Wholesale Wi-Fi Monetization Models

Information Security Level 1 – Confidential

© 2015 – Proprietary and Confidential Information of Amdocs 2

Wholesale Wi-Fi Environment

Key challenges

• Increasing usage to drive monetization — upsell, cross-sell

• Difficult to manage partner settlements

• Accuracy in tracking usage

• Time-consuming billing process

Monetizing Wholesale Wi-Fi

• Metering usage for users

• Seamless roaming tied to service tiers with upsell options

• Integration with billing — streamlining partner settlements

Information Security Level 1 – Confidential

© 2015 – Proprietary and Confidential Information of Amdocs 3

Mobile Wireless has partnered with NXT

to provide carrier-grade Wi-Fi to their

Gold Tier customers in a major urban

area, including the King of Prussia Mall.

A day at the King of

Prussia Mall

Wholesale Wi-Fi

Information Security Level 1 – Confidential

© 2015 – Proprietary and Confidential Information of Amdocs 4

Seamless Wi-Fi Roaming Tie to service tiers with upsell options

Jan has a Bronze Tier plan with Mobile Wireless. She visits the King of Prussia Mall and

while waiting for her friend at a coffee shop, tries to access the Mobile Wireless branded

Wi-Fi. Jan is redirected to a portal page where she’s offered a one-hour free Wi-Fi pass.

She accepts and enjoys carrier-grade Wi-Fi while at the mall. After her experience, Jan

checks out the Gold Tier plan and decides to upgrade.

Jan’s Wi-Fi Experience

Information Security Level 1 – Confidential

© 2015 – Proprietary and Confidential Information of Amdocs 5

Seamless Wi-Fi Access EAP-SIM authentication + metering

How Policy Drives Monetization

1. Jan’s device detects the presence of an available Mobile Wireless SSID hosted on the NXT Wi-Fi network; she attempts to connect

2. Jan’s credentials are authenticated against the Mobile Wireless Home Subscriber Server using EAP-SIM authentication

3. Since Jan is a bronze subscriber, she can’t access NXT Wi-Fi; her policy triggers a redirection to an offer for a Wi-Fi pass for one hour — she activates the pass

4. Policy control meters the time for one hour of usage, and triggers a notification offer to upgrade to a Gold Tier plan for 50GB of Wi-Fi access; Jan accepts the offer and the new policy is applied to her plan

NXT

Information Security Level 1 – Confidential

© 2015 – Proprietary and Confidential Information of Amdocs 6

Wholesale Wi-Fi Monetization models

User Experience

• Access to carrier-grade Wi-Fi in my favorite locations

• Seamless, secure connections

• Extend my plan and add to my bill or use secure credit card payment

Core Amdocs Capabilities

• Secure authentication and repeat access

• Dynamic metering — volume, zero rating —with integration to partner settlement systems

• Portal integration for easy access

• Notifications — inline or browser-based

• Monetize in different ways: usage-based billing, revenue share, B2B plans

• Offer different tiers with rising data quotas and roaming passes based on time and volume

• Leverage partnership footprint for roaming access — and streamline settlements

• Support loyalty programs with time-limited access tied to points

Do more with policy control

Define the next data experience at: powerofpolicy.com