wild birds social media assistant pilot

1
SMA Performance – Retail Client Pilot Leads Captured: 44 Cost per Lead: $4.37 KPI 1 – COMMUNITY GROWTH Community 1,553 2,430 56% KPI 3 - EMAIL CAPTURE DOLLARS LEADS DOLLARS $5 $15 $25 LEADS 1 3 6 Day1 Day2 Day3 Day4 Day5 Day6 Day7 Day8 Day 9 Day10 Day11 Day12 AUGUST SEPTEMBER GROWTH KPI 2 - ENGAGEMENT Posts Sent 20 250 1,150% Engagements 33 363 1,000% Engagement per post .50 1.58 216% AUGUST SEPTEMBER GROWTH B2C Cost Per Lead Retail Industry Average $15 -HubSpot 2013 State of Inbound Marketing

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Page 1: Wild Birds Social Media Assistant Pilot

SMA Performance – Retail Client Pilot

Leads Captured: 44Cost per Lead: $4.37

KPI 1

COM

MU

NIT

Y G

ROW

TH Community 1,553 2,430 56%

KPI 3

- EM

AIL

CAPT

URE

DOLLARS LEADS

DO

LLAR

S$5

$15

$25

LEAD

S1

3

6

Day1 Day2 Day3 Day4 Day5 Day6 Day7 Day8 Day 9 Day10 Day11 Day12

AUGUST SEPTEMBER GROWTH

KPI 2

- EN

GAG

EMEN

T Posts Sent 20 250 1,150%

Engagements 33 363 1,000%

Engagement per post .50 1.58 216%

AUGUST SEPTEMBER GROWTH

B2C Cost Per Lead Retail Industry Average $15-HubSpot 2013 State of Inbound Marketing