#whomademyclothes garners 16k likes on facebook

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Social Media Analysis of #whomademyclothes Campaign in USA

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Page 1: #WhoMadeMyClothes Garners 16K likes on Facebook

Social Media Analysis of #whomademyclothes

Campaign in USA

Page 2: #WhoMadeMyClothes Garners 16K likes on Facebook

     

History of #whomademyclothes

 This  is  the  second  anniversary  of  the  collapse  of  Rana  Plaza  Factory  complex,  

Dhaka,  Bangladesh    

1133  people  killed,2500+  injured    

Happened  on  24th  April  2013    

FashionRevoluIon.org  took  social  media  by  storm  for  the  Fashion  RevoluIon  Day,  that  is  24th  April  

Page 3: #WhoMadeMyClothes Garners 16K likes on Facebook

Total Mentions Maximum Mentions on Mentions/day

482 16 20thApril

Social Media Buzz Analysis

Page 4: #WhoMadeMyClothes Garners 16K likes on Facebook

Facebook  89%  

TwiPer  3%  

Google+  6%   Tumblr  

2%  

Share of contribution by different media

Page 5: #WhoMadeMyClothes Garners 16K likes on Facebook

Share of sentiment of people on social media

PosiIve  28%  

NegaIve  2%  

Neutral  70%  

Sentiment Score

66

Page 6: #WhoMadeMyClothes Garners 16K likes on Facebook

29.59% Males

70.41% Females

Among people who spoke about #whomademyclothes  

Page 7: #WhoMadeMyClothes Garners 16K likes on Facebook

16000 likes

10000 Followers

580 Views*

*Average  views  for  three  videos  in  last  three  months  

Page 8: #WhoMadeMyClothes Garners 16K likes on Facebook

How to contribute to the Fashion revolution day campaign

Page 9: #WhoMadeMyClothes Garners 16K likes on Facebook

Tweets from the campaign

Page 10: #WhoMadeMyClothes Garners 16K likes on Facebook

Tweets for the campaign towards apparel manufacturer

Page 11: #WhoMadeMyClothes Garners 16K likes on Facebook

Words trending on social Media

#whomademyclothes  @Fash_rev  

#FashionRevoluIon  #Fashrev  #Fairtrade  

#Fairtradefashion  

#InsideOut  #whomadeyourpants   #whomadeyouraccessories  

#whogrewyourclothes  

#whomademyjewellery   #EthicalFashion  

#FashionRevoluIonDay  #SustainableFashion  

Page 12: #WhoMadeMyClothes Garners 16K likes on Facebook

Image/Data Credits

1.  hPps://www.facebook.com/  2.  hPps://www.twiPer.com/  3.  hPp://fashionrevoluIon.org/  4.  hPps://www.youtube.com  5.  hPp://simplify360.com/    

Page 13: #WhoMadeMyClothes Garners 16K likes on Facebook

Simplify360, is a leading social business intelligence firm. Simplify360 is the world’s first integrated enterprise solutions provider; our latest offerings are Social Marketing Suite for agencies, Social Contact Center for BPOs and Social Command Center for Enterprises. We enable businesses to perform Online Reputation Management, Customer Service, Community Management, Social Media Research & Brand Auditing; Online Sales Lead Generation, and Consumer Sentiment Analysis. We have already provided solutions through their tool for industry leaders like Wipro, Coffee Day, Star TV, Mahindra Retail and ITC Foods. Simplify360 is also the only company to work with the top media agency groups in the world like WPP and Publicis. Simplify360 operates directly or through partners in the US, Malaysia, Korea, South Africa, Saudi Arabia, UAE and the Netherlands to name a few. The company’s products and services are sold in over 100 countries. If you are interested to know more about Simplify360 and its offering, you can contact us at [email protected]

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Page 14: #WhoMadeMyClothes Garners 16K likes on Facebook

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