why all coaches need tribe marketing!
TRANSCRIPT
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Why ALL Coaches Need
TRIBE MARKETING
Training for Coaches: How to Get More Clients
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“Simply put, FEAR is what stops most coaches from
focusing on a tribe – a fear of not enough clients. But isn’t that what you already have?
So you have nothing to lose
and everything to gain!” Ryan A. Harris Tribe Marketing Coach
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TRIBE Marketing 101:
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Fact: If you’re reading this, you probably don’t have enough clients! You’re not alone! Most coaches make under $25,000 per year!
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Why Aren’t Coaches Making More Money?
They Lack clarity on who they serve best
They are trying to appeal to EVERYONE!
So their marketing and core message suffers!...
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Tribe Marketing Means...
STOP trying to be all things to all people!
Focus on a specific TRIBE to create clarity and power in your marketing efforts
STOP Chasing the next bright shiny marketing tactic – they never work if you don’t have CLARITY and FOCUS
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But What is a TRIBE?
A group of people with a Shared Desired Outcome
They all want the same change or transformation
They often share a few other socio-economic factors too (age, race, gender, industry, etc.)
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Risks of NOT Finding Your Tribe
Appealing to few – talking to an empty room
Hard to get a “yes”
Price is usually an objection
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Risks of NOT Finding Your Tribe
Lack of engagement, dropouts, etc.
Marketing strategy is murky
Copywriting is a real challenge
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Risks of NOT Finding Your Tribe
Help fewer people for less impact
No differentiation from competition
Massive frustration – purpose not being fulfilled
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Fact #2: All Highly Successful Coaches are FOCUSED on a TRIBE! Fact #3: TRIBE Marketing is FOUNDATIONAL – not “flash in the pan”...
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Ryan’s 3 Step Tribe Marketing Solution...
Step 1: Pick a tribe that is specific and focused!
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Step 2:
Become a Master of the Enrollment Conversation!
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Step 3:
Get your tribe prospects onto free coaching calls!
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Then What ?
Then Watch your enrollment rate and income go WAY UP!
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ATTEND a FREE Tribe Marketing Training Webinar.
www.TribeGPS.net
Click here to learn more: TribeGPS.net
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Event Feedback: "The webinar was great! It really helped me figure out some mistakes I was making with my marketing campaigns and fine tune my strategy." - Laurie Kuntz *********************** "Lots and lots of shifts occurring, and the path to finding my tribe has been laid out so beautifully... deeply grateful for your warmth and clarity!" - Grealin Cameron
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Event Feedback:
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ATTEND a FREE Training Webinar. www.TribeGPS.net
Click here to learn more: TribeGPS.net
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By Ryan A. Harris.
Twitter: @Ryan_A_Harris
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