women in automotive 2017 - bobbie herron

Attract, Retain and Motivate High Potential

Women and Millennials Today

Bobbie Herron 989.672.9945 @signontheline ZMOT.Auto Director | Dealer Performance #WomenInAuto17

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#PartnerwithBobbieWhat Does a High Potential Job Search Look Like

Bobbie Herron 989.672.9945 @signontheline ZMOT.Auto #WomenInAuto17

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#PartnerwithBobbieHow Do You Engage With This Person


Drama

Won’t Work The Hours

Passive and Weak

Aren’t Committed

So

Yo

u M

ust B

e…


They Need Trophies

Lazy and Entitled

Screen Obsessed

Shallow Narcissists

So

Yo

u M

ust B

e…


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•Millennials were 60 percent of all dealership new

hires and 42 percent of the total dealership

workforce; turnover among Millennials was 52

percent.

•Women were 18.6 percent of dealership

employees and 20 percent of all new hires; 7.8

percent of women were employed in key positions,

89.3 percent in office and admin support.

Wh

at’s

All T

he H

YP

E…

.

Women make up half of today’s buyers and influence around 80% of the buying decision.

Across the nation, companies with women at the top financially outperform their peers by 15%.

In the next ten years women are projected to control over 2/3 of all consumer spending.

By 2025 over 75% of our workforce will be millennial’s along with 65% of the buyers.

Millennials dominate technology and so do our customers.


Prim

ary

Ob

jectiv

es

Compensation and negotiations that entice, retain and promote top levels of return.

Retain the High Potential talent you have acquired using management styles that work.

How to properly write job ads, market to and recruit in a way that engages women and millennials.

Structured pay plans, culture changes, non- monetary incentives and scheduling that works.


De

ale

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$1.5 Million

Each Year


On Average

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•Car dealership employee turnover was virtually unchanged at 39.6 percent,

compared to 46 percent total turnover in the private sector, as estimated by the

U.S. Bureau of Labor Statistics.

•Car sales consultant, the only key position to exceed the national private-

sector average, was the highest turnover position at 67 percent annually, a

decrease of five points from 2014. Non-luxury sales consultant turnover was 72

percent, luxury was 48 percent. Female sales consultant turnover was 88

percent. Truck sales consultant turnover was 13 percent.

•Millennials were 60 percent of all dealership new hires and 42 percent of the

total dealership workforce; turnover among Millennials was 52 percent.

•Women were 18.6 percent of dealership employees and 20 percent of all new

hires; 7.8 percent of women were employed in key positions, 89.3 percent in

office and admin support.

Lets

Get C

on

necte

d

This is your “comments” section. Stand out!

Creating and submitting resumes on mobile should be simple and convenient.

Why Should I work there? Culture, Career Path and Commitment.

Channel you inner Millennial. Show off.

A little bit.

Job Descriptions

Mobile Friendly

Why Work For Us

Social Media and Job Boards

Stop Recruiting and Start Connecting


Pro

Tip…

Diversity

Equals …


Pro

Tip…

Bonus Plan for Employee Referrals

And Retention


Rete

ntio

nTip…

Reactive Hiring

I like You, You’re Hired


Th

e In

terv

iew

Prepare and PlanBack Ground Check, Reference Checks, Employment Verification, Social Media ReviewExtensive Phone InterviewPersonality Assessment

Let’s Do ThisBehavioral Interviews are a KeyReinforce Culture and Career PathWhy Work Here – Sell and Buy

Ready to Say Yes?Home InterviewDo They Have The Right SkillsetDo They Fit The CultureDo They Share Company ValuesHome Interview


Rete

ntio

nTip…

But, Are you Crazy?


Rete

ntio

n–

Pro

Tip

s…

I’ll Let You In On a Secret….


Rete

ntio

n–

Pro

Tip

s… Day 1 Drill Down

Scheduling for Success

Compensation Packages

Training Path and Shared Goals

Welcome To The Team


Rete

ntio

n–

Pro

Tip

s…

Motivation Matters

Communication is Key

Get Out of That Box

Empower and Implement


Rete

ntio

n–

Pro

Tip

s…

Evaluate and Coach


Rete

ntio

n–

Pro

Tip

s…

That’s a Great IdeaRecognize and Reward


Rete

ntio

n–

Pro

Tip

s…

What’s Next


Bobbie Herron

Director | Dealer

Performance

989.672.9945

[email protected]

@signontheline

#WomenInAuto17

women in automotive 2017 - bobbie herron

Automotive