HOW TO CREATE THE

WORLD’S MOST

VALUABLE

LOAF OF BREAD

Anna Vorias Myrto Legaki

Konstantinos Koukoulis

Value

$30

BECOME A CELEBRITY CHEF

HAVE CELEBRITY CLIENTS

USE NATURAL INGREDIENTS

CREATE A RIDICULOUSLY COMPLEX BAKING

PROCESS THAT NOONE CAN REPLICATE

#10UK Shepherd’s loaf

#9Louis Vuitton

monogram bread

CREATE A MULTI-BILLION LUXURY BRAND

IMPRINT YOUR LOGO ON A PIECE OF

BREAD-LIKE FABRIC

ADVERTISE WITH CELEBRITIES HOLDING IT

Value

$2.5k

DISCOVER THE IMAGE OF THE VIRGIN MARY

ON A SLICE OF BREAD BEFORE YOU EAT IT

CLAIM IT HAS MYSTICAL POWERS

MAKE SURE IT DOES NOT MOLD FOR 10 YRS

SELL IT ON E-BAY AS POP-CULTURE ITEM

Value

$28K

#8Diane Duyser’s

Virgin Mary bread

Value

$250K

BUY A NM CHRISTMAS FANTASY GIFT

HAVE A RENOWNED CHEF BAKE FOR YOU

CHARGE FRIENDS TO ATTEND THE DINNER

FEEL BETTER THAT ALL PROCEEDS WILL

BENEFIT THE BOCUSE D'OR USA

FOUNDATION

#7Neiman Marcus

Fantasy Gift

#6“Bread for School”

charity

LAUNCH A UN SUPPORTED CHARITY

GIVE A LOAF FOR EVERY DAY THAT AFRICAN

CHILDREN ATTEND SCHOOLD INSTEAD OF

WORKING IN THE FIELDS

WATCH AFRICAN CHILD ILLITERACY DROP

FEEL GOOD

Value

$2MM

#5”Holly-BREAD

documentary”

FILM A DOCUMENTARY WITH STARS TALKING

ABOUT THEIR RELATIONSHIP TO BREAD

WHILE BAKING:

LADY GAGA TALKS BULIMIA

GWYNETH TALKS ANOREXIA

DONATE BOX-OFFICE PROCEEDS TO CHARITY

Value

$20MM

#4“Diamond bread

for Africa”

by Damien Hirst

HAVE A CELEBRITY ARTIST COVER A LOAF

OF BREAD WITH RARE DIAMONDS

SELL IT AT AN AUCTION TO BENEFIT

STARVING CHILDREN IN AFRICA

RE-SELL THE PIECE OF BREAD & MAKE

EVEN MORE MONEY

Value

$50MM

WANDER WITH YOUR SISTER IN THE WOODS

THROW BREAD CRUMBS TO FIND THE WAY

REALIZE YOUR MISTAKE LATER

MAKE HISTORY IN CHILDREN’S BOOKS

Value

200YRS IN

PUBLISHING

#3Hansel & Gretel

#22012 US Election

BAKE YOUR FACE ON A LOAF OF BREAD

HAVE IT THROWN AT YOU DURING YOUR

DEFEAT SPEECH

SELL IT ON EBAY TO RECOVER YOUR

CAMPAIGN SPENDING

Value

$753MM

#1The last supper

LEAD A MAJOR RELIGIOUS MOVEMENT

BREAK BREAD WITH 11 OF YOUR CLOSEST

FRIENDS

MAKE WORLD HISTORY

Priceless