what's hot and what's not to homebuyers
DESCRIPTION
What do buyers look for when searching for a new home? What are the top off-putting features when looking to move?What's considered as home essentials now? Some of these might surprise you...TRANSCRIPT
What buyers consider to be home essentials now
What’s hot and what’s not to British homebuyers
What buyers like to see in a prospective new home
Sources:HOA, Halifax, The Guardian
Online survey of 2,019 randomly selected British adults in February 2014 conducted by Vision Critical on behalf of Gocompare.com
HOT & NOTS
HOME ESSENTIALS
Have we recovered from the property crash?THE PROPERTY MARKET
TOP FEATURES
Showers are preferred over baths
61% 53%
More buyers would rather have good mobile signal than working home security
34% 23%
More than double the amount of buyers think good local shops are more important than good local schools
52%20%
Good broadband is more important than friendly neighbours
54% 48%
Period features lose out to space for big TVs
10%9%
Most buyers would prefer a garden over a garage
68%41%
There are currently 5 million people in Britain who are looking to move onto the property ladder, along with 17 million people who are already on it. But what do buyers look for in a prospective home?
What puts buyers off a prospective new homeTURN-OFFS
1122
3
46 64
5
53
A new boiler/central heating system
En-suite bathroom
Wood �ooring
Home o�ce
A garageOpen plan kitchen/diner
Damp/stained walls
No garden
Bad smells
Dark rooms/poor natural light
Bad DIY
No parking
21 1
3
4
5 6
2
3
4
56
2007 2008 2009 2010 2011 2012 2013
359,90
0
192,30
0
196,60
0
198,60
0
193,00
0
217,90
0
265,00
0
Number of first-time buyers
The total number of first-time buyers in 2013 was the highest recorded since 2007.This was a rise of 22% from 2012, the strongest annual increase in more than a decade.
726The number of properties sold to first-time buyers per day in 2013 is an astonishing:
PROPERTY