work as an investment

Work as an InvestmentA New Solution for Working Life in Transition

#WaaI Andersson & Kaivo-oja 2016 (c)

New Interface of Work


Work as an Investment• A Social Innovation that solves some of the biggest

challenges of work.• A Model to scale work input and to create wealth

via work.• Creates flexibility at job market and helps

companies to receive the right high level input at the right time.

• Activates everybody to participate in the development of the working life.

• Work as an Investment is the new coming of work.


A Worker’s Business Model

• So far the innovations of business models are aimed for companies and organizations.

• Sparse new models are developed for work.• Work as an Investment is a new business model for

work.• WaaI focuses on identification of specific market

and customers, new business processes, recording key human capital/intelligence, working with clients and business partners, demand generation strategy and leaving room for new innovations.



Why WaaI?• Business world, start-ups and companies develop new

business models but also workers should now develop new competence portfolio models which help them to diversify risks and work investments in their personal life.

• Modern portfolio theory (MPT) is a theory on how risk-averse investors can construct portfolios to optimize or maximize expected return based on a given level of market risk, emphasizing that risk is an inherent part of higher reward.

• MPT thinking can also be applied to work markets, where professionals invest in their competence portfolios.

• Why do we allow risk management models based on the MPT for companies, but not for workers? Indeed, the WaaI model allows MPT for all workers.

Robots come to new fields of business• Robots are well known in farms and factories.• In the near future robots will take over in

healthcare and services.• Also work of the highly educated can be made

by robots with artificial intelligence.• Robots can cooperate with people in different

tasks.• Robots create new work. There will be tasks that

do not exist now.


Work based on simple or repetitive performance will be automated

• The present models of work are based on quantity of performance but less on result or impact.

• The role of a human is to create new concepts that serve people, companies, organizations and societies.

• WaaI model can improve productivity of work in considerable way in organisations.

• WaaI model identifies new institutional framework of global economy: hybrid markets, networks and crowds


From a Worker to an Investor• It is challenging, often impossible, to create sufficient

income via different forms of part-time jobs. • The new work should be seen as an investment,

where people invest their competencies in companies with varying weight and value.

• Work as an Investment is a concept of competence portfolio, where work is invested in organizations based on investment agreement/contract.

• Professionals will evaluate companies and organizations with new investment options in their mind. A dividend is paid for the investment. In the end of the agreement the investment is redeemed

• Work as an Investment is a way for a worker to diversify his/her personal risks of working life..


Work as an InvestmentWaaI –model includes new capitals:• Automation capital• Network capital• Impact capital

Substancecapital

Automation capital

Network capital

Impact capital


Substance capital• The inherent and in different ways acquired concept

of competencies and capabilities.• Contains: core work knowledge-, customer

knowledge and strategic knowledge competencies.• Tendencies, interests, enthusiasm and values guide

the investment decisions.• Intelligent differentiation and smart specialisation

can be placed in several companies or organizations.

• WaaI creates incentives to provide more substance capital of ordinary workers.


Automation capital• The ability to scale and fasten processes.• The investor may use artificial intelligence robots

(AiRo) to scale her/his capabilities. • Work as an Investment means that there are at

least a few parts of work that are automated.


Network capital• A relevant network where the investor can learn,

create value and find new opportunities.• A work-investors network is valuable both in its

quantity and quality.• The network enables effective co-creating and

crowdsourcing.• Worker is seen as a proactive actor-network

operator


Impact capital• Impact capital means the capability to influence

the procession of different matters, people’s opinions and decisionmaking. It is also ability to start discussion about relevant topics of development in an organization.

• Impact capital is proactive internal and external leaderhip.

• Impact capital is based on trust.


Future of Work is Creative

• Every job must be "creatified"; we must harness the creativity of every single human being.

• The key to a broadly shared prosperity lies in new social and economic arrangements that more fully engage, not ignore and waste, the creative talents of all of our people.

• Technology does not force us into a preordained path but enables us, or, more to the point, forces us to make choices about what we want our future to be like.

• “Cognitive skills have to do with intelligence and knowledge; social skills involve the ability to mobilize resources, manage teams, and create value. These skills literally define high-wage knowledge work: When you add more of them to that work, wages go up. But here’s the thing: When those skills are added to service work, wages increase at a steeper rate than they do in creative jobs.”

- Richard FloridaRichard Florida


More and more jobs are taken over by robots.

Work as an Investment creates a new human workmarket for people.


work as an investment

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