what makes a great hackathon pitch - david mcdougall
TRANSCRIPT
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What makes a great hackathon pitch?
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Tell a Story…
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Start with the Customer Problem
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Problem Solution What is the Customer Problem?
How do you solve it?
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Demo What is the customer journey? How does the technology work?
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Show Customer Validation How far along the spectrum can you push?
There is a lot of space in between the two.
Expressed interest
Paying customers
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Market Sizing How large a problem are you solving? For how many people? For how much value?
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Competition What do you do that is different? What unmet need do you serve?
Competition includes all customer alternatives.
Consider analyzing competition across 2 axes
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Business Model What are your sources of revenue?
Even nonprofits need a business model.
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Team Who are you? Why are you the best people to build this?
Put this last -- You can skip it if you run out of time
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Additional Notes
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Keep it short
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Things to leave out: Financial Projections
Anything that doesn’t serve the story
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Every business is different… Craft the narrative that works for you.
These are the key notes to hit – but the order may change.
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Templates and Inspiration Guy Kawasaki’s Pitch Deck Template The Only 10 Slides You Need in a Pitch
AirBed&Breakfast pitch deck
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Review – The Key Points Customer Problem Your Solution Demo Customer Validation Your Market Competition Business Model Team
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Reminders Pitches will be 5 minutes, with 3 minutes for questions
No more than 2 presenters
Practice with a timer
Simplicity – focus is on *you* -- not the text on the slides
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Thanks Dave McDougall @dmcdougall https://uk.linkedin.com/in/dmcdougall April 9, 2016