Worthless Link Building SEO Tactics

To Avoid and Ways to Dominate the SERPs

Link Building Strategies That Do

Not Work?…!!

Avoid Spam..!!

• The days of hammering the Website with spam

links and ranking are over.

• This includes all types of spam ranging from

forum profiles to garbage blog comments.

Avoid Low-Quality Guest Posting..!!

• Low quality and high-quality guest posts will

never be a bad strategy as they generate

referral traffic and powerful links when done on

authority sites.

Avoid Low-Quality Directories..!!

• Contrary to what many say, directory links can

still be very useful. But, Don't get a ton of links

from low-quality directories without any editorial

control.

• Instead focus on niche relevant directories with

strict standards.

Avoid Link Wheels..!!

• A link wheel is creating few similar sites and link

them together and then to the main site.

• These worked pretty well in early 2013 but that's

no longer the case.

Avoid Article Submissions..!!

• Promoting article submission in irrelevant sites

is complete waste of time and has been for the

past couple of years.

Avoid Non-Relevant Links..!!

• Long ago, it is easy to get some high PR links

and smash the SERPs even if the sites

linking with, had little or nothing to do with

your niche.

• But Today, links need to come from relevant

sites.

Avoid Rich Anchor Text Links..!!

• This applies to any types of links that are build.

• It is found that keeping keyword rich anchors to

around one percent is best.

• Targeting keywords directly in higher

percentages is no longer very effective and it is

likely to get you penalized.

Avoid Low Quality Social Bookmarking..!!

• The days of getting a ton of social bookmark

links and ranking are over.

• But Still, get some links from social bookmarks,

but as with directories, the focus should be on

high quality, not high quantity.

Avoid Inbound Site-Wide Links..!!

• We used to get a site-wide link from other

websites to boost the search engine rankings.

• As with on-page SEO, this technique will hurt

your rankings, not help in 2014.

Future-Proof SEO Strategies ..!!

Make Sure On-Page SEO is Solid..!!

• Check for thin content pages, eliminate pages

that offer little or no value to users, and identify

and fix any coding issues on the site to ensure

faster load times.

Write a Great Piece of Content and Focus

on Marketing..!!

• Use email outreach, social networks and try to

reach niche influencers with your quality content.

• Also look for similar content and let people who

linked to that know about your new post.

Find Quality Relevant Sites and Submit

Stellar Content.!!

• Once you have a post published on an authority

site, link to that post from other guest posts.

• This will allow you to build extremely powerful

and white hat tiered links to your website.

Get social..!!

• For a while, social media was heavily debated

over its ability to influence rankings.

• A recent study showed a correlation between

social and improved rankings. If you have been

waiting, now is the time to act.

• Start with Google Plus, Twitter and Facebook.

Do Homework on Directories..!!

• There are still several very good ones that can

help your site.

• You should look at the quality of sites being

linked out to, the age of the directory and their

editorial requirements.

• Remember, in SEO you can be guilty by

association so steer clear of bad neighborhoods.

Quality, Quality, Quality..!!

• Whenever you post on your blog, write for

another site, or leave a comment, that could be

the first impression a potential client will have of

your business.

• Sharing only high-quality content is certain to

make it a good one.

Be Creative..!!

• If you are not looking for new ways to improve

your site and rankings, you are always going to

be playing catch up.

• Take your specialized knowledge of your

industry and use it to solve common problems,

answer common questions and provide a better

way of doing things.

Thank you..!!

• To know more SEO Techniques and tactics,

gain knowledge from our Zuan SEO Online

Marketing Services in Melbourne, Australia.

• Our Website:

http://www.melbourne-seoservices.com/