When Big Data Meets RecruitingSocial Recruiting Asia Congress, 24 March 2015

From

Dheeraj Shastri

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

What is Big Data

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

What is Big Data

Big data is a buzzword, or catch-phrase, used to describe a massive volume of both structured and unstructured data that is so large that it's difficult to process using traditional database and software techniques.

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

Big data is: rapidly increasing amounts of data, generated by multiple sources, in many formats; analyzed for new insights

The variety of data types are increasingly diverse. Structured data* often comes from transactional

systems, while unstructured data comes from a number of sources

such as photos, video, text documents, etc.

Variety

Velocity

Volume

Veracity

Value

The volume of data being produced has increased rapidly. Organizations are faced with data from numerous sources including the enterprise, the cloud, and social media.

Data is being generated at increasing rates.

Organizations not only need to address how quickly data is generated,

but also how quickly the data needs to be analyzed

before it becomes stale or obsolete.

Getting value out of big data is dependenton having quality data. If an organization’s data lacks veracity (correctness), decisions may be made that do not actually benefit the organization.

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

Data you see...

Platform usage...

Other Data

You need special tools/activities to see

Predictive Analytics an enabler of Big Data

Internal Data

• Number of hires in past 24 months• job level & job function

• Attrition predictions• Business & job level

External Data

• GDP• Inflation• Unemployment rate

• Age group• Education• Sector

Data sources

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

Big Data and Predictive Analytics enable HR from

“I Think to I Know”

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

For Recruitment: The Basics Have Not Changed…

Need To Find & Attract The Best Talent, As Quickly As Possible, For The Best Cost

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

Identify and prioritize:

Pivotal Roles

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

Specialist Key

Flexible Fundamental

Vacancy Impact

Sc

ar

cit

y

Short & Long-Term Impact

Vacancy in role has significant impact on short-term;

Specialized skills or knowledge that must be recruited and/or developed

Vacancy in role has significant impact on short-term;

General knowledge and skills

Vacancy in role has little impact on short-term;

Specialized skills or knowledge that must be developed and/or developed

Vacancy in role has little impact on short-term;

General knowledge and skills

Focus On Positions That Have The Greatest Impact

Long-Term Impact

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

Know Your Typical Funnel

40 Sourced

14 Responses

5 Interviewed

1 Hired

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

Strategize the activities

ForecastingWhere are the most strategic places to advertise?

Activity SummaryWhat does my recruitment marketing activity look like?

Competitive Analysis

How did my investment work for me compared to my Talent

Competition?

Marketing Effectiveness

How well did my investment work for me?

Big Data

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

Market Your Message

In The Right Places, The First Time… Ahead Of The Competition

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

How To Apply Big Data In Talent Acquisition

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

The sourcing method chosen is based on the scarcity of talent and the importance to the business strategy.

Each method requires its own strategy!

Specialist Key & Critical

Flexible Fundamental

Value Creating / Short-Term Impact

Sc

ar

cit

y

Affected by Strategy Affects Strategy

Pipelining

Sourcing

Build pipelines and direct source for roles that will yield valuable, recyclable intelligence.

Labor Market Research

“Quick wins” that yield high intelligence but are easy to execute and can be managed with less resources

Agency Engagement

Outsource roles that are resource intensive but will yield little intelligence.

Consultation & Development

Leverage opportunities to help managers increase their networking skills, etc.

Determining The Best Sourcing Methods

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

Which Pond To Fish In?

17Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

• Know Your Data – by Position & Labor Market

• What? So What? Now What?

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

In the end – it’s all about driving

Find Candidates, Fill Jobs Faster, Spend Smarter!

Source info: October 2012, 2013 Harvard Business Review, oracle Human capital management; eQuest Big data

Questions