WISH

2018 media kit

2018 Media Kit02

WISH . MAY/2017 . 71

things that you slightly change and then you just sit back and really enjoy it.”

The Whitby has 86 rooms and suites spread over 16 floors in a new building. No two rooms are alike, except that all have floor-to-ceiling windows – even the rooms on the lower floors seem to be flooded with light. “Even we are shocked at how light-filled the rooms are,” says Kemp. “So often you don’t know what a building will really be like inside because they are shrouded in tarpaulin during construction. It’s just amazing how much light we’ve got.”

The Whitby has something else that very few other New York City hotels have: many of the rooms have furnished outdoor terraces with spectacular views over the Midtown skyline. “I’ve always wanted to do a hotel with private terraces and here in New York, even though there are extremes of weather, it seemed like the perfect place to do it. It’s just so unusual to be able to step outside in a city hotel room.” On the top floor of the hotel is the 171sqm Whitby suite, which has two master bedrooms, a spacious living area, kitchen and two outdoor terraces on either side of the building.

For visitors to New York who can’t decide whether they want a Midtown or Downtown experience, Firmdale offers a unique service: a single check-in for both hotels. That means you can stay a few days at Crosby Street in SoHo and then follow it with a few days in midtown at the Whitby or vice versa. When the time comes to move, the hotel will pack your belongings, transfer them to the other hotel and unpack them again for you. At the end of your stay you will be presented with one account for both hotels. It’s two adventures in one city with a minimum of fuss. W

firmdalehotels.com

Clockwise from top left: the Anrep private room, a junior suite, the Orangery dining room, the Araminta

private room and the Drawing Room

Peninsula, I thought they were all kind of geriatric. So I would move back to Crosby Street, but I think they need something artistic in Midtown.”

Kemp has designed all of Firmdale’s hotels in her signature eclectic and colourful style. “I always just say it is colourful and carefree,” when asked how she would describe her design aesthetic. “Within each design there is an enormous amount of detail, probably more detail than in most other hotels.” Kemp furnishes her hotels in a mix of new, custom-designed and restored antique pieces that she has collected in her travels. She is known for her use of luxurious upholstery, usually with fabrics she has designed herself, specially commissioned artworks and quirky, playful touches.

All of her signature design elements are on display at the Whitby Hotel, but, since this is Midtown, where property prices and retail rents are among the highest in the world, it’s all been ratcheted up a level. “Each hotel moves on a little bit, but it’s not about throwing the baby out with the bathwater – we are just evolving what we do each time. I think maybe the best way to think of the difference between here and Crosby Street is that the Whitby is just a bit more grown up, a bit more Midtown.”

When WISH meets Kemp she is busily putting the finishing touches on the hotel. “My favourite part in the process is this final tinkering, it really is,” she says. “Sometimes when you’re in the middle of a big project like this you can’t imagine the end of it and you think you’re going to go mad, but it’s this final bit that makes it all worthwhile. This is where you hand it over and then it belongs to the guests and the people that are running it, because they have their own [ideas] about how things will be done. And then you come back a few months later and think, did I do this? There will be

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WISH . MAY/2017 . 93

This page:Miu Miu ruched cotton shirt, pleat cotton overskirt, ruched cotton hotpants crystal embellished python handbag and patent leather and wood platforms; Tiffany & Co. 18k yellow gold Hardwear bead earrings and bead ring

Opposite page:Paul Smith leaf print silk bomber jacket Hugo Boss merino wool rollneck knit

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Overview

The Best of Everything Wish

the world’s best food, chatsworth house, the whitby, breitling in space, comme des garÇons at the met, sunnylands accessories special

check it out

may 2017

WSM05MAY17p001 1 19/04/2017 9:37:38 AM

WISH is Australia’s leading luxury lifestyle publication and each month we aim to bring you the best of everything from around the world. Whether it’s food, fashion, cars, travel, design or watches and jewellery, WISH is your monthly destination for engaging and inspiring features.

In November 2017 we debut our Watches & Jewellery special edition. With such positive market response and featuring 2 alternative covers as a point of difference, this edition will be returning in 2018 to further indulge our readers just in time for Christmas.

This year we plan to continue our twice yearly Chinese Language editions, to further invest in our multi lingual and international audiences with sought after property, shopping and dining destinations. WISH Destination will also return as our featured twice yearly travel inspiration to help plan your next getaway. WISH Magazine is truly cementing itself in the luxury market and we can’t wait to show you what we have in store for 2018...

On behalf of the editorial team I would like to take this opportunity to thank you for your support and I look forward to working with you in 2018.

David Meagher Editor

The luxury guide To ausTralia

Wish澳大利亚

愿望

奢华指南

2017 春/夏

WCMSEP17_0p001 1 13/09/2017 2:16:33 PM

2018 Media Kit03

WSM03NOV17p001 1 18/10/2017 9:55:20 AM

OUR AUDIENCE ^

12,000 of our audience are Chief Executives, General Managers or Legislators

Our audience have a combined personal income of ^$7.7 billion

19,000 are business decision makers

Automotive

6,000* of our readers intend to purchase a new car in the next 12 months

4x more likely* to spend over $100,000 in the next 12 months on a new car, than the national population

Home, property & furniture

68% own or have a mortgage

10,000* intend to buy a property in the next 12 months

Jewellery

Nearly 1 in 4 have purchased watches/jewellry within the last 12 months

Travel

59,000* are planning an international holiday in the next 12 months

Our audience are 73% more likely to fly business or first class when travelling

The high quality, gloss environment of WISH magazine encourages a high quality branding environment, where our audience are more likely to consider products they see and also seek out more information compared to the newspaper inserted magazine norm.#

Profile

Male

52%Female

48%Social Grade A

35%Avg Personal Income & Work Full Time

$104,552Average Investment Portfolio

$595,392Readership

126,000

Source: emma conducted by Ipsos Media CT 12 months ending December 2017

^ Source: emma conducted by Ipsos Media CT 12 months ending September 2017

2018 Media Kit04

32 . SPECIAL ISSUE 2017 . WISH

new watches

the bluesIWC’s Portugieser watch is one of the Schaffhausen-based watchmaker’s most popular models. The elegant and clean design of the dial with a slim bezel and narrow and tapered hands make it a style that is resistant to fashion trends. The Portugieser has been available with either a black or white dial but this year IWC has added blue dials into the mix. Pictured is the chronograph version of the watch, which has a stopwatch function with minutes and seconds. The stainless steel case is 40.9mm in diameter and comes with a black alligator strap. $10,900

on the railsPlenty of watchmakers make timepieces for

divers and aviators. Few, however, have decided to honour the unsung heroes who work on the railroads. In 1957

Omega recognised that magnetism was a problem for people working with electric locomotives so

it created the Railmaster watch, which could resist magnetic fields up to 1000

gauss. Its latest version goes even further and

can withstand fields up to 15,000 gauss. The 2017 Railmaster has a brushed matt finish on the steel dial and comes with a

vintage calf-leather strap. $6525

20 years of the oakThis year Audemars Piguet is celebrating the 20th anniversary of the Royal Oak Chronograph with seven new versions of the watch in either stainless steel or pink gold. The design of the watch has been slightly tweaked in the latest iterations. The two-tone dials now have larger chronograph counters at 9 o’clock and 3 o’clock and a new date window between 4 o’clock and 5 o’clock. The dial also has shorter but wider hour markers for easier legibility. Pictured is a pink gold version with a blue alligator strap, which is also available with a pink gold bracelet. $50,200

burning brightThis Arceau Tyger Tyger watch from Hermès is a one of a kind piece. Based on a 2015 silk scarf design by Alice Shirley for Hermès, the dial of the watch has been painstakingly produced in enamel using minature painting and cloisonné techniques. The base of the dial is white gold and the outline of the tiger has been created with tiny gold wires which mark off the surfaces to be enamelled in different colours. The watch case is 41mm in diameter and has an in-house Hermès movement. Price on application.

WSM11NOV17p032 32 27/10/2017 12:53:33 PM

90 . SPECIAL ISSUE 2017 . WISH

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INSIDE THE COVER

NEWS

WISH keeps readers up to date featuring places, events and trends to look forward to. From beautiful fashion to inspired holiday ideas to special themed issues WISH has content for all advertisers to align with.

Q&A

An interesting character is interviewed for each issue, ranging from artists to influential executives, providing readers an insight into their world and respective industry from fashion to architecture.

TRAVEL

WISH reports on the latest across the travel and tourism industry from hotel openings, unique offerings, destinations to visit, travel essentials and exclusive experiences.

TIMEPIECES

This section features watches from iconic brands, fashion houses and exclusive limited edition timepieces that resonate well with our affluent audience. There is an overview of the watches appearance, movement, different functions and value.

ARTS

The Arts section keeps readers up to date with all things art they can look forward to experiencing. WISH reports on current and upcoming exhibitions, shows, blockbusters, events and art installations around the country.

FASHION

WISH magazine is all about luxury and fashion, the magazine’s talented team deliver stand out content keeping readers up to date with must have pieces, shopping spots, local and international brands and current trends from around the world.

GROOMING

This section lists the best products across skincare, beauty and fragrances.

FOOD + DRINKING

This section covers everything from restaurant reviews to the best drops, top picks and recipes to try.

Each month WISH informs readers of the best of everything across luxury lifestyle from travel, accommodation, food, fashion, art and entertainment.

Sections

2018 Media Kit05

68 . AUG/2017 . WISH

The FraTelli Paradiso boys ThoughT moving From melbourne

To sydney was a culTure shock. Then They oPened in jaPan.

tokyo brossTory milanda rout K PhoTograPhy petrina tinslay

The 90-seat restaurant and 40-seat bar in exclusive omotesando hills, Tokyo,

with interiors by sydney-based don cameron and michael hanna

WSM04AUG17p068 68 21/07/2017 11:54:08 AM

Calendar

FEBRUARYYear Ahead: Trends and Happenings for 2017

First issue back from Christmas break and it’s all about what we need to be all over for 2017. From fashion trends to models, watches to cars, WISH covers it all.

MARCHDestination Issue

Keeping this one a secret, WISH will be brought to you by an amazing city, exploring the culture and heritage hidden within its borders.

APRILFashion Issue

Following trends from Europe, Australians are increasingly seeing the value in custom everything. From the hundreds of colour combinations of their next car to the suave tailored suit, Australian consumers are on board and retailers are following suit.

MAYAccessories Issue

The perfect accessory can complete any outfit. From a simple watch to the latest trends in technology, to a handbag and jewellery, accessories are important. WISH takes a look at our favourites and must haves for the season.

JUNEDesign Issue

An intimate and integral part of luxury items, design is not just about architecture but also fashion, jewellery, automotive and how the outside world influences modern designers.

JULYWatches and Jewellery Issue

A watch makes a man and for women diamonds are forever. All of our readers remember their first investment in a statement piece and continue to purchase through the seasons. WISH helps readers make informed choices from the best of the best.

AUGUSTTravel Inspiration Issue

The WISH team are invited to the most spectacular hotel openings and new ‘must see’ destinations and the team want to share those experiences with readers. This edition takes a whole world approach, inspiring our readers for their next holiday.

SEPTEMBERDestination Issue

Keeping this one a secret, WISH will be brought to you by an amazing city, exploring the culture and heritage hidden within its borders.

OCTOBERMotoring Issue

The luxury car market in Australia is booming with record sales of premium brands like Ferrari, Lamborghini, Maserati, Porsche, BMW, Mercedes Benz, Audi and Range Rover. Wish helps readers make informed decisions for their next purchase.

NOVEMBERDesign Issue: AIA National Awards

Celebrating Australia’s best Architects and the buildings they’ve gifted to the Australian public. WISH supports the industry’s annual awards and takes readers through the amazing spaces that have earned praise from the association.

DECEMBERChristmas Entertaining Issue

It’s Christmas and time to celebrate! Summer spent by the water, entertaining friends and family and attending the best parties. WISH will help readers see the year out with a bang, inspiring with cocktail skills, outfit selection and recipes.

SIGNATURE EDITIONS

2018 Media Kit06

LIMITED EDITIONS

2 0 1 7年2月

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W l Q & A

WISH . SPECIAL ISSUE 2017 . 25

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CHINESE LANGUAGE

In February and September, WISH produces a Chinese-language issue with the best shopping, dining and new real estate in our major cities, the top holiday spots out of town, and profiles of successful Australian luxury fashion designers, jewellers, winemakers and more.

The luxury guide To ausTralia

澳大利亚

愿望

奢华指南

Wish

2017年2月

WCM13FEB17p001 1 24/01/2017 10:40:10 AM

The luxury guide To ausTralia

Wish澳大利亚

愿望

奢华指南

2017 春/夏

WCMSEP17_0p001 1 13/09/2017 2:16:33 PM

WATCHES & JEWELLERY

In this yearly special edition, WISH features the finest timepieces and jewellery around the world, from the iconic to the innovative, and the producers and retailers behind them, from local independent designers to the oldest manufactures of Europe.

TRAVEL

In April, WISH will produce a special travel compendium for its readers. Something to inspire in the lead up to the European summer, and our own winter wonderland. We like to say we report on ‘the best of everything’ and in our quest to do so - it seems we travel a lot.

Tiffany & co., bulgari, georg jensen, Tag heuer, breiTling,

j farren-price, The year’s besT waTches why business is

booming in ausTralia

watches &jewellery

spec ial i ssue 2017

Wish

WWM10NOV17p001 1 25/10/2017 4:14:11 PM

WishOUR GUIDE TO THE FINEST

LUXURY HOTELS IN LONDON, PARIS, ROME + MORE

the best of europe

s p e c i a l t r a v e l e d i t i o n

WTM30OCT15p001 1 15/10/2015 11:03:44 AM

2018 Media Kit07

OUR DEADLINES

OUR SPECIFICATIONSPAGE TRIM SIZE BLEED SIZE TYPE AREADIMENSIONS DEPTH x WIDTH DEPTH x WIDTH DEPTH x WIDTH

DPS 330 x 540 340 x 550 310 x 520FULL PAGE 330 x 270 340 x 280 310 x 250

NOTE: Bleed is 5mm. Type area parameters are 10mm from both head and foot (depth) and 15mm both spine and foredge (width). The exceptions are in the broken space instances where 10mm applies to horizontal ads from foot trim only and for the vertical ads 10mm applies for the spine and foredge. Production can supply diagrams on request.

Please send hard copy digital proofs to: PreMedia Production Wish Magazine, Level 2, 61-81 Kippax Street, Surry Hills, NSW 2010, Australia.

For further details please contact PreMedia Production.

the quiet success of Lazzarini pickering, a new generation of danish designers, ferrari at 70, michaeL zavros the best new austraLian architecture

in the detail

november 2017

Wish

WSM03NOV17p001 1 18/10/2017 9:55:20 AM

Tiffany & co., bulgari, georg jensen, Tag heuer, breiTling,

j farren-price, The year’s besT waTches why business is

booming in ausTralia

watches &jewellery

spec ial i ssue 2017

Wish

WWM10NOV17p001 1 25/10/2017 2:01:33 PM

EDITIONPUBLICATIONDATE

ANNIVERSARY BOOKING DEADLINE

BOOKINGDEADLINE

MATERIALDEADLINE

WISH February 2nd February 2018 6th November 2017 5th January 2018 15th January 2018

WISH Chinese Language 12th February 2018 13th November 2017 12th January 2018 22nd January 2018

WISH March 2nd March 2018 4th December 2017 2nd February 2018 12th February 2018

WISH April 6th April 2018 8th January 2018 9th March 2018 19th March 2018

WISH Travel 13th April N/A 16th March 2018 26th March 2018

WISH May 4th May 2018 5th February 2018 6th April 2018 16th April 2018

WISH June 1st June 2018 5th March 2018 4th May 2018 14th May 2018

WISH July 6th July 2018 9th April 2018 8th June 2018 18th June 2018

WISH August 3rd August 2018 7th May 2018 6th July 2018 16th July 2018

WISH September 7th September 2018 4th June 2018 10th August 2018 20th August 2018

WISH Chinese Language 28th September 2018 25th June 2018 31st August 2018 10th September 2018

WISH October 5th October 2018 9th July 2018 7th September 2018 17th September 2018

WISH November 2nd November 2018 6th August 2018 5th October 2018 15th October 2018

WISH Watches & Jewellery 9th November 2018 13th August 2018 12th October 2018 22nd October 2018

WISH December 7th December 2018 3rd September 2018 9th November 2018 19th November 2018

WWM10NOV17p001 1 25/10/2017 2:01:33 PM

sales contactsCody PearsonCommercial Manager – The Australian

Telephone +61 2 9288 2791 Mobile +61 439 861 403 Email cody.pearson@news.com.au

Grace WilsonSales Executive – The Australian

Telephone +61 2 9288 3624 Email grace.wilson@news.com.au

Website theaustralian.com.au/life/wish

2018 Media Kit08

2018 Media Kit09