worldcast inc. corporate overview october 2012
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Worldcast Inc. Corporate Overview October 2012. 1. AGENDA. Our Mission Our Product Offering Our Leadership Team The Opportunity and Competitors Marketing and Sales Milestones Q & A. 2. CORPORATE MISSION. - PowerPoint PPT PresentationTRANSCRIPT
Worldcast Inc.Corporate Overview
October 2012
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AGENDA
• Our Mission
• Our Product Offering
• Our Leadership Team
• The Opportunity and Competitors
• Marketing and Sales
• Milestones
• Q & A
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To become the online media entertainment platform of choice
connecting entertainment publishers and entertainment subscribers
anywhere in the world, providing live entertainment on demand.
Entertainment Publishers – DJs, Artists, Promoters
Entertainment Subscribers - Clubs, restaurants, house parties, colleges, churches, special event facilities, retail stores, barber shops/salons
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CORPORATE MISSION
OnDemand Media Platform (OMP)
DJ / Artist OnDemand Social Network OnDemand
Event OnDemand Content Management
Entertainm
ent Provider
Entertainm
ent Subscriber
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ON DEMAND MEDIA PLATFORM
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PRODUCT OFFERINGS• DJ/Entertainer OnDemand – providing real
time entertainment with social interaction (www.youtube.com/watch?v=0ozI6EnEiRQ )
• Event OnDemand – purchase tickets and enjoy concerts or other performances live or relive them over and over again.
• Social Network OnDemand – interactive radio, WCI Points, Blog, chat and publisher/DJ profiles.
• Content Management – share news and entertainment (articles, videos and so on).
Peter Lewis, Chairman/CEO - Peter brings over 10 years of applied expertise in the IT industry to
Worldcast. His experience crosses industries such as financial services, insurance, the music industry,
farming and dental IT development. His prior venture with Darren Skeete managed the growth and
current market positioning of www.franchiserecordpool.com with annual revenues in excess of
$1,000,000.00 and thousands of subscribers. He engineering degrees in both Computer Science
(bachelors) and Computer Engineering (Masters). Darren Skeete, Director/CMO – Darren brings over 18 years relationship and experience in
broadcasting with extensive knowledge of the music and club scene to the Worldcast team. He has
worked in a number of arenas, including producing party breaks, sound editing, and production.
Darren’s eductional background spans computer science and business management. Tilewa Folami, Esq., Director/General Counsel - Tilewa is an engineer and an attorney. He is
responsible for legal and operational matters. He has extensive experience advising both large and
mid-size companies on various transactional matters, especially involving technology startups. Prior to
joining Worldcast, he practiced law with a top law firm in New York City.
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OUR LEADERSHIP TEAM
THE ONDEMAND MARKET• An increasing number and type of venues want to offer live on
demand entertainment services to their customers with the ability to present variety. Recognizing this the Worldcast platform is a cost effective exciting alternative for venues such as:
• Night Clubs - Small to midsize specialty music events – There are an estimated 44,664 night clubs and over 12.1 million small to midsize off Broadway and concert goers within in the United States with broadband access.
• Small Businesses that use music to enhance their service offerings or shopping experience - There is an estimated 504,641 small business within the United States that use recorded music, Radio, internet Radio, or live DJs to entertain their customers.
• Individuals with broadband internet access between the ages of 15-40 - there is an estimated 18 million US college students with broadband internet access and 95% are projected to use the internet at least once a month and will listen to at least one hour of music online.
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COMPETITION
• Worldcast has competition in each of the three primary service areas in which it operates. However, we believe in each case that we offer significant benefits over our competition.
• On Demand DJ Services – Currently there is virtually no competition in this segment of the market. While some companies offer broadcast platforms (e.g., Shoutcast) and others offer specific DJ services (eg., CRB Radio, Trance Elements), no companies were found that offer live interactive audio and video DJ OnDemand services to the club and special event market.
• Broadcast Services – While there are a wide range of companies that offer webcast services, most are focused primarily on the corporate market (e.g, Webex, GotoMeeting, Cisco) and do not provide a cost effective alternative for the corporate market.
• Internet radio – Companies like Pandora, iheartradio, Live365, Jango and Slacker offer a wide range of Internet radio stations. However, none of these offer live DJ music. A few companies – InternetDJ, RadioDanz, HouseMixUK, offer live DJ broadcast but most are limited to one or a few formats.
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2012 MARKETING INITIATIVES
Revenue 2013 2014 2015
Advertising Revenue
Banner Ads $7,920 $ 31,680 $ 158,400
Video Ads $35,500 $ 82,425 $ 94,789
Total Advertising Revenue $43,420 $ 114,105 $ 253,189
DJ / Artist OnDemand
DJ / Artist OnDemand $ 702,500 $ 2,926,800 $ 6,017,700
Event OnDemand by Session $668,066 $804,375 $1,608,750
Total OnDemand Revenue $ 1,370,566 $ 3,731,175 $ 7,626,450
Gross Revenue $ 1,413,986 $ 3,845,280 $ 7,879,639
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REVENENUE PROJECTIONS
Q & A
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