why ‘old media’ isn’t working. newspapers, yellow pages, magazines are dying. the...
TRANSCRIPT
Why ‘Old Media’
Isn’t Working.
Newspapers, Yellow Pages, Magazines Are Dying.
The Contractor’s Dilemma: Advertising Not Producing Jobs?
Newspaper Circulation Is Collapsing!
Yellow Pages: Used to Be Reliable for Contractors….Not Now.
“What happened to the calls I used to get?”
Magazines Are Squeezed
• Lower Circulation – Less Time To Read• Pricey For Smaller Contractors• Long Lead Time To Be Published• This Includes Direct Mail Magazines
TV, Radio Etc
• Mainly For The ‘Big Boy’ Contractors
• Impersonal And Irregularly Ran Ads
• Lots Of Wasted Ad Dollars On Me-Too Ads
• Hard To Change• Did I Mention, Costly?
Direct Mail, Coupons, Flyers• Still Effective
• Prep Work
• No Automation And Online Integration
• Competition
• Lead TimeCoupon books are SO crowded! But works well with online 3.0 integration:DM-Website-Email Lead Magnet Call Conversion!
What’s New That Works?
But, Contractors Are Just Catching on…
• The secrets are becoming known
• Over 4 BILLION use these services
• Half the world’s population owns them
• FOUR TIMES more subscribers to these than to the internet!
It Gives Your Business…
• Measurable Marketing• High R.O.I.• Extreme Effectiveness• Extreme Speed Of Contact• Very Affordable• Not Saturated• Sets You Apart • Quality Leads• Competitive Advantage
1. Mobile Marketing.
2. Lead Generation Sites
Here’s The Takeaway:
• “Contractors can create a sustainable, long term competitive advantage via mobile marketing and internet lead generation, resulting in accelerated business revenue.”
[your name]
Contractors Shouldn’t Miss These Tools!
• Will you miss the single greatest advertising media since TV?
• Very Soon most competitors will use Mobile Marketing and SMS.
• Lead Generation Sites Are Exploding• Newspapers, not benefiting Contractors• Be a Participant – Not a Spectator.
Mobile Sales Solutions
• SMS Marketing• Mobile Apps• Mobile Optimized Websites
•Building Customer Relationships
•Enhancing Referral Business
Lead Generation Websites Give You The Advantage!
• Get leads and prospects 24/7
• Compete successfully with Big Firms
• Turn Online Relationships Into Offline
• Use the one media that’s GROWING
• Nothing is more economical for converting lead just as the BIG Lead Gen Companies
More Revenue Is Yours
• Fill the gap with Mobile Marketing
• Gain market share• Add customers With
Online Lead Generation• Increase job profits• Defend Your Marketshare
• Schedule a phone appointment.• Schedule an in-person meeting• Schedule a mobile website consult• Schedule an SMS Promotion• Schedule a Online Lead Generation Site
[name]
Mobile Marketing Specialist For Contractors
Attention AMBITIOUS CONTRACTORS:
The Time to ACT IS NOW!