windows embedded retail brochure 098-117638
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Retail andHospitality
Solutions
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Connect with shopperson their own terms
Connected customers.Connected enterprise.Smart business.Increasingly, successful retailers realize the power of delighting and empowering
customers with memorable store experiencesbut must also manage store operationsand help secure data across the entire enterprise infrastructure with maximum
efcienc. Maintaining a competitive advantage depends on succeeding at this complex
challenge, and Windows Embedded is the one trusted platform for delivering the
consumer experience while meeting the operational needs of the business.
As a standards-based solution for managing a broad arra of digital devicesfrom
point-of-service, kiosk, and handheld sstems to digital signsWindows Embedded
helps retailers better manage the complexit of their organization. A trul connected
experiencewith customers, within stores, and across a distributed enterpriseis
within reach with Windows Embedded.
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Windows Embedded POS solutions can t seamlessl into a diverse infrastructure,
minimizing energ consumption through power management features. With support for
36 languages (up to ve simultaneousl per location) customer and staff needs can be met
across diverse geographies. Bring the power of business intelligence to the front line and
support decision-making across all business units.
Automated kiosks built on Windows Embedded provide real-time pricing, inventor, and
service information to customers. Users can enjo a compelling digital interaction with the
retailers brand while the vendor benets from improved operating efciencies such as
digital cash receipts, signature capture, and more.
Retailers can rapidl drive high-delit, narrowl targeted advertising and communications
via devices full integrated in central and distributed IT infrastructure. Remote connectivit
makes it simple to secure data on digital signs and to ensure polic compliance across
infrastructure.
Windows Embedded powered handheld devices bring our business to our customers for
their convenience, rst-rate service, and improved asset productivit. Windows Embedded
Handheld can enable multichannel operations that supply consistent data to a website, staff,
and customers across all access points.
ONSITE
SYSTEMS
BUSINESS
INTELLIGENCE
CUSTOMER
EXPERIENCE
Point ofService
CustomerKiosks
DigitalSignage
HandheldDevices
Toda, a thriving retail enterprise is more likel to be a distributed enterprise
sourcing and selling new goods in more markets. New economies of scale and
operating efciencies are within reach, enabling intelligent sstems where data ows
across the entire enterprise, collecting valuable data from virtuall anwhere. Without
an intelligent sstem helping ou connect devices, data resources, and people,
monitoring value and suppl chain performance is challenging. Windows Embeddedaddresses that need for retailers reliabl and economicall.
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Specialized devicesfor connected experiences
KIOSK
Speed and efficiency are central to
customer satisfaction in uick-servicerestaurants. Self-service kiosks for
ordering and pament have a directimpact on the customer experiencewhile improving store efficiencies.
KIOSK
Airline self-service kiosks contribute tothe passenger experience by allowing
passengers to check in, review seatingassignments, and purchase upgrades
easil and convenientl.
POINT-OF-SERVICE
Easy-to-use transactional point-of-sale
devices contribute to the customer serviceexperience b providing speed, efficienc,and a sense of transactional securit.
HANDHELD
Devices, such as RFID scannersconnected to business systems,
speed shipping, receiving, andinventor updates.
DIGITAL SIGNAGE
Up-to-the-minute airport and airlineinformation is critical for passengers.Digital signage connected to central
sstems provides timel informationon parking, securit, flights, and more.
DIGITAL SIGNAGE
Digital signs deliver targetedadvertising and engage the userwith an immersive, high-fidelit,multimedia store experience.
Airports
With heightened security concerns and growing
passenger demands, airports and airlines are
looking for operational and service efciencies
that also increase passenger satisfaction.
Retailers
Connected device solutions allow consumers to
shop the way they want to shop, with instant
access to product price and availabilit, gift
registries, and self-service bill pament.
Company Headquarters
Enterprises can effectivel manage devices at
various locations, with enhanced insight and
control. Seamless data exchange between
retail and hospitality outlets and enterprise
IT sstems informs real-time decision making
and business intelligence.
Quick-Service Restaurants
The uick-service restaurant concept is built on
delivering a consistent experience. A growing
trend for a self-service component is paving the
wa for innovative technologies that are eas to
use, and support the brand experience.
DIGITAL SIGNAGE
From building brand awarenessto influencing customer purchasedecisions, digital signage promotes
a guided customer experience.
TotalS
ales
THIN CLIENTAirlines use thin clients for check-inand ticketing, which eliminates theneed for a client-server sstem at eachairport and provides the abilit to rollout new applications more uickl.
25%OFF
15%O
FF5%
OFF
KIOSK
Customer kiosks drive self-directedshopping experiences b providingaccurate gift registry, pricing, and
store credit card billing information.
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Windows Embeddedin the Connected Enterprise:Transforming retail and hospitality businesses
Windows Embedded provides one trusted platform for retail and hospitalit businesses to connect their devices and
sstems, surfacing new business opportunities and driving innovation.
One trustedplatformWindows Embedded minimizes
risk and complexit with one trusted
platform on which retail and
hospitality businesses can deploy
and manage innovative solutions
that contain costs and capitalize
on evolving opportunities.
Fits withyour needsWindows Embedded ts with
the need of retail and hospitality
businesses to serve customers
with efcienc and personalized
attention, whether attended or
self-directed.
Extends intelligenceto increase businessopportunityWindows Embedded extends
intelligence across retail and
hospitality organizations, increasing
opportunities to engage with the
customer and act on insights that
would otherwise be out of reach.
An extensive partnerand community ecosystemWorking with a partner throughout the development
process can save ou time and mone. The WindowsEmbedded Partner Program (WEPP) is a strategic
worldwide program that gives partners the support and
resources the need to provide OEMs and enterprises with
design and build support as well as technolog advice.
www.windowsembedded.com/partners
ORIGINAL DEVICEMANUFACTURERS
SySTEMINTEGRATORS
INDEPENDENTSOFTWAREVENDORS
INDEPENDENTHARDWAREVENDORS
ONLINE SERVICEPROVIDERS
DISTRIBUTORS SILICONVENDORS
TRAININGPARTNERS
ORIGINALEqUIPMENT
MANUFACTURERS
DESIGNHOUSES
The portfolio of Windows Embedded
retail and hospitality solutions
USEREXPERIENCE
DESIGN HOUSES
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WindowsEmbedded
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Windows Embedded POSRead 7 is a exible
operating system designed to seamlessly
connect point-of-service solutions with
peripherals, servers, and services.
With the innovative, eas-to-use Microsoft
Silverlight application, developers can deliver thenext generation of rich, interactive user experiences
featuring animation and 2-D/3-D interaction.
The familiar Microsoft Visual Studio toolset and
.NET Framework provide a common developmentenvironment for retail and hospitalit applications.
Windows Embedded Compact, the next
generation of Windows Embedded CE, is a
componentized, real-time operating system
for a wide range of small footprint and
rugged devices.
Windows Embedded Standard includes
componentized versions of Windows XP
and Windows 7, and delivers the power,
familiarity, and performance of the
Windows operating sstem.
Windows Embedded Enterprise deliversthe full power of Microsoft premium
operating systems, including Windows 7
for Embedded Sstems.
Windows Embedded Server offers therobust versatilit of Windows Server for
Retail Server Appliances, and leverages the
connectivit, securit, and scalabilit featuresof Windows Embedded Server 2008 R2.
Windows Embedded Device Manager 2011enables enterprises to deploy, assess,and update Windows Embedded powered devices, providing a single managementsolution that offers enhanced insight and control over IT infrastructure and sstems bextending the capabilities of Sstem Center Conguration Manager 2007.
User:
GOODS:
examples
SERVICES:
examples
DEFINITION:
POINT
OF SALE
A POS system isoperated by employeesto record transactions ofgoods or services and
process payments.
Cash Register for:
Mass Merchandise Department Store Specialty Retail Grocery Restaurant Hotel
HandheldPOS Car Rental
Employee
KIOSK:
SELF-SERVICE
A self-service system isused by customers torecord transactions ofgoods or services and
process payments.
Self-Service for:
Self-Checkout Quick-Service
Restaurant (QSR)Self-order
Guided Selling
Subway Ticketing Gift Registry
Airline Check-in Hotel Check-in/out In-Store Online Purchase
Customer
KIOSK:
VENDING
A vending machine isused by customers anddispenses or receivesgoods or services and
processes payments.
Vending for:
DVD Rental Gas Pumps Photo Processing Recyclables Coin Exchange
Pay Phone Internet
Gaming
Customer
KIOSK:
INFORMATIONAL
An informational kioskis used by customersinteractively to obtaininformation about a
given subject.
Data and Information for:
Wine Sommelier Product Catalog Photo Kiosk Product Ordering Kiosk
Human Resources Claims
Security Check Point Passport Validation Schedule Appointments Directory Wayfinder
Customer
DIGITAL
SIGNAGE
Digital signage is usedby companies to relayunsolicited informationto customer.
Digital Signage for:
Advertising Promotions
Point-of-ServiceSignage
Traffic and News Feeds Product Advertising
Customer
THIN CLIENTS
A thin client is a devicewith reduced hardwareand software that isintended to connect to
a remote desktop.
Thin Client for:
Reservations Check-in Call center
Hotel Reservations Customer Service
Employee
PERIPHERALS
Peripheral devicessupport a point-of-service device and canexpand the hosts
capabilities.
Peripheral for:
Receipt printer Card reader Scale
Receipts Credit Card
Transactions Product Weight
Customer/Employee
HANDHELD
TERMINALS
Handheld terminalsenable mobile-devicescenarios in a multitudeof difficult environments.
Handheld for:
RFID Scanner SKU Scanner Printer
Receiving Returns/Transfer
Price Verification
Employee
POSREADY
DEVICE MANAGER
STANDARD
COMPACT
HANDHELD
ENTERPRISE
Windows Embedded Handheld addresses
the needs of mobile POS, inventor and
suppl chain management, and more. It
powers handheld devices that help increaseproductivit, reduce data entr errors, and
improve reporting.
POSReady Handheld Compact Standard Enterprise Server
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Windows Embedded Windows Embedded Windows Embedded Windows Embedded Windows Embedded Windows Embedded
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One Trusted Platform to Deliver Consistent Customer ExperiencesWindows Embedded for Point of Service offered exactl what Famil Dollar needed from an operating sstemstable,
robust, full-featured software with embedded behaviors, at a cost-effective price.
Chuck Prince, Senior Manager, Retail Division, Toshiba TEC America
Sioux Falls Arena Boosts Food and Beverage Sales with All-in-One POS DeviceIn just the rst two months of operation with the new sstem, we have seen a 12 to 14 percent increase in sales.
Terr Torkildson, General Manager, Sioux Falls Arena
Differentiate from the CompetitionRetail Anwhere provided a full integrated solution that met our business needs with low upfront costs.
Windows Embedded POSRead gives us a secure, locked down operating sstem optimized for retail.
Jennifer Pearce, Director of Compan Stores, Nakajima USA
Connected Retail ExperiencesThe Windows Embedded operating sstem allowed us to implement a ver sophisticated power management sstem
that reall differentiates this device.
Thierr Joubert, Chief Technolog Ofcer, Theoris
Overview Challenges Solution Customer Benets Overview Challenges Solution Customer Benets
Overview Challenges Solution Customer Benets Overview Challenges Solution Customer Benets
Company:Famil Dollar,Charlotte, North Carolina
Background: Leading/fastgrowing discount storechains in United States, withnearl 6,500 stores in 44states. Sstem-wide sales aremore than $6.8 billionannuall.
Full Report:Case Study
Famil Dollar needed toenhance its POS technologyto support businessinitiatives.
The new POS terminalrequired a highly secure,robust embedded operatingsstem preconguredfor retail applications,peripherals, and services.
Famil Dollar worked withToshiba TEC America, whichused Windows Embedded forPoint of Service to deplo adevice that accepts newtender types and allows forbetter communications,improving customerexperience and employeeproductivit.
Fast development anddeployment
Bui lt-in networkmanagement
Support for third-partyretail applications
Extensi ve sstemsintegration
Company:Sioux Falls Arena,Sioux Falls, South Dakota
Background:The SiouxFalls Arena is an 8,000-seatindoor sports andentertainment venuehome of an NBADevelopment Leagueteam, a USHL hocketeam, and a UIF indoorfootball team.
Full Report:Case Study
Sioux Falls Arena wantedto replace manual cashregisters and menu boardswith a reliable POS systemto increase sales and prots.
Dakota Retail Technologiesinstalled the Touch DynamicBreeze All-in-One POSrunning on WindowsEmbedded POSRead 2009.
Conn ectivit withWindows Server 2008for advancedinventor control
Compatible withWindows EmbeddedCompactbasedhandheld devices
Integrated, secure,high-speed creditcard processing forincreased salesper person
Company:Nakajima USA,Los Angeles, CA
Background:Manufacturerof licensed plush, collectible,and seasonal toys, lifestylegoods, and trend charactermerchandise.
Full Report:Case Study
After years of rapid growth,Nakajima USA, a specialtretailer of brands includingSanrios Hello Kittcharacter, was suffering withold, ill-performing software.
It sought a new POSsolution with faster, moresophisticated functionality,and improved data accessand security, including PCIcompliance support.
The Retail Anywhere Point-of-Sale solution with itsintegrated retail managementsystem, based on WindowsEmbedded POSReady,Microsoft SqL Server, and.NET technologies, wasdeploed to all 40 Nakajima-owned store locations.
30-second increase inoverall transaction speed
Improved abilit to targetpromotions
Real-time inventor status
Secure, locked downoperating system
25 percent decrease inPOS operating costs
Reduced back-ofceworkload with newreporting functions
Company:Cash Systemes,Saint Raphael, France
Background:With morethan 45,000 Point of SaleTerminals sold all over theworld since 1992, CashSystemes Industries is a POSmarket leader in Europe.
Full Report:Case Study
Hotels, restaurants, andother hospitality businessesin Europe wanted a wirelesshandheld device to wait ontables located on sidewalksand terraces.
Cash Systemes needed toupdate its wirelesstechnology and graphicaluser interface.
Windows Embedded CE 6.0R3 allowed for rapid productdevelopment. An icon-driveninterface delivers acompelling visual experience.
Support for accelerometer-driven GUI orientation allowsusers to rotate the screenfrom portrait to landscapemode for a betterperspective on tables andcustomer turnover.
Wi-Fi connectivit withfast reconnect
Power managementfor long battery life
UI with rich featureslike rotation
Compatibility withWindows applicationsand services
Case Studies
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For more information
about Windows Embedded
retail and hospitality solutions, visit:www.windowsembedded.com/retail
Part No. 098-117638