why oracle fusion
DESCRIPTION
WHy fusionTRANSCRIPT
Why Oracle? Why Now?
Dale WeidelingVice President, VAR/VAD Technology Sales
North America Technology Channels
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Why Oracle?
Increased Value for Customers
The Most Complete Solutions
Increased Opportunity for Partners
Opportunities Across the Market
Market Leading Products +Best of Breed Acquisitions =
Customers:”Out of the box” Integrated Solutions
Applications
Middleware
Database
Infrastructure
Complete– Breadth of technology
Database, Middleware, Apps
– Marketing leading functionality
Open– Standards-based products– Extensible – you can build on it
Integrated– Unified product stack – “App to Disc”
APPLICATIONSAPPLICATIONS TECHNOLOGYTECHNOLOGYEnterprise
Deals
ManufacturingIndustries
RetailIndustry
CommsIndustry
Banking Industry
Utilities Industry
Insurance Industry
Project Portfolio Mgmt
Cross Industries
EnterpriseDeals
PerformanceManagement
IdentityManagement
ContentManagement
Middleware Management
Database
SystemsManagement
58 Oracle Acquisitions: FY’05 - Present
*Transaction has not closed yet.
*
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Analyst Recognized Leadership
Composite App Infrastructure
New Systematic Applications
Backend Integration Projects
Enterprise Application Server
Horizontal Portal Products
Business Intelligence Platforms
Corporate Performance Mgmt.
Web Access Management
User Provisioning
Leader in 16 Forrester Waves
Burton Group “Short List”
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0
10,000
20,000
30,000
40,000
50,000
60,000
70,000
80,000
90,000
Q104 Q204 Q205 Q305 Q405 Q106 Q206 Q306 Q406 Q107 Q207 Q307 Q407 Q308 Q109 Q209 Q309
Customer Growth
Customer Growth & Product Strategy
BPEL Process BPEL Process ManagerManager
80,000+
Application ServerApplication Server
Development ToolsDevelopment ToolsIdentity Identity
ManagementManagement
Content Content ManagementManagement
Enterprise 2.0 & Enterprise 2.0 & BPMBPMSOA SuiteSOA Suite
Application GridApplication Grid
Business Intel & Business Intel & PublishingPublishing
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Oracle Fusion Middleware 11gR1Oracle’s Most Important Release – Ever
Brand New Release of Fusion MW Suite
Brings together Oracle & BEA Functionality
Significant New Product Functionality– 2,900+ new features– Best of Breed Products – expands New Sales opportunities– Seamless Suite Integration – drives Cross-Sell opportunities– Combination of products – drives Consolidation
opportunities
Oracle Database 11g Lowers IT Cost
Comprehensive security Higher availability Easier to manage
Lower cost of ownership
*Source: Gartner Group
**
World’s #1 Relational Database
48.6% RDBMS market share
235,000 Customers
Right Products for Mid-Market
Oracle Database 11g easy to:– Install – Develop – Manage
Streamlined SMB Package– One CD for Windows– One CD for Linux
Oracle’s Strategy Drives Growth in a Challenging Economy
Oracle strategy paying off in down economy– FY09 earnings up
3%– Profit up 11%– Q4 quarterly cash
dividend
Partner sales continue to grow
Specialization: Fusion Middleware “Pillars”– App Server, Portal, SOA, BI, Content Management, Security
Specialization: Grid Computing– Modernization, server consolidation, high availability,
virtualization
Market Coverage: Aligning Resources to You– Emerging Market segmented sales support resources– National Accounts “Geo” reps– Enterprise “Cover the subs”– Vertical expertise
Partnering Priorities for FY10
Remarketer Partner Certified Partner
Certified Advantage
Partner
Remarketer Program New zero barrier to entry program enables SMB sales
Partner’s Benefits -- Oracle’s Commitment
Annual Membership
Fee
QuickStart
$0 $300 $1995 $1995 $1995
• Remarketer Program• New class of Oracle reseller, not directly affiliated with Oracle• No OPN Fees/No OPN benefits• Able to resell Oracle SE1/SE products• Standard Terms, Conditions & Pricing• Remarketers leverage VAD for all support, training, etc.
• QuickStart program• Access to limited OPN benefits and products
• Full OPN Membership• Full access to all resources and resale for Tech products
How do I get trained?OPN Competency CenterOPN Competency Center
Start by taking a pre-assessment and build a customized Guided Learning Path
Save your Guided Learning Paths as projects and work on them over time
View and manage your complete Oracle training history
Collaborate by sharing your opinion on content Access Solution Kit materials available on OPN
Start by taking a pre-assessment and build a customized Guided Learning Path
Save your Guided Learning Paths as projects and work on them over time
View and manage your complete Oracle training history
Collaborate by sharing your opinion on content Access Solution Kit materials available on OPN
http://competencycenter.oracle.com
Profile of a Successful ORCL SI/VAR
Solution focused
Balanced resale of software, services and/or hardware
Establishes “brand” with local Oracle sales teams
Engages the resources available
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Who is Ironworks?
Ironworks is a project-based consulting company with one mission – never fail a client . We measure our success by the success of our clients.
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The “Right Size” We are large enough to provide depth, experience and expertise, yet small enough
to provide the intimacy and agility to be responsive to your needs.
Experienced Resources Our teams include senior, experienced program managers, designers, information
architects, developers, and engineers – we don’t sell with the “A” team, then staff the job with the “B” team.
Integrated Strategy, Design and Development This integration means that our strategies are practical, our applications are highly
usable, and our technical solutions are expandable and maintainable.
Why Ironworks?
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Our Service Offerings
BUSINESS CONSULTING WEB SOLUTIONS(Fusion E2.0)
SYSTEM INTEGRATION(Fusion SOA)
Program Management Office
IT Strategy and Roadmap
Vendor and Tool Selection
Business Process Improvement
Compliance
Web Strategy
Web Design and Usability
Portals
Enterprise Content Management
Web Analytics
E-Commerce
Enterprise Search
Application Management
Service-Oriented Architecture (SOA) Strategy and Implementation
Business Intelligence
Application Integration
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Evolution of Ironworks partnership expectations and model: Professional services vs. license sales/reselling “Going it alone” versus working with partners (> 5%, < 80%) Recognize it’s a two way street Lead and opportunity sharing is the bottom line
Evolution of Ironworks and Oracle relationship:
Enterprise Partnership – expansion of Oracle product stack Involvement of Ironworks in Oracle sales verification program:
E20 (approved) and SOA (in process)
How The Partnership Got Here
StellentFuego
BEAPlumtree
BEAOracleFusionOracleFusion
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Complementary missions and objectives – relationship “fit”: Help clients achieve business objectives through technology and
services Expand client base and footprint within clients (licenses and
services) – leverage our ability to go wider and deeper in accounts.
Mutual executive commitment to success of relationship Strong working relationships between Oracle Account, Services,
and Channel teams and Ironworks professionals Joint account relationships and joint account planning
Alignment of our services capabilities to Oracle Product Stack Results
Oracle has demonstrated by its actions and leads provided that they are committed to this partnership.
Why is This Partnership Working?
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www.ironworks.comRichmond4121 Cox Road, Suite 205 Glen Allen, Virginia 23060804.967.9200
Research Triangle11000 Regency Parkway, Suite 404Cary, North Carolina 27518919.462.2092
DC Metro8133 Leesburg Pike, Suite 650Vienna, Virginia 22182703.506.3964
www.ironworks.com
Charlotte10405 Toringdon Way, Suite 205Charlotte, North Carolina 28277704.848.8889
Summary and Actions
Right time to do business with Oracle– Technology and industry leadership– Cross-sell and upsell opportunities– Ease of doing business
Learn more about Doing Business with Oracle– Visit www.oracle.com/partners– Engage your VAD– Visit the Oracle Booth