why start your own membership & loyalty program
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Why Start Your Own Membership & Loyalty ProgramTRANSCRIPT
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Why StartYour OwnMembership& Loyalty Program
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Let us count the ways.
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LESS EXPENSEIt’s actually more expensive to acquire new customers than to keep, sort and turn existing, satisfied customers into loyal ones.
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INCREASE BRAND AWARENESSOnce they sign up to your loyalty program, you hold a more prominent presence in their lives, quite literally: your membership card in their wallet, your newsletter in their email, your occasional direct mailers in their homes and more.
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BETTER CONNECTION,BETTER UPSELLINGYou can understand your customers better, leading to a more personalize marketing activity or promotion as based on the customer’s preferences, increasing the chances for upselling and cross-selling.
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FREE MARKETINGYou indirectly recruit your very own brand evangelist, ready to do some word of mouth marketing once they are continually pleased with your products and services. Take note that personal recommendation is the strongest form of marketing.
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SAVE MOREYou save more money as compared to using a third party membership & loyalty program, as there are no license fees, no management fees and even transaction fees.
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In a nutshell, a membership & loyalty program will bring you:
•More repeat customers •More positive word of mouth•Less advertising expense •More profit for your business.
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Want to know more about membership & loyalty programs? Contact us at [email protected] or visit our website at www.asterisk.com.sg