windows 8 licensing
DESCRIPTION
Windows 8 LicensingTRANSCRIPT
Windows 8 Licensing Overview
Licensing flexible workstyle scenarios
Software Assurance for Windows 8
Agenda
Step Up to Windows 8Promotion
The Windows 8 offerings
Full Packaged Product (FPP)
OEM –PC Preinstall
VolumeLicensing
Windows RT Windows 8Windows 8 Pro
Windows 8Windows 8 Pro
Windows 8 Pro
Windows 8 Enterprise
Windows 8 and Windows RT editions and availability
An edition for every customer
Large – Enterprise> 250
Small – Medium6-250Consumer
Windows 8 Windows 8 Pro Windows 8 Enterprise(Windows 8 Pro + Software Assurance)
Home Office1-5
Students & Enthusiast
New PC
Upgrade Existing
PC
OEM OEM + VL
FPP Volume Licensing
Windows RT (preinstall only)
Consumers, enthusiasts, < 5 small business looking to upgrade existing PCs with a prior version of Windows
FPP
Consumer Home Office1-5
Students & Enthusiast
2 boxes on the shelf
Upgrade licenses only
Available at retail and through ESD
Simplified Offerings
Jan 31, 2013
Oct 26, 2012 (GA)
Primarily for System Builders reselling PCs preinstalled with Windows under COEM License – no change from Windows 7
Also can now be used under the Personal Use License for DIY and enthusiast scenarios
Windows 8 System Builder Product and the Personal Use License
DIY: As a primary OS for individuals building their own PCs
Enthusiast Scenarios: Running Windows in a local VM or second partition
Assorted behind the counter and online, not on shelf
Not for upgrades, legalization, or commercial use for > 5
Microsoft support not included
Personal Use License
DIY / Other
Purpose
OEM
VL Upgradeand SA
FPPUpgrade
Primary Scenarios Notes
Personal Use
License
Legalization
New PC
Upgrade
Existing PC
NonGenuine
New PC Preinstalled
Customer purchases new PC with Windows preinstalled from PC manufacturer (OEM)
Upgrade existing PC < 5
Consumer upgrading from Windows XP or Windows 7 • Simplified offerings: upgrade only
Upgrade existing PC > 5 to Pro or Enterprise
Commercial upgrading from Windows XP or Windows 7
Consumer/EnthusiastDo it yourselfRun a local VM
Primary OS in build your own PC, run Windows in a local VM, or run Windows in a second partition
• Requires a qualifying OS (professional version of Windows)
• Personal use for System Builder product
• Requires Pre-existing OS: (if Windows must be genuine)
• Not for legalization • Not for commercial use > 5
Legalization Offerings
Move from non-genuine version of Windows to genuine version of Windows
• Consumer: GGW (esd) and GGK• Commercial – VL solutions:
GGWA-SMO, GGWA-LO, GGWA-A
Windows 8 – How to Buy Summary• The easiest and most cost-
effective way to get genuine Windows on a PC is to buy it pre-installed on a new PC
Full Packaged Product (FPP)
OEM –PC Preinstall
VolumeLicensing
Windows RT Windows 8Windows 8 Pro
Windows 8Windows 8 Pro
Windows 8 Pro
Windows 8 Enterprise
Windows 8 and Windows RT editions and availability
The most cost effective way to keep PCs current with the latest version of Windows
Access to enterprise grade solutions only available through Volume Licensing
Greatest flexibility for how Windows is deployed in an organization
Key benefits of Volume Licensing
Windows offerings through Volume Licensing
Windows 8 Pro
Available only withSoftware Assurance for Windows
Windows 8 Enterprise
MicrosoftDesktop Optimization Pack (MDOP)
WindowsCompanion Subscription License (CSL)
Windows VDA
WindowsIntune
Windows 8 Pro in Volume Licensing
More Productive
More Connected
More Protected
More Control
Upgrade existing PCs running Windows 7 or XP
How to license
Windows 8 Pro in Volume Licensing is sold only as an upgrade
Requires a qualified underlying operating system license (no change)
Windows 8 Pro is available through all volume license programs
Standalone upgrade licenses are available through Open License and Select Plus
Software Assurance can be attached optionally for additional benefits
Client Hyper-V Offline Files
Remote Desktop (Host)
Mobile Broadband
BitLocker BitLocker To Go
Domain Join Group Policy
Designed for small and medium businesses
Licensing flexible workstyle scenarios
Software Assurance for Windows 8
Agenda
Step Up to Windows 8Promotion
The Windows 8 offerings
Software Assurance for Windows 8
Exclusive Access to Enterprise Offerings
New Version Rights
Windows 8 Enterprise Edition
Microsoft
Desktop
Optimization
Pack
Greatest Flexibility for how you use Windows
Virtualization
RightsWindows
To Go Rights
Roaming Use
Rights
Enterprise
Sideloading
Windows
Companion
Subscription
License
Readiness and Support
Technet
Benefits
24x7
Support
E-Learning
Training
Vouchers
Extended
Hotfix
Support
Op
tion
al S
ub
scri
pti
on
Ad
d-
On
How to LicenseAdd SA to Windows 8 Pro upgrade licenses purchased through Open or Select Plus
SA is included in Open Value, Enterprise Agreement, and Enrollment for Education Solutions
SA can be added to OEM license within 90 days of purchase through Open or Select Plus
Benefits are valid while SA coverage is active
* Eligibility for these benefits may vary depending on the Volume Licensing program and license quantity
Windows 8 Enterprise Edition
Rights are included with Software Assurance for Windows
Also included with the Windows VDA, Windows Intune, and Windows Companion Subscription License (CSL)
Enterprise edition use rights are perpetual for the licensed device even after SA coverage ends
How to License
+Includes all features found within Windows 8 Pro
Windows To Go DirectAccess BranchCache
Virtual Desktop Infrastructure AppLocker
Enterprise Sideloading
Run Windows 8 more securely on a USB stick from anywhere
On the Internet, on the corporate network, seamlessly and more securely
Users in the branch office can download documents and apps faster
Improved end-user experience
Specify what software is allowed to run on a user's PCs
Sideloading enabled for Windows 8 apps
Microsoft User Experience Virtualization (UE-V)
Change your device, keep your experience
Virtually any application, anywhere
Enable your XP apps to run on Windows 7
Restore user productivity quickly
Checkpoint your policy rollout, minimize downtime
Simplified BitLocker management
Microsoft Application Virtualization (App-V)
Microsoft Enterprise Desktop Virtualization (MED-V)
Microsoft Diagnostics and Recovery Toolset (DaRT)
Microsoft Advanced Group Policy Management (AGPM)
Microsoft BitLocker Administration and Monitoring (MBAM)
Virtualize Manage Restore
Microsoft Desktop Optimization Pack
Optional Add-On subscription for customers with Software Assurance for Windows
Available in all programs except for Open LicenseSubscription provides access to use all products, updates and additions
Usage ends when subscription ends
How to License
Licensing flexible workstyle scenarios
Software Assurance for Windows 8
Agenda
Step Up to Windows 8Promotion
The Windows 8 offerings
Enabling flexible workstyles through SA
Peoples expectations Work from multiple devicesWork from anywhereUse their personal devices for workGet access to apps and data from anywhere & any device
Windows To Go Run a corporate Windows 8
environment securely on a USB stick from anywhere
Unique access to Windows 8 Enterprise
Virtualize, Manage, Restore with MDOP
Work from any device with more Flexible Licensing
New
DirectAccess Always connected to corporate
networks, seamlessly and more securely
Improved
BranchCache Users in the branch office can
download documents and apps faster
Improved
Virtual Desktop Infrastructure (VDI) Improved end-user experienceAppLocker Specify what software is allowed to
run on a user's PCs
Improved
Improved
Solid business foundation in Windows 8
Pro
Enterprise Sideload W8 Apps Sideloading enabled for internal
new Windows 8 apps
New
Microsoft User Experience Virtualization (UE-V) Change your device, keep your
experience
Microsoft BitLocker Administration and Monitoring (MBAM) Simplified BitLocker management
Microsoft Application Virtualization (App-V) Virtually any application, anywhere
New
Improved
Microsoft Advanced Group Policy Management (AGPM) Checkpoint your policy rollout,
minimize downtime
Microsoft Diagnostics and Recovery Toolset (DaRT) Restore user productivity quickly
Microsoft Enterprise Desktop Virtualization (MED-V) Enable your XP apps on Windows 7
SA foundationUse rights, Technology,
Support
Windows To Go Use Rights
Enable BYOD Scenarios
Virtualization Rights
Companion Device Licensing
Enabling Flexible Workstyles Through SA
Built upon existing SA modelNo new licensing requirements, price increases, or reduction in use rights
Enhanced use rights for existing Windows SA and VDA licenses
Introducing an optional companion subscription license for BYO scenarios
Key points of Windows 8 flexible licensing
Expanded roaming rights for SA
Through enhancements in Roaming Rights with the inclusion of Windows To Go, employees can now work at home or on the road by accessing their full corporate desktop in a new way
Key point
Scenario: work from home or on the road
SA for Windows 8Primary
UserCorporate VDI OR Windows To Go
Access
SA for Windows License
Roaming Rights Through SA for
Windows
Work PC Home PC
Pre-Windows 8
SA for Windows License
Roaming Rights Through SA for
Windows
Work PC
PrimaryUser Corporate VDI Access
Home PC
SA for Windows 8
Windows Companion Subscription License (CSL)add-on for four devices
Windows SA
License
CompanionDevices
PrimaryDevice
PrimaryUser
Windows CSL: Licensing Companion Devices
The Windows CSL provides employees whose primary device is licensed with SA the rights to access a corporate desktop either through a VDI or WTG on up to four personally owned devices.
The CSL covers multiple devices making it a simpler and more cost effective option as opposed to separately licensing each device for Bring Your Own Device (BYOD) scenarios.
Key points
Scenario: Bring Your Own Companion Devices
Pre-Windows 8
CompanionDevices
WindowsVDA License
Windows SA
License
WindowsVDA License
PrimaryDevice
PrimaryUser
Avail 10/1Select Plus,
EA, EES
Licensing flexible workstyle scenarios
Software Assurance for Windows 8
Agenda
Step Up to Windows 8Promotion
The Windows 8 offerings
Upgrade new PCs to Windows 8 Enterprise by attaching SA only
Upgrade existing PCs to Windows 8 Pro at a 15% discount (upgrade only)
Upgrade existing PCs to Windows 8 Enterprise at a 40% discount (upgrade + SA)
Step up to Windows 8 Promotion Terms and conditions
Discount: 40% on Open Value / Open License: Upgrade + SA
15% on Open License: Upgrade Only
Duration: Nov 1, 2012 – Jan 31, 2013
Availability: All market segments; promo SKUs will be on
price list
License Cap: Maximum of 100 licenses per customer
Requirements: Qualified underlying OS (Windows 7
Professional, etc.)
Never a better time to sell Software Assurance
Opportunity
SA
Valu
e
Increased value of SA• New Enterprise Edition features• MDOP Updates and New capabilities• Greater value through increased
flexibility
Expanded opportunity• Device proliferation• BYO scenarios
Consumerization of IT
Step Up to Windows 8 Promo• 40% discount for upgrade + SA in
Open License & Open Value for up to 100
• Nov 1, 2012 – Jan 31, 2013
Next steps & resources
Get ready
Download windows 8 and start using it Find additional training on the Partner Learning Center (PLC)
Windows 8 and Windows RT Volume Licensing Guide
Use the presentations and resources from the Partner Marketing Center (PMC) in your customer engagements Visit the Windows 8 Partner site to stay up to date on the latest information: http://partner.microsoft.com/windows8
Windows 8 Downgrade Rights
OEM downgrade rights apply to Windows 8 Pro and allows for downgrades up to two prior versions (N-2)SA through VL provides the most flexibility, allowing downgrades to prior versions of Enterprise Edition
Downgrade rights are only available for licenses obtained through OEM or VL and do not apply to FPP
Version Downgrading to
OEM Preinstall Volume Licensing
Windows 8 ProWindows 8 Pro upgrade
without Software Assurance
Windows 8 Enterprise with Software
Assurance
Windows 7 / Vista Enterprise
Window 7 Professional
Windows Vista Business
Windows XP Pro
Windows 2000 Professional
Windows 95 / 98 / NT
Qualifying Operating Systems