wow berlin group 14

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Alaxka Melt into Nature Our Mission With nature as our inspiration we offer a never seen experience that focusses on personal growth. By organizing cultural and sportive activities we give an answer to today’s problems as peer pressure and the constant need to be available. Every package can be personalized to different needs without losing nature out of sight.

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Page 1: WOW Berlin group 14

Alaxka Melt into Nature

Our Mission

With nature as our inspiration we offer a never seen experience that focusses on personal growth. By organizing cultural and sportive activities we give an answer to today’s problems as peer pressure and the constant need to be available. Every package can be personalized to different needs without losing nature out of sight.

Page 2: WOW Berlin group 14

Unique Selling Points

•  Unique Destination •  Lodges •  Special offers of activities •  Get to know the locals •  Personal growth •  Northern light •  Nature

Page 3: WOW Berlin group 14

Competitors

Finland = The Saimaa Lakes Snow Hotels Rovaniemi

Germany = Wiesbaden Hotsprings Belgium = Langlauf at Baraque Fraiture

Estonia = Ottepaa Skiing

All these kinds of destinations combine sportive activities with relaxing aspects

Page 4: WOW Berlin group 14

The Client

•  Deeply interested in nature Want to connect with nature •  Attracted to northern culture because they are from western society •  Interested in healthy lifestyle •  Interested in ecological lifestyle

Page 5: WOW Berlin group 14

The product

•  Accommodation – USP •  Food - Target group •  Active - USP •  Nature - USP •  Culture - USP •  Spiritual - Target group •  Simplicity - Target group •  Health - Target group

Page 6: WOW Berlin group 14

The product

One week in Alaska

A once in a lifetime experience

Centered around: –  Nature –  Personal growth

Page 7: WOW Berlin group 14

The Cost

900 euros for 8 days – 7 nights o  This includes:

•  Accomodation •  All-inclsuive •  1 night stay in the ice hotel (optional) •  3 hour dog sledge

o  Optional: •  Winter ice climbing 200 euros •  Fishing 150 euros •  4 hour Grey Whale watching tour 70 euros •  2 days Snowshoe tour 550 euros •  3 hour Denali national park 250 euros •  1 day visiting native village 300 euros

Page 8: WOW Berlin group 14

Alaxka Melt into nature

Page 9: WOW Berlin group 14

References

•  Alaska Travel Industry Association Hall 2.1/ 204

•  Alaska Holiday Hall 2.1/ 204 •  Alaska Railroard Corporation Hall 2.1/ 204 •  All Alaska Tours 2.1/ 204 •  Ciri Alaska Tourism Hall 2.1/204