why is product training important and who needs this ... · abdelaziz abdelsalam. 5 volume 2, issue...
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May Update June 10th 2013, Volume 2, Issue 9
IN THIS ISSUE
•Raise The Bar Winners Announcement
•Raise The Bar Pharmacies Ranking
•Share your wisdom...reporting from the field
•Promotions and Job upgrades
•New Team Members
•Birthdays and Special Occasions
Why is product training important and who needs this training?
Marketing Literature Sales Reps
Knowledge is power and for retailers, product knowledge can mean more sales. It is difficult toeffectively sell to a consumer if we cannot show how a particular product will address a shopper's needs.Read on to learn some of the benefits of knowing the products you sell.
Strengthens Communication SkillsHaving a thorough understanding of theproducts on the shelves can allow a retailer touse different techniques and methods ofpresenting the product to customers. Strongercommunication skills will allow a salespersonto recognize and adapt a sales presentationfor the various types of customers.
Does this training scenario look familiar?
Many of us have attended product trainings that perhaps no one except the person who developed the product would have loved to attend. Let’s look at the need for product training in detail!
Assists in Overcoming ObjectionsObjections made by customers may be struck downwith factual information regarding the product. Thatinformation usually comes in the form of productknowledge. Being well versed in not only yourproducts, but similar products sold by competitors,allows you to easily counter objections.
Grows ConfidenceIf a customer isn't fully committed to completing a sale, the difference may simply be the presence (orlack) of confidence a salesperson has towards the product. Becoming educated in the product and itsuses will help cement that confidence.
It may take a while to easily articulate your product knowledge,especially with new products, but over time you'll becomecomfortable and confident in providing the correct informationto shoppers. That confidence will pay off in improved salesresults.
Testimonials Practical Use
How to Gain Product Knowledge
Training Sessions
Ideal training scenario
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UAE Al Fanar Pharmacy DXB
Area Manager
Dr. Mohamed Adel
Mahmoud
WALL OF FAME... RTB winners
KSAZahrat Al Rawdah 14
Area Manager
Ahmed Ezzat Abdel Badie
Abdel Mageid Al Kady
OMANScientific Pharmacy,
Ghoubra branch
Area Manager
Dr Usman Zaki
We would like to convey these compliments to entire staff for
exceeding their goals for the last month of May. It was truly a
commendable performance. We know these things do not happen
without a great deal of effort on the part of everyone, and we want
you to know how much we appreciate your hard work.. Keep up the
good work. We are proud of our entire team.
Employees of the Month
“What you do is what matters, not what you think or say or plan.”
Dr. Balqis Hamza Saeed
Pharmacist In Charge
One of our senior and very
sincere team mate’s. Always
dealing with customers with
great care. With her excellent
service and customer relations
Pharmacy business is growing
continuously in highly
competitive area of Oman
Dr. G. Sam Sugirtharaj
Assistant Pharmacist
Very experienced and energetic
person. His multilingual abilities
and very good convincing power
makes his customers loyal to
our pharmacy.
Dr. Ayman Alshafh
Pharmacist In Charge
Amru joined us in the capacity of
“Pharmacist” in 2010 He adheres
to unique customer service with
excellent communication and
selling skills.
Dr. Shirine Refaat Agamawy
Pharmacist In Charge
Dr Vinodkumar Rengaraj
2nd Pharmacist
Sheila Cabrera Carino
Trainee Pharmacist
Analiza Bico Acosta
Sales
Irina Volchek
Beauty Advisor
Great work done by Al Fanar
team as it is the top pharmacy to
push and liquidate nearly expiry
items as well as aged stock
between branches. We would like
to thanks Al Fanar team for
achieving high margin and
highest beauty and health
contribution.
Dr. Eslam Moustafa
Pharmacist
ESLAM joined us in the capacity of “Pharmacist” from September
2012 , he always have the attractive smile for customers and
the friendly relationship with all
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Great contribution to a successful month...reporting from the field
There are many outstanding performances deserved to be recognised and highlighted,
so this paragraph dedicated to it!
Great work to Mohamed Fawzy Raslan KSA Retail
For supporting KSA pharmacists in the Training Field & introducing newsimple method of improving pharmacists' products knowledge & dealingwith customers called "Morning Snacks". For organizing great session indeveloping the communication skills of the pharmacists by a professionalCanadian Speaker (Mr. Edward Matte).
Great work to Saji Abraham Finance Department
Siji is a silent worker and with his can do attitude takes on any tasks given tohim. We appreciate the support that he provides to our company and theteam.
Thank you for the long years of service to Rafat A. Azeem Salem
Rafat is retiring after 18 years of service and will be going back toEgypt to be with his family. We had a farewell lunch for him where hebid farewell to his friends and colleagues. Attached are some picturesfor the same.
Great contribution to a successful month...reporting from the field
“Planet Pharmacy through the support of Dr. Magdy Fahmy organized its first 2 day training workshop for itsPharmacists in UAE. The program known as Pharmacy Excellence was held on Wednesday, 22nd May 2013 andThursday 23rd May 2013.”Planet Pharmacy will be organizing similar workshops for its UAE Sales Team. Workshops will also beconducted in Oman and Saudi.
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MEET OUR NEWEST COMPANY MEMBERS... Welcome on board
We are very proud of where we are today
and excited about where we are headed.
We would like you to know that you, as
part of our team, are our most important
and greatest asset. We could not
accomplish what we do every day without
our employees. We are very pleased to
welcome you to Planet Pharmacies and
look forward to working with you!
Welcome to Planet team. It’s an exciting time for Planet Pharmacies LLC as we continue
to grow the business.
To give you an idea of what you can expect and what we hope to achieve.
We will grow to become the most profitable
pharmacy retailer and distributor in the
region, trusted by our consumers and our
business partners because we offer relevant,
sought-after brands and guarantee a
professional, effective operation coupled
with the best customer service in the market.
A note from us!
TAISEER MOUNIR
MOHAMMED AMIN AMR
PHARMACIST
UAE Retail
SAHAR MAZHAR
PHARMACIST INCHARGE
UAE Retail
AHMED IBRAHIM AHMED
OUDA
PHARMACIST INCHARGE
UAE Retail
NOUFAL
CHEKIDAPURATH
PHARMACIST
UAE Retail
SAID ABDEL KARIM A.H.
MOHAMED KOABARI
PHARMACIST
UAE Retail
NEZHA EL YOSSRI
PHARMACIST
UAE Retail
FASIL KARAKULANGARA
PHARMACIST INCHARGE
UAE Retail
MUHAMMAD SIRAJ
PHARMACIST INCHARGE
UAE Retail
KARTHIKEYAN
VEERAMANI
ASSISTANT PHARMACIST
UAE Retail
MOHAMED SAMIR
PHARMACIST INCHARGE
UAE Retail
ABDALLAH ABDELHADY
ABDALLAH AHMED
MOSALLAM
PHARMACIST KSA
AHMED ATIF MOHAMMED
KAMEL ABDOU ELSAKA
PHARMACIST
KSA Retail
AHMED SAYED AHMED
ASHRY
PHARMACIST
KSA Retail
MOUSTAFA ABDELSALAM
ABDELAZIZ ABDELSALAM
PHARMACIST
KSA Retail
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5Volume 2, Issue 9
June 10th 2013
Editor in Chief
Olga Ivanova
UAEREGHU MELERI 01-Jun
MD SHAHIDUL ISLAM CHOWDHURY 01-Jun
IRSHAD GOLTHAMAJALU 01-Jun
ABDUL RAFIK 01-Jun
MANIVEL MURUGAN 04-Jun
ALIA A. ABDUL GHANY 05-Jun
ALERIZA DOMAGAS GARCIA 05-Jun
NAGHAM IBRAHIM ABDUL MAJEED 06-Jun
SYED MOHAMMED SHAREEF ABDUL 06-Jun
NADER AHMED ISMAIL 08-Jun
ABDUL SAMAD SALIM BASHA 09-Jun
ERAKKOOTH SIVADASAN 10-Jun
RASHA MOHAMMED IBRAHIM ESHWANY 14-Jun
SHIRINE MOHAMED REFFAAT MOSTAFA 14-Jun
ALAA ALI MOHAMED YOUSSEF 14-Jun
SADIQ ALI AHAMADULLAH 15-Jun
ANAND ISAAC 17-Jun
BUSHUR AL NAKAWA 18-Jun
JAWEED IQBAL JAMIL AHMED SHAIKH 22-Jun
THASLEEM ISMAIL 23-Jun
MAJEED SAHUL HAMEED 24-Jun
RASHEED MOHAMED 26-Jun
SHAIMAA ABDEL SATTAR MOHAMED TAHA 27-Jun
OMANMIAAD NASSER SAID AL WAHAIBI 01-Jun
MOHAMMAD MAJID MALIK 01-Jun
SALEH KHALID SAUD AL RIYAMI 02-Jun
MOHD.AFZAL 08-Jun
MOHD.ISMAIL 13-Jun
EZHILARASAN PALANISAMY 20-Jun
THURIA ABDULLAH SAID BAAWAIN 21-Jun
TAUSEF AHMED 30-Jun
KSAYASIR MEHMOUD 01-Jun
MOHAMMAD KHALIL ALREHMAN 02-Jun
MUADDIN BN JUHRO KERYA 04-Jun
MAHMOUD TAHA ABDEL GHANY 05-Jun
SHAKKIRUDHEEN TAZHATHETHIL KUNHI MOHAMED 09-Jun
MOHAMAD HASAN BN HAMMAD 10-Jun
AHMED HALMI ABDELKARIM ALI 15-Jun
WALID ZIDAN MOHAMED KHOLIF 16-Jun
ABDUL-AZIZ FALLAH AL-ASHOUR 17-Jun
TOUFIQ AHMED 17-Jun
AHMED MAKAWY ELHARIRY 19-Jun
AHMED MOHAMMED AHMED ABDA. 20-Jun
MUHAMMAD NADEEM 20-Jun
EMAD ABDELLATIF ELSAYED HASSAN 29-Jun