WHAT SOCIAL GROUPS DOES MY MAGAZINE REPRESENT?

By David Gordon

Research-

I used resources such as the internet, questionnaire's and my own knowledge to realize what my magazine is to different groups of people.

I need to think about how has my magazine’s features are represented, for example the models and the choice of text I've included. These are the things that will appeal or not to different people.

Considering this the front cover is the most vital as this is what the people are going to see first.

My magazine and audience

Using the internet I researched past magazines of the same look and genre and realized that mine and others strongly represent young men. Mine product has all male groups and a model of a male on the front page, contents and also double page spread.

My front cover in particular screams out for young males. The model is positioned in the left-centre and enlarged to make it look dominant and his expression is serious. The clothes and make up (guy liner) is very much dark and rebellious which shows a more younger male compared to an older man.

Continued......

Another sign of a young person’s magazine are the tag lines and lists in the contents page. “Ron weasly is a rock star” is very much youth orientated and the TMI’s cowman on the contents is random, funny and very immature.

The text I included on the double page spread is also showing it’s more for males then woman. The included censored words and general attitude and tone may be interpreted as rude to woman but men ‘Stereotypically’ love it as it’s like banter talk.

Continued.......

Another really important factor is the social class of my magazine. The look my product gives is very much lower/ middle class such as D’s to C’s. This is because of the rebellious look and attitude of the mag and the content wouldn't appeal to the upper class. A possible reason for this could be that on average the upper class male isn't in the social group of ‘Young males’.

Considering this I put the price to fit that class and £2.99 seemed suitable as it was completive to existing magazines and very much affordable.

So by the research of the internet and Questionnaires I new to include dark colours for men, keep the content to a youth orientated understanding and make sure the price and general content and look was for a middle class audience. The rebellious look is the final outcome to sum up my product which is what I wanted to achieve.

Existing magazines such NME and Kerrang week in and week out produce the dark, modern and angry look. This is because the target audience is the same as mine and this is because ‘stereo typically’ rock is associated with being angry and rebellious and the fans therefore take on this.