winning business in the tough times
Post on 19-Sep-2014
13 views
DESCRIPTION
As the economy slowly collapses like a giant soufflé, where does that leave us as web designers? How do we ensure the work keeps rolling in? Paul shares his experiences of winning new business in the tough times while still nurturing existing clients. He explains how business development is everybody's concern, not just the sales team.TRANSCRIPT
![Page 1: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/1.jpg)
WINNING BUSINESSIN THE TOUGH TIMES
![Page 2: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/2.jpg)
flying by the seatof my pants
http://www.flickr.com/photos/shanegorski/
![Page 3: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/3.jpg)
crash & burn
http://www.flickr.com/photos/gbaku/
![Page 4: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/4.jpg)
2 OBJECTIVES
![Page 5: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/5.jpg)
selling smarter
![Page 6: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/6.jpg)
we all have to sell
http://www.flickr.com/photos/tochis/
![Page 7: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/7.jpg)
3 SECRETS 2 SALES
distributed marketingpersonal sales
outstanding service
![Page 8: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/8.jpg)
marketing
![Page 9: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/9.jpg)
out of date
http://www.flickr.com/photos/gbaku/
![Page 10: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/10.jpg)
the wrong mentality
http://www.flickr.com/photos/gaetanlee/
![Page 11: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/11.jpg)
behind the business
http://www.flickr.com/photos/pathenson/
![Page 12: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/12.jpg)
everybody should have a voice
http://www.flickr.com/photos/tcmhitchhiker/
![Page 13: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/13.jpg)
assign time
http://www.flickr.com/photos/judepics/
![Page 14: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/14.jpg)
wot no corporate blog?
http://www.flickr.com/photos/niallkennedy/
![Page 15: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/15.jpg)
finding your voice - specialise
![Page 16: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/16.jpg)
how to specialise
http://www.flickr.com/photos/stuckincustoms/
![Page 17: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/17.jpg)
sales
http://www.flickr.com/photos/conlawprof/
![Page 18: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/18.jpg)
proposals
http://www.flickr.com/photos/eyermonkey/
![Page 19: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/19.jpg)
pricing
![Page 20: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/20.jpg)
walk away?
http://www.flickr.com/photos/biggolf/
![Page 21: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/21.jpg)
spec work?
http://www.flickr.com/photos/tochis/
![Page 22: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/22.jpg)
3 SECRETS 2 PITCHING
enthusiasm confidencepersonality
![Page 23: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/23.jpg)
enthusiasm
http://www.flickr.com/photos/zoomar/
![Page 24: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/24.jpg)
confidence
http://www.flickr.com/photos/ingythewingy/
![Page 25: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/25.jpg)
personality
http://www.flickr.com/photos/shanegorski/
![Page 26: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/26.jpg)
service
http://www.flickr.com/photos/elsombrerodepensar/
![Page 27: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/27.jpg)
repeat business matters
http://www.flickr.com/photos/2create/
![Page 28: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/28.jpg)
fostering repeat business
http://www.flickr.com/photos/cdm/
![Page 29: Winning Business In The Tough Times](https://reader033.vdocument.in/reader033/viewer/2022051108/541be0b37bef0a594d8b4e54/html5/thumbnails/29.jpg)
3 SECRETS 2 SALES
distributed marketingpersonal sales
outstanding service