what we have why we do introduction why us?. ooh advertisement
TRANSCRIPT
![Page 1: What we have Why we do Introduction Why us?. OOH Advertisement](https://reader037.vdocument.in/reader037/viewer/2022110304/551b1430550346f70d8b6093/html5/thumbnails/1.jpg)
What we have
Why we do
Introduction
Why us?
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OOH Advertisement
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OOH Advertisement
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OOH advertisement has a long track of proven
success.
Fact
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4.The Investment
If invest
RM5 million
20 million road users (accumulated figure)
= RM0.25 per viewer
RM10 million
20 million road users (accumulated figure)
= RM0.5 per viewer
Just in the Klang Valley itself, there are about 7.2 million cars.
Fact
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Clearly there is a large number of people outdoor
most of the time day & night
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Cars statistics
Vehicle Distributions
Penang – 1.5 million
Melaka – 780K
KL – 7 million
Johor – 2 million
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What we have
![Page 9: What we have Why we do Introduction Why us?. OOH Advertisement](https://reader037.vdocument.in/reader037/viewer/2022110304/551b1430550346f70d8b6093/html5/thumbnails/9.jpg)
40ft Roadshow Vehicle
• Built in with AC & gentset unit • Built for roadshow purpose• Customizable interior & exterior
40ft Roadshow VehicleThe all round no worry service for your mobile action. Be it promotion, informing and selling are all activities where it is obligatory to go out to the public to get the message across.
![Page 10: What we have Why we do Introduction Why us?. OOH Advertisement](https://reader037.vdocument.in/reader037/viewer/2022110304/551b1430550346f70d8b6093/html5/thumbnails/10.jpg)
17ft Roadshow Vehicle
• Built in with AC & gentset unit • Built for roadshow purpose• Customizable interior & exterior
17ft Roadshow VehicleThe all round no worry service for your mobile action. Be it promotion, informing and selling are all activities where it is obligatory to go out to the public to get the message across.
![Page 11: What we have Why we do Introduction Why us?. OOH Advertisement](https://reader037.vdocument.in/reader037/viewer/2022110304/551b1430550346f70d8b6093/html5/thumbnails/11.jpg)
Mobile Billboard
• Huge 40ft x 8ft billboard• High end print finishing• Efficient routings
40ft Mobile BillboardThe all round no worry service for your mobile action. Be it promotion, informing and selling are all activities where it is obligatory to go out to the public to get the message across.
![Page 12: What we have Why we do Introduction Why us?. OOH Advertisement](https://reader037.vdocument.in/reader037/viewer/2022110304/551b1430550346f70d8b6093/html5/thumbnails/12.jpg)
What we do
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How about a WOW! factor?
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What we do40ft Roadshow Vehicle
Maximum OOH impact !!
Strategic deployment of roadshow vehicle
•7 times a week•4 destinations per day•90 mins per destinations•10 hours a day•at the busiest area
Optional features•strobe light & sound
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What we doSoftec Roadshow Management
1. Roadshow setup & dismantling 2. GPS tracking service 3. Driver
Rental basis4. Sound system 5. TV / video playback 6. Truss system
Ground activities 7. Video live feed8. photo print out 9. Photography
Maximum OOH impact !!
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What else we do
Start point is Seri Kembangan• Roadshow truck takes a longer route to make various stops while on the way to event
site. (not exceeding 100KM a day)• Working hours at event site starts from 7PM – 11PM (no carry forward)• Max. 1 event sites per day Example;Start point (Seri Kembangan) - stop at Puchong (2 hours)- stop at LDP (1 hour)- stop at xyz (2 hours)- stop at abc (1.5 hours)Tesco Mutiara Damansara (at event site by 7PM)
Softec Routing System
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CollaboratorsDeploying to strategic locations
Collaboration with major hypermarkets in West Malaysia
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Collaborators
1. Mega Sale 2. Monsoon Cup 3. Jom Heboh 4. DUO (concert) 5. Marathon 6. Merdeka Endurance Race 7. Merdeka Celebration 8. New Year Celebration
Deploying to strategic locations
Events to tag for 2011
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Why us?
We owned the roadshow vehicle, and have full control of these trucks
Our vehicles are GPS equipped, enabling our clients to track them online
Our vehicles are ISO certified and with trained drivers.
Our vehicles are wash regularly.
We are ready to facilitate roadshows
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About us
Softec Mobile Billboard is bringing the WOW factor to the outdoor event/advertising industry in Malaysia.
Softec mobile event/advertising division is set up to provide professional & effective mobile billboard solutions with competitive edge. We are the media owner providing mobile billboard service in Malaysia.
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Thank You