what’s hot in marketing right now. forces in marketing you cannot afford to ignore
Post on 20-Dec-2015
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What’s Hot in marketing Right Now.
Forces in marketing you cannot afford to ignore.
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89 percent of brands will use text and Multimedia Messaging to reach their audiences
Online ad spending is up 33% over last year
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-Text HAITI LINK -
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What’s this RSS Stuff?
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• Tough age group to market to. Tough age group to market to. • Not all at the same place/stage in lifeNot all at the same place/stage in life• Have to market toward the lifestyle segmentHave to market toward the lifestyle segment• Boomer segment is expected to grow 25% in Boomer segment is expected to grow 25% in
the next decade. All other age segments are the next decade. All other age segments are expected to remain unchanged. expected to remain unchanged.
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Even the Corporations are getting sucked in……..
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• Corporations can launch a networking site profile for their business giving it a personality that is in touch with their consumer
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• "It's similar to a dating site, where you tell people a bit about yourself.”
• People can develop a sense of relationship with these companies
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Guerilla Marketing
Guerilla Marketing
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Guerilla Marketing
Guerilla Marketing
• Companies are trying to develop new forms of advertising that will reach the consumer.• These new forms aim to break free of the monotony that is everyday marketing.
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blŏg• more than 43.1 million blogs
• Important for businesses to utilize to get direct customer feedback
• Development blogs: where businesses get direct input about products and services.
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