLE TOURISM

MARKETS• Foley acks family entertainment, such as The Grand Strand in Myrtle Beach, SC and Pigeon Forge, Tenn. • Visitor spending in the last year was up 8.5% to $3.5 billion in retail, dining and entertainment alone. • More than 79% of visitors returned to the area in four out of the last five years and 96% of travelers surveyed in 2014 would likely return to the Gulf Shores/Orange Beach area again to visit (baldwineda.com). • Whether in town for work or play, guests will bring their families to enjoy the adventures and southern hospitality that await them at Owa!

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RETAIL, DINING & ENTERTAINMENT50,000 sq ft Summer 2017, 130,000 sq ft Spring 2018 of retail, dining & entertainment space

AMUSEMENT PARK14 acre themed amusement park with 20 rides, including one major roller coaster (Summer 2017)

LUXURY HOTELSTwo national brand hotels TownePlace Suites by Marriott (May 2017)

SPORTS COMPLEXOutdoor 16-field sports complex including Championship Field with stadium seating (Opened May 2016)

EVENTS CENTER90,000 +/- SF Indoor Events Center (Summer 2017) attached to TownePlace Suites by Marriott

CONFERENCE CENTERIndoor Events and Conference Center connected to both hotels (Spring 2018)

LAKE14 acre lake

TROLLEY SYSTEMEntire complex connected via trolley system

AMENITIES

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page | 1

09/20/16

0 8 16 320 8 16 32

FOLEY HOLDINGS

RETAIL, DINING & ENTERTAINMENT

DISTRICTS

RETAIL, DINING & ENTERTAINMENT DISTRICTS

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RETAIL, DINING ENTERTAINMENT SITE PLAN

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Page 9: WHAT IS OWA?visitowa.com/wp-content/uploads/2016/11/Owa-Lease-Overview.pdf · WHAT IS OWA? Owa is a 500+ acre world class family destination resort in Foley, Alabama. Proximity to

AustinHouston

Dallas

Shreveport

Little Rock

Memphis

Jackson

Biloxi

New Orleans

MobileTallahassee

Montgomery

Nashville

Birmingham

Atlanta

Albany

Tampa

Orlando

Savannah

Charleston

GreenvilleMyrtle Beach

Fort Lauderdale

Miami

Pensacola

Baton Rouge

500 Miles

400 Miles

300 Miles

200 Miles

100 Miles

aa

20 MAJOR METROS WITHIN A 500 MILE RADIUSOwa is ideally located within a day’s drive of the largest metro areas in the Southeastern US. These major metro areas represent the primary feeder markets forthe majority of the 6.1 million visitors that travel into our market annually.

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COMPARABLE TOURIST MARKETS

2014 Annual Tourist Visitors

Food & Beverage Spend

Entertainment/Attractions Spend

Retail Spend

Total RDE Spend

All Other Spend

Total Vacation Spend

Average Group Size

Average Length of Stay

Average Age

Average HHI (000s)

* (Per Person, Per Day) Source: Integrated Insights Feasibility Study

MYRTLE BEACH, SC PIGON FORGE, TN

10.5

$14*

$21*

$19*

$54*

$32*

$86*

4.6

4.5

N/A

N/A

FOLEY / GULF SHORES, AL

5.8

$35*

$19*

$24*

$78*

$58*

$136*

4.6

5

43

$93

16.1

$28*

$21*

$25*

$74*

$64*

$138*

4

5

51

$66

DESTIN, FL

4.2

$25*

$19*

$39*

$83*

$64*

$147*

2.9

5.4

46

$89

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RESIDENT DEMOGRAPHICS

Distance From Foley Center

POPULATION

MEDIAN AGE

0 - 10 MILES 0 - 25 MILES 0 - 50 MILES

40.5 40.5 38.9

63,815

302,875

1,090,238

Source: Integrated Insights Feasibility Study

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59

Baldwin Beach Express

Mobile Bay

Gulf of Mexico

Gulf ShoresOrange Beach

Perdido Key

Pensacola Beach

Pensacola

10 M

20 M

50 M

Fairhope

Fort Morgan

Bay Minette

Mobile

Dauphin Island

Daphne

AVERAGE HOUSEHOLD SIZE2.47 2.45 2.28

Total Households 26,154Family Households 17,695Households with 1 or more children < 7,020

Total Households 121,073Family Households 82,579Households with 1 or more children < 34,607

Total Households 425,579Family Households 286,104Households with 1 or more children < 128,914

26,154

121,073

425,579

17,695

83,579

286,104

7,020

34,607

128,914

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AN ENTERPRISE OFPOARCH BAND OF CREEK INDIANS

Creek Indian Enterprises Development Authority (CIEDA) is the economic development arm of the Poarch Band of Creek Indians. CIEDA’s enterprises include a broad range of industries from hotel operations to aerospace manufacturing. The construction division has been responsible for completion of more than 470,000 SF of commercial space valued at $683 million. Nearby successful projects include Wind Creek Casino & Hotel (Atmore, AL), Creek Casino Wetumpka (Wetumpka, AL) Creek Casino Montgomery (Montgomery, AL) and current hotel construction projects in Nashville, TN, Orlando, FL, and Charlotte, NC.

For leasing information contact:

RANDI SHENKERLEASING AGENT

C 818.903.2995P 251-923-2111

[email protected] Foley Beach Express, Foley, AL 36535

VisitOwa.com

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