wjmz-fm fall 2009 snapshot
TRANSCRIPT
WJMZ Rank AQH Rating, M-S, 6A-12M
Wi04
Sp04 Su04 Fa04 Wi05
Sp05 Su05 Fa05 Wi06
Sp06 Su06 Fa06 Wi07
Sp07 Su07 Fa07 Wi08
Sp08 Su08 Fa08 Wi09
Sp09 Su09 Fa09
Adults 25-54
#1 #1 #1 #1 #1 #1 #2 #4 #1 #1 #1 #2 #1 #1 #1 #1 #1 #1 #2 #1 #1 #1 #2 #1
Adults 18-49
#1 #1 #1 #1 #1 #1 #2 #5 #3 #1 #1 #1 #1 #1 #1 #1 #1 #1 #1 #1 #1 #1 #2 #1
OVER FIVE YEARS of LEADERSHIP!!WJMZ has consistently been at the top of the marketplace for the over 5 YEARS!
WJMZ is Well-Targeted!
1.WJMZ MIRRORS THE MARKET in MEDIAN AGE
2.WJMZ boasts balanced coverage of broad demographics delivering ALL age cells and both Men and Women!
WJMZ is Well-Targeted!
1.WJMZ MIRRORS THE MARKET in MEDIAN AGE
2.WJMZ boasts balanced coverage of broad demographics delivering ALL age cells and both Men and Women!
WJMZGreenville-Spartanburg, SC
4538
Population WJMZMedian Age of P12+ audience
AQHM-S, 6A-12M
% Composition % of A25-54 AQH
Median Age Mirrors the Market! Demographically BALANCED!
33% 32% 32%
31% 34% 35%
WJMZ
Population
% 25-34 %35-44 % 45-54
141 139
66 57 52
WJMZ WSSL WROQ WESC WHZT
WJMZ is EXCLUSIVE!WJMZ boasts the #1 exclusive cume in the market, survey after survey. You can’t reach its listeners on any other station!
WJMZ is EXCLUSIVE!WJMZ boasts the #1 exclusive cume in the market, survey after survey. You can’t reach its listeners on any other station!
Exclusive Cume (00)Adults 25-54M-S, 6A-12M
1.21.4 1.4
1.21.4 1.5 1.6
1.11.3
1.61.8
1.2
1.4
Fa06 Wi07 Sp07 Su07 Fa07 Wi08 Sp08 Su08 Fa08 Wi09 Sp09 Su09 Fa09
WJMZ Trend Adults 25-54 AQH ratings, M-S, 6A-12M
GROWTH & RECOVERYAs you can see from a long term trend for WJMZ, there are some peaks & valleys which are caused by an erratic African-American sample. In the last survey Black sample was at 25 year low. This has improved in this survey but is still not up to the level of previous strong surveys for WJMZ