why you need videos to train your workforce
TRANSCRIPT
Why Do You Need Videos?CommLab India: The Global Learning Partner You Can Depend On!
WHY YOU NEED VIDEOS TO TRAIN YOUR WORKFORCE
CommLab India: The Global Learning Partner You Can Depend On!
A COUPLE OF STATISTICS YOU CANNOT IGNORE
CommLab India: The Global Learning Partner You Can Depend On!
CommLab India: The Global Learning Partner You Can Depend On!
74% of web traffic will be videos, by 2017. (Syndacast)
98% of organizations are likely to implement video as part of their online learning strategy by the end of 2016. (Training Zone)
WHAT MAKES VIDEOS
IMMENSELY POPULAR?
CommLab India: The Global Learning Partner You Can Depend On!
WHAT MAKES VIDEOS IMMENSELY POPULAR AND IDEAL TRAINING TOOLS?
CommLab India: The Global Learning Partner You Can Depend On!
VIDEOS CAN BE ACCESSED ANYTIME, ANYWHERE
CommLab India: The Global Learning Partner You Can Depend On!
You can watch videos on any device –
desktops, tablet PCs, and Smartphones
CommLab India: The Global Learning Partner You Can Depend On!
You only need to publish the video in a device -agnostic
format such as MP4
CommLab India: The Global Learning Partner You Can Depend On!
VIDEOS CONVEY THE INTENDED MESSAGE QUICKLY AND VERY EFFECTIVELY
CommLab India: The Global Learning Partner You Can Depend On!
One minute of video is worth 1.8 million words.
– Forrester Research
CommLab India: The Global Learning Partner You Can Depend On!
A good learning video creates the desired
impact on the learner
CommLab India: The Global Learning Partner You Can Depend On!
VIDEOS HELP IMPROVE RETENTION LEVELS
CommLab India: The Global Learning Partner You Can Depend On!
RETENTION RATE FOR VIDEOS CAN REACH 65% VS. 10% FOR TEXT-BASED INFORMATION.
– SOCIAL MEDIA TODAY
BETTER RETENTION LEVELS LEAD TO BETTER APPLICATION OF KNOWLEDGE AT THE WORKPLACE
CommLab India: The Global Learning Partner You Can Depend On!
Videos are very good
collaborative learning
tools
CommLab India: The Global Learning Partner You Can Depend On!
More than 50% of 25-54 year olds share videos online.
– eMarketerCommLab India: The Global Learning Partner You Can Depend On!
Exchange of ideas and
information is now easy
CommLab India: The Global Learning Partner You Can Depend On!
VIDEOS ARE IDEAL FOR DEMONSTRATING PRODUCTS
CommLab India: The Global Learning Partner You Can Depend On!
ANIMATED VIDEO-BASED TUTORIALS HELP EXPLAIN THE FUNCTIONING OF COMPLEX PRODUCTS VERY EFFECTIVELY
CommLab India: The Global Learning Partner You Can Depend On!
PRODUCT TRAINING IS MADE SIMPLE AND EFFECTIVE
CommLab India: The Global Learning Partner You Can Depend On!
Last but not the least…
CommLab India: The Global Learning Partner You Can Depend On!
VIDEOS ARE COST-EFFECTIVE TRAINING TOOLS
CommLab India: The Global Learning Partner You Can Depend On!
AND, THEY CAN BE PRODUCED VERY EASILY
CommLab India: The Global Learning Partner You Can Depend On!
ALL IT TAKES TO SHOOT A VIDEO IS A TABLET PC OR A SMARTPHONE
CommLab India: The Global Learning Partner You Can Depend On!
Hey, waitIt’s not over yet
CommLab India: The Global Learning Partner You Can Depend On!
Before we end,
let’s recap
CommLab India: The Global Learning Partner You Can Depend On!
Videos are ideal training tools because they:
Can be accessed anytime, anywhere, on any device
Deliver the intended message very effectively
Facilitate better retention Enable good
collaborative learning Are the best tools for
demonstrating products Help reduce the cost of
training CommLab India: The Global Learning Partner You Can Depend On!
SO, UNLEASH THE POWER OF VIDEOS
CommLab India: The Global Learning Partner You Can Depend On!
TO TRAIN YOUR WORKFORCE
CommLab India: The Global Learning Partner You Can Depend On!