working for dhl/fedex/panalpina/k+n/ups/dbschenker?
TRANSCRIPT
An Appeal to:A
INITIATIVE
Akshyapatr
aSHARE What You’ve with Soldiers on Highways
A
INITIATIVE
What this programmeAkshyapatra
is all about?
It’s sort of
THANKS GIVINGto truck drivers
A
INITIATIVE
You ASK ‘Why?’…
Good Question
A
INITIATIVE
Without trucks and drivers, your BUSINESS will be nothing
to write home about
A
INITIATIVE
YOUR freight forwarding via air can’t take off – or touch down -
unless vehicles on road ferry your stuff to – or from - the tarmac.
A
INITIATIVE
Yes, Yes…One is talking about
the FIRST & LAST MILE connectivity.
A
INITIATIVE
So, thanking these SOLDIERS ON HIGHWAYS
who help build your business is worth shaking hands with.
Right?
A
INITIATIVE
INVITE them to your Corporate Office for an Evening Tea.
How about calling it…TEA WITH TRUCK DRIVERS!
A
INITIATIVE
Uncouth, ugly truck drivers in our high class office, did you say?
A
INITIATIVE
Class distinction on the basis of educational background (or lack of it),
look and feel, no?
A
INITIATIVE
SHED Your Inhibitions.
A
INITIATIVE
BRING them into your circle. Let them see the BIG Company whom they are supporting from
outside.
A
INITIATIVE
HELP them groom into better looking personalities.
*Gift them Gillette Shaving Kits.
Deodorants to beat the Indian Summer.
A
INITIATIVE
After all, they’re yourBRAND AMBASSADORS
in a manner of speaking
A
INITIATIVE
All your Strategic Planning will be meaningless unless these SOLDIERS ON HIGHWAYS move your stuff on roads.
A
INITIATIVE
So, inviting them for an EVENING TEA is sort of
self-preservation for you & your organization.
A
INITIATIVE
What this will achieve?
1) Psychological boost for truck drivers & make them more LOYAL
to your organization
A
INITIATIVE
What this will achieve?
2) Conscience-cleansing for educated and sophisticated lot like you
A
INITIATIVE
A lot of things happen over coffee or tea, no?
BUILD Relationship EARN Loyalty
SHOW you really care for these SOLDIERS ON HIGHWAYS
A
INITIATIVE
It’s NEVER TOO LATE.To become …
BETTER HUMAN BEINGS
A
INITIATIVE
What Are You Waiting For?ACT Now!
A
INITIATIVE
Truckers, The
BACKBONE
of India
Deep Apartment, 52 Ward No. 1, Behind Punjab National Bank, Mehrauli, New Delhi 110 030/India
IMPROVING Truck Drivers’ Working & Living Conditions
Am part of your ECOSYSTEM. Help me to help YOU!