widyatama.lecture.business intelligence (0641611) week11 microsoft bi v1.1

8/6/2019 Widyatama.lecture.business Intelligence (0641611) Week11 Microsoft BI V1.1

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Business Intelligence

(0641611)Lecture Week-11:

Microsoft Business

Intelligence SolutionsBeban: 2 SKS

SEMESTER: VI (Enam)/GenapDOSEN: Djadja Achmad Sardjana, S.T., M.M.

[email protected] & 0858-61625868

6/15/2011 1Business Intellgence IF-UTama

Introduction toPentaho-6m40


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Presentation Introduction

Business Intelligence is an area of great interest to students andfaculty in light of the huge job growth in the data/business analysisindustry and its wide applicability to a myriad of fields. Manyfaculty members are eager to provide this education to theirstudents in order to set their students apart and make them more

competitive in the job market arena. These materials are intendedto be applicable to a wide audience.

Microsoft has created Business Intelligence lecture supplements tohelp fill this need. They provide an overview of the basic conceptsof Business Intelligence (Modules 1 & 2) and then dive a little

deeper into the business and technical sides of BusinessIntelligence (Modules 3 & 4). Along with these are lab exercisesleveraging SQL Server 2005 technology in a preconfigured labenvironment.

This slide is an instructor resource and not part of the formal presentation.


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Whats included?

The full version of this material consists ofthe following components:

PowerPoint presentations

Demonstration videos Instructor training videos

Demonstration scripts

Student lab files Virtual PC Demonstration Environment



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For more information

For the full-version presentation including four slide decks, videosand demos; as well as training materials and support guidesplease follow the instructions below:

Navigate to this URL (this takes you to the Curriculum Repository home

page): http://www.msdnaacr.net/curriculum/repository.aspx Sign in (you may have to register if you do not have a passport)

Click on Search Repository option in the menu on the left

In the Search for keywords box, enter: MicrosoftBI

Choose the first result that comes up which should be:

Business Intelligence on the Microsoft Platform Follow the instructions from there to download the main content for the

Business Intelligence on the Microsoft Platform.



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If you have questions, please send a message to:

[email protected]



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Introduction AddressingBusiness Challenges

Microsoft Business Intelligence Solutions


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Roadmap

What is Business Intelligence?

Different Needs for Different Users

Executives

Business Decision Makers

Information Workers

Line Workers

Analysts

Summary


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The Problem With Data

Most companies have plenty of data, but datais not information

Data is often spread across multiple systems,

stored in different formats, and may even belocalized for different countries

The first challenge is to consolidate the data

so that it is consistent and accessible


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What is Business Intelligence?

Once data is consolidated, it must still beturned into information

People must be able to easily grasp what they

see

The information should support easyexploration so users can answer their own

questionsBI should support many different kinds of user

needs


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What is Data Mining?

Data mining is a specialized branch of BI thatuses statistical algorithms to examine data

These algorithms seek to identify trends and

relationships that might otherwise not beapparent

Data mining is often used to performpredictive analysis (the forecasting of futuretrends)


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The Different Users of BusinessIntelligence

There are many different users who canbenefit from business intelligence Executives Those who focus on the overall

business

Business Decision Makers Usually focused onsingle areas of the business (finance, HR,manufacturing, and so forth)

Information Workers Typically managers or staff

working in the back office Line Workers Employees who might use BI

without knowing it

Analysts Employees who will perform extensive

data analysis


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Business Scorecards


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The Purpose of a Scorecard

A scorecard should give an executive a visualrepresentation of the health of an organizationin a single glance

The scorecard is of sufficiently high level torepresent major business operations and theirgoals

The data in a scorecard should be as recent aspossible to make them more actionable


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Benefits to the Executive

In a single glance, the executive can see awide swath of the business (finance,manufacturing, sales, marketing, and more)

Immediate value is gained without the needfor the executive to perform analysis

Executives see not just actual values, butcomparisons to plans or prior results


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The Contents of a Scorecard

Scorecards usually contain some or all of thefollowing elements:

Key Performance Indicators (KPIs)

KPI actual values compared to historical values

(for trend analysis)

KPI actual values compared to a forecast or

budget amount Rankings of different departments, locations,

products, and so forth


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Dashboards


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The Purpose of a Dashboard

A dashboard is designed to allow decisionmakers to see a variety of data that affectstheir divisions or departments

This data may be in the form of scorecards,charts, tables, and so forth

The dashboard is generally customized foreach user

More targeted and detailed than a scorecard


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Benefits to Decision Makers

Decision makers see a variety of informationtargeted to their department

This allows decision makers to focus only on the

items over which they have control

Information is more detailed than that of ascorecard

The tools in the dashboard often have betteranalytic capabilities than a scorecard


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The Contents of a Dashboard

A Dashboard generally contains a variety ofdifferent views of data

The data is generally KPIs and shows trends,

breakdowns, and comparisons against aforecast or historical data

The dashboard often consists of charts andtables, and may include scorecard elementsas well


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Reports


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The Purpose ofReports

Reports allow a much broader audience tobenefit from the data in a BI solution

Reports may be static, requiring no training

Reports may also allow a limited amount of

interactivity

Reports can be presented in a variety of

formats, allowing for easier distribution


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Benefits to the Organization

BI data are available to almost all people in anorganization

Reports can be emailed, viewed over the Web,

or distributed in other ways to a very wideaudience

Some analytic capabilities can be provided tomany users

Reports can consolidate data from a numberof BI databases


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The Contents ofReports

Reports may include high level data such asKPIs

More detailed information can be presented,

especially for specific salespeople, customers,and so on

Reports may show the details of a singletransaction, or a history of data over a span oftime


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Application Integration


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The Purpose of Custom ApplicationIntegration

An application used by line workers mayinclude business intelligence without theworker realizing what is happening

A sales clerk may get a list of targetedrecommendations to make based on what the

customer is buying

A loan officer may be presented with the level of

risk associated with granting a loan to a particular

customer


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Benefits of Custom Application Integration

Business Intelligence is pushed into everylevel of the organization without the need fortraining

(or even knowledge of what BI is and how to useit)

The analytic process can be simplified andtailored on a per application basis

Line workers gain benefits from the BI capitalof the organization as part of doing their dailywork


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The Contents of Custom ApplicationIntegration

Custom applications may include predictiveoutput from data mining models

Custom applications can show history and

trends for the current customer, supplier, andso forth

Custom applications may allow easy ways forusers to explore the data for relationships


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Analytic Applications


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The Purpose of Analytic Applications

Analytic applications free analysts frombuilding complex models and writing complexqueries

Analysts are free to focus on the data anddiscover relationships and drivers behindnumbers

Rich visualizations allow much easierunderstanding of trends and relationships


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Benefits of Analytic Applications

Data is significantly easier to analyze

Analysts can focus on analyzing the data andnot writing complex queries

Reports created with analytic applications canbe pushed out to the organization

Graphical tools provide users throughout the

organization with powerful reports andanalytic capabilities


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The Contents of Analytic Applications

Analytic applications typically have no limits;analysts can see everything

Analytic applications can view and analyze all

of an organizations data in a number of ways

Analytic applications are powerful, but not aseasy to use as other mechanisms


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widyatama.lecture.business intelligence (0641611) week11 microsoft bi v1.1

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