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Page 1: World Marketing Summit Bangladesh - 2,3,5,6,9,10,11 · 2020. 8. 17. · Pepsi Cola, USA. SPEAKERS PANEL eWMS PROF. PHILIP KOTLER Father of Modern marketing and founder of WMS SADIA

Brought to you by:

NOVEMBER06-07

Get the MECQ mindset, Join us!

START

END00:01 am GMT (Nov 6)

11:59 am GMT (Nov 7)

Page 2: World Marketing Summit Bangladesh - 2,3,5,6,9,10,11 · 2020. 8. 17. · Pepsi Cola, USA. SPEAKERS PANEL eWMS PROF. PHILIP KOTLER Father of Modern marketing and founder of WMS SADIA

100+ PARTICIPATING COUNTRIES

100+ WORLDRENOWNEDSPEAKERS

48 HR

NON-STOPBROADCASTWORLDWIDE

In 2020, an invisible enemy struck. Countries closed their borders, governments went on red alert, companies and shops shut down.

And we stayed home, and watched the world change. Some businesses managed to cope with the crisis and kept going.

The right tools and thinking needed to adapt to abrupt changes in the world today.

MarketingExcellence/EmpathyCompetitiveness/CreativityQuotient

Their secret?

Page 3: World Marketing Summit Bangladesh - 2,3,5,6,9,10,11 · 2020. 8. 17. · Pepsi Cola, USA. SPEAKERS PANEL eWMS PROF. PHILIP KOTLER Father of Modern marketing and founder of WMS SADIA

In 2010, Philip Kotler founded the World Marketing Summit (WMS), an annual gathering of innovators and design thinkers,because he believed that marketing can be the driver for social change.

Over the years, these countries hosted the different World Marketing Summits:

Bangladesh Malaysia

Japan

Japan

JapanCanada

Korea

BahrainBoliviaChileItaly

Singapore

ItalyMalaysiaMyanmarThailand

Philippines

Japan

2010

2021

2012 2013 2014

2015

201620172018

2020

2019

What is the WMS?

Dr. Philip KotlerFather of Modern Marketing

The eWMS battlecry :Create a better world through marketing and creativity

Again, the 2021 eWorld Marketing Summit will be streaming live to a global audience from November 6 to 7. Delegates, from East to West, developed and emergingeconomies, will come together!

In 2020, as nations’ borders remained closed, the World Marketing Summit went digital and reached more than thirty countries!

Page 4: World Marketing Summit Bangladesh - 2,3,5,6,9,10,11 · 2020. 8. 17. · Pepsi Cola, USA. SPEAKERS PANEL eWMS PROF. PHILIP KOTLER Father of Modern marketing and founder of WMS SADIA

College and post-graduate students

Professors

Retail managers

Small business owners

Marketing service professionals

Content developers

Creative heads

Sales managers

Brand managers

Product directorsChief operating officersChief marketing officersBusiness ownersLocal government officialsForeign Service OfficersChiefs of missionsTrade attaches

Heads of Government offices engaged in domestic and overseas marketing and promotions

Argentina, Austria, Australia, Bangladesh, Bolivia, Brazil, Canada, China, Colombia, Egypt,Germany, India, Italy, Japan, Kuwait, Korea, Malaysia, Mexico, Morocco, Myanmar, New Zealand, Oman, Pakistan, Philippines, Qatar, Russia, Saudi Arabia, Singapore, South Africa, Sri Lanka, Switzerland, Thailand, Taiwan, Turkey, UAE, the UK, USA, Vietnam...

eWMS 2021 will be in these countries :

and more coming!

eWMS is for ANYBODY who is in charge of a business, a brand, a service, a country or a social enterprise!

Who Should Attend?

Marketing plays a pivotal role in driving CSR (Corporate Social Responsibility).

The pandemic has taught us to be compassionate towards our customers because in return, they will become our brand ambassadors and most loyal users.

Page 5: World Marketing Summit Bangladesh - 2,3,5,6,9,10,11 · 2020. 8. 17. · Pepsi Cola, USA. SPEAKERS PANEL eWMS PROF. PHILIP KOTLER Father of Modern marketing and founder of WMS SADIA

Value Creation

Design Thinking & Modeling

New Product Development

Customer Journey Mapping

Market Segmentation

Behavioural Analytics

Targeting and Positioning through Pricing

Omnichannel Strategy

Digital Marketing

Digital Transformation

Influencer Marketing

Customer Data Management

Digital Transformation

Blockchain Technology

Marketech

Social Entrepreneurship

Management of Technology

Start-ups Marketing

Social Marketing

Health Care Marketing

Online Negotiations

Internet of Things

Content Development and Management

Public Relations

Interconnectedness of Marketing Functions

Winning Through Innovation

Here are some of the exciting topics:

100+ thought leaders from business and government, brand innovators and technology experts, and marketing professors from top universities, will share the digital stage to present marketing tools and strategies that work best in crisis situations.

Page 6: World Marketing Summit Bangladesh - 2,3,5,6,9,10,11 · 2020. 8. 17. · Pepsi Cola, USA. SPEAKERS PANEL eWMS PROF. PHILIP KOTLER Father of Modern marketing and founder of WMS SADIA

In one stage, men and women who maneuvered their brands and companies into prime positions of consumers’ preferences! What is their secret?

Main Speakers

2021 eWMS Speaker Lineup

Government Leaders

Dr. Philip Kotler Author, Educator and

Lecturer

Sadia KibriaCEO, Kotler Impact and World Marketing Summit Group, Inc.

Canada

Mauro PorciniGlobal Chief Design Officer,

PepsiCo, USA

Kozo TakaokaFounder, Innovation School,

Japan

Prof. David Reibstein Marketing Professor

Wharton Business School, USA

H.E. Faisal Javed KhanSenatorPakistan

H.E. Dr. Adham Baba Health Minister

Malaysia

H.E. Dr. AK Abdul Momen

Foreign MinisterBangladesh

H.E. Imran KhanPrime Minister

Pakistan

H.E. Joko WidodoPresidentIndonesia

H.E. Sheikh HasinaPrime MinisterBangladesh

H.E. Tawfig Al-RabiahHealth MinisterSaudi Arabia

Elena HurtadoDominguez

CEO, Kotler Impact LATAMBolivia

Dr. Khalid HasanCEO, ResInt

Canada

Dr. Abdullah YousufChairman, NUB Group

Bangladesh

Dr. Alberto LevyManaging Partner, UBA

Argentina

Raul AmigoCEO & President,

UMUNTU SASColombia

H.E. Mahinda RajapaksaPrime Minister

Sri Lanka

C-Suite Marketing Executives

Prof. Romano ProdiFormer Prime Minister

Italy

Page 7: World Marketing Summit Bangladesh - 2,3,5,6,9,10,11 · 2020. 8. 17. · Pepsi Cola, USA. SPEAKERS PANEL eWMS PROF. PHILIP KOTLER Father of Modern marketing and founder of WMS SADIA

Dr. Pacapol AnuritCo-Founder,

Mankind ConsultantThailand

Suthichai YoonFormer CEO of Nations

Multimedia GroupThailand

Jirayut SrupsrisopaFounder & CEO, Bitkub

Thailand

C-Suite Marketing Executives

Imri MokhtarCEO, Telecom

Malaysia

Tatsuhiko FukataniPresident, Nestle

Japan

Gabriele CarboniCEO, Weevo

Italy

Maher MezherFounder, Innovators

Lebanon

Albet BuddahimFounder, Katapult Digital

Philippines

Amir ParachaCEO, Unilever

Pakistan

Sikandar TiwanaCEO, Shan FMCG

Pakistan

Ariful IslamDeputy CEO, Meezan

BankPakistan

Nina G. AguasExecutive Chairperson,

Assurance Co. Ltd. (InLife) Philippines

Kayoko TsuchiyaCEO, Seekers Base

Japan

Guerino DelfinoChairman,

LifeGate ConsultingItaly

Roberto TundoCEO, Olivetti

Italy

Stefania PertusiVice President,

Tetra PakItaly

Mauro BombacignoHead of Corporate

Engagement, BNP Paribas Italy

Ammar HassanCMO, Daraz / Ali Baba

Pakistan

Aamir IbrahimCEO, Jazz (p.k.a. Mobilink)

Pakistan

Lynn Lynn Tin HtunCo-founder,

Mango groupMyanmar

Moe KyawFounder, MMRDRS

Myanmar

Prof. Hermann SimonFounder, HermannSimon

Germany

Jeremy RavenelFounder, Cash Story

France

Dr. Atul ChauhanCEO, AKC Group of

companiesIndia

Prof. Marc OliverOpresnik

CRO, Kotler ImpactGermany

Sandra SotilloFounder & CEO,

Trust MakerSpain

Safa Al RashedDirector, Business

Development, HRDFSaudi Arabia

Karla Oliveira MenezesIPAM, Porto

Portugal

Donald Patrick LimCIO, Udenna Corp.

Philippines

Sultan Al HamidiEVP of SDB

Saudi Arabia

Page 8: World Marketing Summit Bangladesh - 2,3,5,6,9,10,11 · 2020. 8. 17. · Pepsi Cola, USA. SPEAKERS PANEL eWMS PROF. PHILIP KOTLER Father of Modern marketing and founder of WMS SADIA

C-Suite Marketing Executives

David AakerCEO, Prophet Inc.

USA

Rawit HanutsahaCEO,Srichand Group

Thailand

Dr. Ira KaufmanCEO, Entwine Digital

USA

Martha RogersCo-Founder, Don Peppers

USA

Dr. Pablo FernandezFounder & CEO, Marketing Tech

Uruguay

Dr. Muna Al DhabbahCEO, Mirradical

UAE

Poramate MinsiriFounder, Sanook.com

Thailand

Paola AldazChief Innovator Officer,

DDB,Latin America

Asako HoshinoExecutive President, Nissan Motors Co,

Japan

Royke TumilarCEO, Bank Negara

Indonesia

Zulkifli ZainiCEO, Perusahaan

Listrik NegaraIndonesia

Prof. Velimir SricaPresident, ELITE

Croatia

Dr. Imad BaalbakiVP Business

Developmen, AUBLebanon

Tsunehiro FukushimaCEO, Transcosmos Inc.

Japan

Richard StraubFounder, GLobal Peter

Drucker ForumAustria

Prijono SugiartoChairman PT

Astra InternationalIndonesia

Irfan Wahab KhanCEO, Telenor

Pakistan

Dr. Khalid Al RajhiChairman, Rajhi Group

Saudi Arabia

Hamad Al HajiriCEO, SNOONU

Qatar

Shahin FatemiCEO & President, Dorsa

Iran

Yoshiharu HoshinoCEO, Hoshino Resort Co.

Japan

Robert WolcottCEO, TWIN

USA

Susumu FujitaPresident, Cyberagent

Japan

Dennis WakabayashiCCO, Wokabayashi

USA

Dr. Manoj SinghCEO, Rubika

India

Francesco VenturiniCEO, Enel X

Italy

Shalin BalasuriyaCo-Founder Spa Ceylon

Sri Lanka

Dilhan FernandoCEO, Dilmah Tea

Sri Lanka

Page 9: World Marketing Summit Bangladesh - 2,3,5,6,9,10,11 · 2020. 8. 17. · Pepsi Cola, USA. SPEAKERS PANEL eWMS PROF. PHILIP KOTLER Father of Modern marketing and founder of WMS SADIA

Dr. Sohail NaqviRector, University of Central Asia

Kyrgyzstan

Dr. Ana Cecilia TorrezTecnologico de

MonterreyMexico

Mariela PerezTecnologico de

MonterreyMexico

Prof. Enrique BigneUniversity of Valencia

Spain

Dr. Jose Paulo SantosNeuroscientist University

of PortoPortugal

Marketing and Business Consultants and Experts

Prof. Henry MintzbergMcGill University

Canada

Prof. Maria Amata GaritoPresident, Uninettuno

UniversityItaly

Dr. Stefano BartoliDirector, Centro Di Terapia Strategica

Italy

Prof. Kitchen PhilipESC, Rennes School

of BusinessFrance

Dr. Thomas FoschtKarl-Franzens

University Graz, Austria

Academics

Howard TullmanSerial Entrepreneur

USA

Hermawan KartajayaFounder, Mark Plus

Indonesia

Prof. Luiz MoutinhoFuturist &

Marktech GuruUK

Enrico FogliaCEO, Kotler Impact

Italy

Denis RothmanExpert on artificial

intelligence,France

Rachele GabelliniNegotiation expert,

ADR centerItaly

Manuel SevillanoGlobal Director,

Reputation AtreviaSpain

Nancy LeeBill & Melinda Foundation

USA

Dr. V KumarInternational Marketing Co.

USA

Francis J. KongLeadership Guru,

Philippines

Luis GallardoChairperson, World

Happiness Foundation, USA

Monica GomezHead of Google agencies,

Central AmericaColombia

Marshall GoldsmithExecutive Training coach

USA

Dr. Vinnie Jauhari Director for Education

MicrosoftIndia

Milton KotlerCEO of Kotler

Marketing GroupUSA

Dr. Mohammud HathutMarketing consultant,

Saudi Arabia

Page 10: World Marketing Summit Bangladesh - 2,3,5,6,9,10,11 · 2020. 8. 17. · Pepsi Cola, USA. SPEAKERS PANEL eWMS PROF. PHILIP KOTLER Father of Modern marketing and founder of WMS SADIA

Academics

Dr. Anantha Kumar Duraippah

UNESCO MGIEPIndia

Prof. Aung Tun ThetEconomic Advisor

Myanmar

Dr. Ted LondonUniversity of Michigan

USA

Prof. Hirotaka TakeuchiHarvard Business School

USA

Salim IsmailFounding Executive Director,

Singularity UniversityUSA

Dr. Ahmed TolbaAmerican University Cairo

Egypt

Dr. Saad AndaleebPenn State University

USA

Dominique HanssensUniversity of California-LA

USA

Prof. Moran CerfKellogg School of

ManagementUSA

Prof. Michael JacobidesLondon Business School

UK

Prof. Jagdish ShethEmory University

USA

Dominique TurpinDean of External

Relations, IMD, Switzerland

Prof. Franco F. OrsucciUniversity College

LondonUK

Obaid Bin ZakriaVice Chancellor,

University of LahorePakistan

Dr. Igor MannSynergy Business School,

Russia

Prof. Jonathan DeaconUniversity of Wales

UK

Page 11: World Marketing Summit Bangladesh - 2,3,5,6,9,10,11 · 2020. 8. 17. · Pepsi Cola, USA. SPEAKERS PANEL eWMS PROF. PHILIP KOTLER Father of Modern marketing and founder of WMS SADIA

Speakers’ CommunityGovernment luminaries, business innovators and brand giants and respected academics,

sharing cutting edge ideas and amazing insights to boost your MECQ!

Page 12: World Marketing Summit Bangladesh - 2,3,5,6,9,10,11 · 2020. 8. 17. · Pepsi Cola, USA. SPEAKERS PANEL eWMS PROF. PHILIP KOTLER Father of Modern marketing and founder of WMS SADIA

Speakers’ Community

Page 13: World Marketing Summit Bangladesh - 2,3,5,6,9,10,11 · 2020. 8. 17. · Pepsi Cola, USA. SPEAKERS PANEL eWMS PROF. PHILIP KOTLER Father of Modern marketing and founder of WMS SADIA

Marketing Strategy

Philippine and Overseas Agents, and Sub-Agents (countries specified)will be tapped to promote and sell eWMS.

The use of the following :

Social Media and Online Marketing,

Boosts and Ads

Influencer Marketing: vloggers, bloggers, etc.

Page 14: World Marketing Summit Bangladesh - 2,3,5,6,9,10,11 · 2020. 8. 17. · Pepsi Cola, USA. SPEAKERS PANEL eWMS PROF. PHILIP KOTLER Father of Modern marketing and founder of WMS SADIA

Financial Plan

POTENTIAL INCOME OF WORLD MARKETING SUMMIT (WMS)

Philippines min. of 25,000 tickets X US$10.00 =

Taiwan min. of 10,000 tickets x US$ 10.00 =

China min. of 25,000 tickets x US$ 10.00 =

Malaysia min. of 10,000 tickets x US$ 10.00 =

Vietnam min. of 10,000 tickets x US$ 10.00 =

Australia & New Zealand min. of 10,000 tickets x US$ 10.00 =

South Korea min. of 10,000 tickets x US$ 10.00 =

The remaining US$ 20.00 per ticket will be divided between and be used to cover various expenses:

US$ 250,000.00

US$ 100,000.00

US$ 250,000.00

US$ 100,000.00

US$ 100,000.00

US$ 100,000.00

US$ 100,000.00

eWMS Partner, Primetrade Asia, Inc.

Agents Commissions (Local and Overseas)

Website Development / eCommerce

Production Expenses

Collateral Materials

Marketing Expenses (Social Media and Online Marketing)

Publicity Expenses

Commissions of Payment Gateways, Credit Cards, Paypal, etc.

Government Taxes

Page 15: World Marketing Summit Bangladesh - 2,3,5,6,9,10,11 · 2020. 8. 17. · Pepsi Cola, USA. SPEAKERS PANEL eWMS PROF. PHILIP KOTLER Father of Modern marketing and founder of WMS SADIA

Dr. Kotler believes that all sectors, government and business, civil society and professionals, must work together to create a society of shared prosperity and steady growth. This is the higher purpose of marketing.

Dr. Philip KotlerFather of Modern Marketing

For more details, please contact:

THE eWMS REGIONAL PARTNER

[email protected]@gmail.com

www.primetradeasia.com

(+632) 8896-0661(+632) 8896-0682

UG-5, Upper Ground Level, Alfaro Place Condominium 146 L.P. Leviste Street, Salcedo Village, Bgy. Bel-Air 1209Makati City, Metro Manila, Philippines