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Why are we a Twitter 1st museum? @wrdodger #musesocial

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A short talk on a recent update to our social media strategy at the Royal Ontario Museum. Includes data and why this social media activity is important for the Museum's long term goals.

TRANSCRIPT

Page 1: Why are we a Twitter 1st Museum?

Why are we a Twitter 1st museum?

@wrdodger #musesocial

Page 2: Why are we a Twitter 1st Museum?

Our platforms

Page 3: Why are we a Twitter 1st Museum?

Twitter Explained

Page 4: Why are we a Twitter 1st Museum?

Not playing flappy bird...

- @ROMtoronto tweets on

average 570 times/month

- Customer service, collections, research, replies, programs, exhibitions, jokes, images, videos, more IMAGES!

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Page 6: Why are we a Twitter 1st Museum?
Page 7: Why are we a Twitter 1st Museum?
Page 8: Why are we a Twitter 1st Museum?

Four years of data...

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How are WE leading the industry?

Page 13: Why are we a Twitter 1st Museum?

#FNLROM

Page 14: Why are we a Twitter 1st Museum?
Page 15: Why are we a Twitter 1st Museum?

#atROM

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Questions?


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