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Website Relaunch APRIL 9 TH , 2018

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Page 1: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Website RelaunchAPRIL 9TH, 2018

Page 2: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Committee MembersvErika Allen – College Advancement

vDanel Arnzen – Student Affairs

vBrock Astle – Admissions, Boise

vNic Ford – Business and Technology Service

vLogan Fowler – Communications & Marketing

vKirstin Jeppsen – Controllers Office

vCourtney Robinson – Financial Aid

vTate Smith – First Year Experience

vHeather VanMullem – Movement & Sports Science

Page 3: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Website Project GoalsvADAvWeb vs. document accessibilityvProblems with current systemvHow new system will address ADA

vMobilev50% of users access our site on a mobile

device

vOutdated designvUmbraco System upgrade

vBenefitsvEase of usevWorking with large images/documentsvGuided tourvContent templates

Page 4: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

• Which menu is the “main” menu?

Menus

Page 5: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

• Just put everything in there

Menus

Page 6: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

• Are all these links of equal importance?

• How do I close the menu?

Menus

Page 7: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

• Where are the main navigation links?

Menus

Page 8: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

• How would you use search?

• Which menu is the “main” menu?

Menus

Page 9: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

• Too many ways to do the same thing

• Component based editing

LCSC

Page 10: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

• Too many ways to do the same thing

• Component based editing

LCSC

Page 11: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

• Too many ways to do the same thing

• Component based editing

LCSC

Page 12: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

• Too many ways to do the same thing

• Component based editing

LCSC

Page 13: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

• Table use for layout is a mobile and ADA nightmare

LCSC

Page 14: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

• Table use for layout is a mobile and ADA nightmare

LCSC

Page 15: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

• Table use for layout is a mobile and ADA nightmare

LCSC

Page 16: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

• Simple errors can have more drastic effects on mobile

LCSC

Page 17: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

• Simple errors can have more drastic effects on mobile

LCSC

Page 18: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Website Project GoalsvADAvWeb vs. document accessibilityvProblems with current systemvHow new system will address ADA

vMobilev50% of users access our site on a mobile

device

vOutdated designvUmbraco System upgrade

vBenefitsvEase of usevWorking with images/documentsvGuided tourvContent templates

Page 19: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

1996

Page 20: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

1998

Page 21: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

2000

Page 22: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

2002

Page 23: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

2005

Page 24: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

2014

Page 25: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

2016*Homepage only

Page 26: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Project TimelinevUniversity of San DiegovEnrollment 8,200vWeb team 9 members (not counting other areas such as marketing, content editors, and

application developers)v18 month timeline

vLCSCvEnrollment 3,800vDan and Mattv18 month timeline

ØThis is a very aggressive timeline

Page 27: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Project TimelinevResearch and PlanningvFebruary 1, 2018 – March 30, 2018

vDesignvApril 1, 2018 – June 30, 2018

vDevelopmentvJuly 1, 2018 – March 30, 2019

vSite Editor Training & Content CreationvApril 1, 2019 – July 30, 2019

vGo livevAugust 1, 2019

Page 28: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Research and Planning Phase takeawaysvWebsite survey responsesvPersonasvPeer Mentor interviewsvCollaboration with Communications and Marketing (Logan)vWeb Initiative

Page 29: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Research and Planning Phase takeawaysvWebsite survey responsesvPersonasvPeer Mentor interviewsvCollaboration with Communications and Marketing (Logan)vWeb Initiative

Page 30: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Website Survey ResponsesvConfirmed assumption about audience differencesvAddressing the needs of all usersvVisual appeal / Mobile-firstvMost important sections

Page 31: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application
Page 32: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application
Page 33: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Research and Planning Phase takeawaysvWebsite survey responsesvPersonasvPeer Mentor interviewsvCollaboration with Communications and Marketing (Logan)vWeb Initiative

Page 34: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application
Page 35: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application
Page 36: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Research and Planning Phase takeawaysvWebsite survey responsesvPersonasvPeer Mentor interviewsvCollaboration with Communications and Marketing (Logan)vWeb Initiative

Page 37: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Peer Mentor InterviewsvConfirmationsvApplication processvDegrees & sequential plansvFinancial Aid / Scholarships SectionvConsolidate to Student PlanningvQuicklinks / Information for…vBrowser vs. App

vSurprisesvPrefer using phone even if other devices are availablevSearch

Page 38: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Research and Planning Phase takeawaysvWebsite survey responsesvPersonasvPeer Mentor interviewsvCollaboration with Communications and Marketing (Logan)vWeb Initiative

Page 39: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Research and Planning Phase takeawaysvWebsite survey responsesvPersonasvPeer Mentor interviewsvCollaboration with Communications and Marketing (Logan)vWeb Initiative

Page 40: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Web InitiativevPurposevFacilitate the achievement of the Strategic Plan’s goals, primarily those relating to student enrollment,

retention, and satisfaction.

vAudiencevPrimary: Prospective Students and their Parents/CounselorvSecondary: Current Students and the Faculty/Staff that support themvTertiary: Parents & Family / Alumni / Donors / Faculty / Staff / Community / Prospective Faculty /

Prospective Staff

vGoalsvdUser- Centered Minimize Friction Simplify & Focus Visual Design

Aligned Content Show, Don’t Tell Accessibility Mobile-First

Page 41: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Committee’s RolevProvide project visibility to the campusvEnsure website meets goals listed in ‘Web Initiative’vServe as project advisors

Page 42: WWW April Project KickoffProject Timeline vUniversity of San Diego vEnrollment 8,200 vWeb team 9 members (not counting other areas such as marketing, content editors, and application

Next StepsvVisual designvEmail monthly updatesvWill meet at end of design phase, but could be soonervDepartment meetings to discuss project and get feedback/inputvCreate website with web project updates