wisconsin aerial imagery business plan

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STATEWIDE BUSINESS PLAN FOR A WISCONSIN AERIAL FOR A WISCONSIN AERIAL IMAGING PROGRAM

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Page 1: Wisconsin Aerial Imagery Business Plan

STATEWIDE BUSINESS PLAN FOR A WISCONSIN AERIALFOR A WISCONSIN AERIAL

IMAGING PROGRAM

Page 2: Wisconsin Aerial Imagery Business Plan

Project OverviewProject Overview

• Goal: A business plan outlining the stepsGoal: A business plan outlining the steps needed to develop a sustainable, ongoing imagery program in Wisconsinimagery program in Wisconsin

• Both short‐term and long‐term needs

Page 3: Wisconsin Aerial Imagery Business Plan

Project OverviewProject Overview

• Project Deliverables and Tentative ScheduleProject Deliverables and Tentative Schedule– Information Gathering

• Survey (Aug 20 to Sept 20)Survey (Aug. 20 to Sept. 20)

• Regional Meetings (Sept 24‐28)

• Interviews  (Sept 24 to Nov 16)( p )

– Aerial Imagery Business Plan• Draft (Jan. 7)

• Final (Feb. 11)

• …. But it doesn’t end there!

Page 4: Wisconsin Aerial Imagery Business Plan

Check us out onlineCheck us out online

• Project documents available at• Project documents available at http://orthoplan.sco.wisc.edu/p p

Page 5: Wisconsin Aerial Imagery Business Plan

WROC UpdateWROC Update

• Andrew FaustAndrew Faust– North Central RPC

(705) 859 5510 ext 305– (705) 859‐5510 ext. 305

[email protected]

Page 6: Wisconsin Aerial Imagery Business Plan

Preliminary Survey ResultsPreliminary Survey Results

974 Total Responses Private Firms974 Total Responses• 562 Government• 253 Commercial

Private Firms• 160 Surveying/Engineering• 22 Consultant253 Commercial

• 131 Non-Profit22 Consultant

• 18 Geospatial Services• 16 Aerial Image Acq.GovernmentGovernment

• 233 County• 204 State

Non-Profit• 117 University/Education

• 58 City• 28 Federal• 5 Tribal

Preliminary data—not controlled for duplicate organization entries, etc.

• 5 Tribal

Page 7: Wisconsin Aerial Imagery Business Plan

Preliminary Survey ResultsPreliminary Survey Results

• Ortho ImageryOrtho Imagery– Last five years approx. $11 Million – Anticipated next five years approx. $ 8 Millionp y pp $– Reported Annual Benefits $5.314 Million– Cost : Benefit = $1:2.42

• Oblique Imagery– Annual Expenses $0.233 Millionp $– Annual Benefits $0.753 Million– Cost : Benefit = $1:2.23

Page 8: Wisconsin Aerial Imagery Business Plan

Fundamental QuestionsFundamental Questions

• How should an Aerial Imagery Program beHow should an Aerial Imagery Program be Structured?

• What is the appropriate collection schedule:• What is the appropriate collection schedule:– Phases or entire state in a single year?

E 5 3 5 ?– Every 5 years or once every 3‐5 years?

• What is the best method to fund a sustainable aerial imagery program?

Page 9: Wisconsin Aerial Imagery Business Plan

How should an Aerial Imagery b dProgram be Structured?

• Several Potential OptionsSeveral Potential Options– State Agency Leadership

State Agency Support– State Agency Support

– Non‐profit Organization

P bli P i t P t hi– Public‐Private Partnership

– Voluntary Consortium

O h ?– Other?

Page 10: Wisconsin Aerial Imagery Business Plan

State Agency LeadershipState Agency Leadership• State agency management and executiong y g• Full time staff devoted to communication, collaboration, management

• Procurement done by State• QA/QC by StateB d t f ll f d d b t t l l ti• Base products fully funded by state, local option for “buy‐ups”

• Multi‐party involvement in standard setting etcMulti party involvement in standard setting, etc.• Base data available at no cost via web services• Example:  Virginia, North Carolinap g ,

Page 11: Wisconsin Aerial Imagery Business Plan

State Agency SupportState Agency Support• Staff technical support for county/municipal pp y/ pgovernments for RFPs, technical specifications, ground controlQA/QC t• QA/QC support 

• Minimum standards for aerial imagery• Cost share from state• Cost share from state• Local control of vendor relationship, timing, execution• State funded data available for use by state agencies atState funded data available for use by state agencies at no cost

• Example: South Carolina

Page 12: Wisconsin Aerial Imagery Business Plan

Non-Profit OrganizationNon Profit Organization• Corporate structure as 501cXCorporate structure as 50 cX• Board of Directors representative of the user community (public, private, academic)y p p

• Voluntary participation and standards• Build on existing volunteer committees and ggeospatial organizations

• Membership (corporate, individual, institution)• Contributions from members, Federal, etc.• Example: Indiana

Page 13: Wisconsin Aerial Imagery Business Plan

Public-Private PartnershipPublic Private Partnership

• Private participation in statewide imageryPrivate participation in statewide imagery programs

• Bing/Google/other? Cost share participation• Bing/Google/other?  Cost share participation

• Limited distribution of data

• State leadership

• Beyond simply vendor/customer relationshipy p y / p

• Example: Michigan/Bing Partnership

Page 14: Wisconsin Aerial Imagery Business Plan

Voluntary ConsortiumVoluntary Consortium• Volunteer driven and leadershipVolunteer driven and leadership• Sometimes ad hoc or specific project driven• Based on common RFP but individual contractingBased on common RFP but individual contracting between members

• QA/QC by individual participants/ y p p• Data distribution variable• Management of funds and contracts can be gdifficult

• Example: WROC

Page 15: Wisconsin Aerial Imagery Business Plan

Structure DiscussionStructure Discussion

• Are there other models to consider?Are there other models to consider?

• What do you see as strengths and weaknesses of each possible structure?of each possible structure?

• Which is the most appropriate for Wisconsin?

• Which is politically the most likely to be successful?

Page 16: Wisconsin Aerial Imagery Business Plan

Collection ScheduleCollection Schedule

• How critical is the 5‐year cycle?How critical is the  5 year cycle?

• Can we transition to a multi‐year program?1/3 f t t ll ?– 1/3 of state annually?

Page 17: Wisconsin Aerial Imagery Business Plan

How do we pay for this?How do we pay for this?

• StableStable

• Predictable

l• Annual

Page 18: Wisconsin Aerial Imagery Business Plan

Next Steps for the ProjectNext Steps for the Project

• Continue interviewsContinue interviews

• Collect “success stories”

l d i i i• Analyze survey and interview responses in more detail

• Draft of Business Plan in January

Page 19: Wisconsin Aerial Imagery Business Plan

Visit with us!Visit with us!

• We will be in the Mahler Board Room for theWe will be in the Mahler Board  Room for the entire conference

• We want to hear from you….We want to hear from you…. 

• Martin Roche, GISP– mroche@GeoPlanning Services.com– (407) 608‐9548

• Jim Lacy, GISP– [email protected]– (608) 262‐6850