white space creativity
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In visual arts and graphic design, white space is fundamental to allowing a creation to exist, by creating delineation and focus. Similarly, in our lives, creativity often sprouts from the "white space" of time: the moments in our increasingly busy schedules between activities and thoughts that allow the subconscious to better absorb and connect information. Clearly, in order to be more creative, we need to open up this "in-between" space in our lives, but once we've done so, how can we best capitalize upon the brain's natural creative capacities? In this talk, we'll explore several counter-intuitive and potentially subversive methods for leveraging this "white space" to foment innovative thinking creative productivity.TRANSCRIPT

white space
Skissernas Museum ∙ University of Lund Lund, Sweden∙ 6 November 2013
Denise R. Jacobs

@denisejacobs
#skissernasmuseum
#whitespacreate

My own blocks caused me to binge-create

But I was still afraid: am I truly creative?
Photo: Denise Jacobs

After writing this…

In terms of
http://www.flickr.com/photos/designandtechnologydepartment/4771136128/

We ALL hold the power
http://www.flickr.com/photos/assbach/267598910/

It’s highly valued
http://business.time.com/2013/04/26/the-time-creativity-poll/

I’ve decided it’s my life work
Photo: Derek Kearney

THE CANVAS The State of the Create

What’s our most important tool for creating?
http://www.flickr.com/photos/ogil/1507585665/

Precisely.
http://commons.wikimedia.org/wiki/File%3APSM_V14_D495_Side_view_of_the_brain_and_spinal_cord.jpg

Attention
http://www.flickr.com/photos/copperfeesh/147493122/

Focus
http://www.flickr.com/photos/lambdachialpha/203904103/

And you run
http://royhoes.deviantart.com/art/Out-of-Inspiration-85588391

Can’t access all of your great ideas
http://www.flickr.com/photos/anieto2k/8156999698/

When we are in the creative flow
http://www.flickr.com/photos/myfear/289257055/

We are alchemists
http://commons.wikimedia.org/wiki/File:Faust_image_19thcentury.jpg

Creativity is newness produced.” - Sir Ken Robinson, Out of Our Minds

It feels like
http://www.flickr.com/photos/torley/2761300969/

Creativity is magical, but it is not magic.” - Dr. Charles Limb, Your Brain on Improvisation TED talk

NEGATIVE SPACE Perception & Lies

It starts early
http://www.flickr.com/photos/barretthall/3036598475/ http://www.flickr.com/photos/carbonnyc/3135103537/

Age 6

Dad
Photo: Deloria Jacobs

Mother & Sister
Photo: Deloria Jacobs Photos: Deloria Jacobs

Me? A graphic artist
Photo: Deloria Jacobs

Age 10

Oldest friend in the world
Photo: Deloria Jacobs

Age 12

Camp Whip-poor-will
Photo: Deloria Jacobs

My genetic heritage
Photo: Deloria Jacobs
Mom: 5’11 Dad: 6’3

Taller than everyone, all the time

Age 24

Happy graduation! Now what?
Photo: Deloria Jacobs

First airplane ride!
Photo: Deloria Jacobs

Internalized the critical voices
http://www.flickr.com/photos/mikeapalooza/553545517/

These lies that we tell ourselves
http://www.flickr.com/photos/emayoh/4589881812/

Leave parts of us paralyzed and imprisoned
http://www.flickr.com/photos/b3ni/2990601183/

Adds up

GIVE & TAKE Creativity and Power

Power

Afraid?
Photo: Denise Jacobs

Overwhelmed
http://www.flickr.com/photos/freeflyer09/7574540716/

Instead of using it fully
http://www.flickr.com/photos/h-k-d/3310336516/

Try to contain it
http://www.flickr.com/photos/gc_photography/4662878037/

We give our power away
https://picasaweb.google.com/lh/photo/6D-O5ECr5EUow5jrck2A2A

NOISE & CLUTTER Distracting Complications.

Internal
http://www.flickr.com/photos/boojee/4457378697/

Look outside ourselves
http://www.flickr.com/photos/jtcatbagan/1557200142/

Distractions
http://www.flickr.com/photos/generated/2084287794/

Addicted to hyperconnectivity
http://www.flickr.com/photos/andersdenken/2082816707/

Intermittent reinforcement
http://www.flickr.com/photos/jepoirrier/422469526/
http://www.flickr.com/photos/kristoferbjorkman/6910216819/
http://www.flickr.com/photos/foreignoffice/2671039488/

Unclosed mental loops
http://www.psychwiki.com/wiki/Zeigarnik_Effect

Hyperconnectivity gives us the perception of getting more done. It makes us feel like we're doing more, because we're using every free moment of every waking hour.” - Jonathan Fields

Unleash it?
http://www.flickr.com/photos/shanekemp/6152286326/

Multiple places at once
http://www.flickr.com/photos/figliodiorfeo/2393269886/

Bored =
http://www.flickr.com/photos/irrezolut/2311904560/

Seeking distraction/entertainment
http://www.flickr.com/photos/modenaroid/4103509077/

Something else
http://www.flickr.com/photos/djgarage/3680441291/in/photostream/

The in-between
http://www.flickr.com/photos/aguslepe/5512044294/

Allows creativity to blossom
http://www.flickr.com/photos/beigephotos/16139685/ http://www.flickr.com/photos/beigephotos/16139686/

Genius is the offspring of the in-between.” - Jonathan Fields

CLARITY Changing Focus

Maximize
http://www.flickr.com/photos/cblue98/7254347346/

A balanced brain
http://browse.deviantart.com/?q=left%20brain%20right%20brain&order=9&offset=48#/d10qlpq

Neurons firing well
http://www.flickr.com/photos/lorelei-ranveig/2294885580/

Know your Brainwaves

Alpha: the gateway to creativity

Spacing out
http://www.flickr.com/photos/frinthy/4680321558/

Daydream
http://www.flickr.com/photos/fuzzylittlemanpeach/4633972431/

Mindless activity
http://www.flickr.com/photos/rabi/2499381396/

Being prone
http://www.flickr.com/photos/snazzy54/4581347651/

Showers
http://www.flickr.com/photos/stevendepolo/3761878381/

Get physical
http://www.flickr.com/photos/miguel77/2728104156/

Breathe to refocus
http://www.flickr.com/photos/guiniveretoo/1573049301/

Laughing
http://www.flickr.com/photos/wickenden/3644297054/

Playing/Fun
http://www.flickr.com/photos/kkendall/3613416741/

When you are playful, you are activating the right side of your brain. The logical brain is a limited brain. The right side is unlimited. You can (do and ) be anything you want.” - Madan Kataria, The Laughter Guru

Instead of this
http://www.flickr.com/photos/danielsilliman/4489863368/

Intend Alpha
http://uniteunderfreedom.com/wp-content/uploads/2011/09/Brain-waves.jpg

When your brain is supposedly doing nothing, it’s really doing a tremendous amount.” – Marcus Raichle, Neurologist

THE INVISIBLE Aid from the Unseen

Sometimes dabbling in mysticism can be a fun way to understand and solve a problem.” - Carl King, So You’re a Creative Genius, Now What?

Natalie
http://www.flickr.com/photos/barretthall/3036598475/

From the mind of a 4yo
Photo courtesy of Laura Bohill (@LauRARbee)

A little help from (imaginary) friends

Travel our internal lands
http://archivingthecity.files.wordpress.com/2010/12/maps_of_the_imagination.jpg

Your subconscious
http://en.wikipedia.org/wiki/File:Themuse.jpg

One form of a genius…
http://upload.wikimedia.org/wikipedia/commons/0/09/Albert_Einstein%2C_by_Doris_Ulmann.jpg

Another form of a genius

Daemon
http://en.wikipedia.org/wiki/Babel_fish_(The_Hitchhiker%27s_Guide_to_the_Galaxy)#Babel_fish

Muses
http://es.wikipedia.org/wiki/Archivo:NAMA_3_Muses.jpg

Mneme – Memory Melete – Practice or occasion Aoide – Voice
The Three Original Muses

Muses were thought to be the true speakers for whom an artist is merely the mouthpiece. Muses were also thought to inspire people to do their best.

Mneme (Memory)
Photo: Denise Jacobs

Melete (Practice/Occasion)
http://www.flickr.com/photos/kayray/4069381837/

Aoide (Voice)
Photo: Denise Jacobs

The spirit of the idea
http://www.flickr.com/photos/generated/3152875826/

Ideas want to take form

The world is being circled by ideas and creativity that wants to made manifest and are looking for portals to come through…” - Elizabeth Gilbert

Ideas use us (not vise-versa)

Listen
http://www.flickr.com/photos/theory/3193684688/

Converse
http://www.flickr.com/photos/tojosan/181249465/

Trust is everything.” - Scott Berkun, The Year Without Pants

Voila!
http://www.flickr.com/photos/bohman/174718774/

CHOOSE How will you move forward?

The choice is yours
http://www.flickr.com/photos/jasoneppink/80772661/

How you use your creative brain power
“Untitled” by Americo Morales

Creative flow lies in-between
http://www.flickr.com/photos/sgeithner/5290115839/

True.
http://www.flickr.com/photos/stealingsand/5563317146/

Reclaim our power
http://www.flickr.com/photos/anieto2k/8216666102/

Value yourself, ideas, and process
http://www.flickr.com/photos/pocait/2847866615/

Moving forward
http://www.flickr.com/photos/opensourceway/6005503875/

Creativity makes day to day experiences more vivid, more enjoyable, more rewarding. When we live creatively, boredom is banished and every moment holds the promise of a fresh discovery.” - Mihali Csikszentmihalyi, Creativity

Leverage white space
http://www.flickr.com/photos/cdoublew/2663137942/

The End…?
http://www.flickr.com/photos/imuttoo/232100469/

delicious.com/denisejacobs/getunblocked delicious.com/denisejacobs/unfoldyourbrain delicious.com/denisejacobs/creativityhabit delicious.com/denisejacobs/brainoncreativity
Always being updated as I find new relevant articles! “Great Resources” almost daily: @denisejacobs on Twitter
Resources!

netmagazine.com/features/ four-secrets-enhancing-creative-productivity alistapart.com/articles/ reigniting-your-creative-spark/ alistapart.com/articles/ banishing-your-inner-critic/
My articles for further reading

Art & Inspiration: Americo Morales
“Untitled 1” Mind map AmericoMorales.net

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