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Guide to Greener Electronics Campaign Timeline Electronics campaign timeline Toxic chemicals in our environment threaten our rivers and lakes, our air, land, and oceans, and ultimately ourselves and our future. Greenpeace's Toxic Tech campaign has pressured the consumer electronics industry since 2005 to act responsibly, take back their e-waste, stop using the most harmful chemicals in their products, and even join with public health- and environmental groups calling for those chemicals to be banned.

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Page 1: Timeline

Guide to Greener Electronics Campaign Timeline

Electronics campaign timelineToxic chemicals in our environment threaten our rivers and lakes, our air, land, and oceans, and ultimately ourselves and our future. Greenpeace's Toxic Tech campaign has pressured the consumer electronics industry since 2005 to act responsibly, take back their e-waste, stop using the most harmful chemicals in their products, and even join with public health- and environmental groups calling

for those chemicals to be banned.

Page 2: Timeline

Samsung is the first company to commit to eliminate PVC and BFRs in all consumer electronics products but without a specific timeline.

Page 3: Timeline

Sony Ericsson agrees to phase out toxic chemicals.

Greenpeace releases the report Toxic Tech: Recycling of Electronic Waste in China and India exposing toxic pollution to workers and the environment from recycling e-waste containing toxic chemicals.

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HP commits to produce a phase out plan for a range of hazardous chemicals in its products.

Dell announces 2009 deadline to eliminate PVC and BFRs from all its products.

Read More Here

Page 5: Timeline

The first Guide to Greener Electronics is launched, Version 1 guide. It proves to be an instant hit with a public eager to learn about companies environmental polices. Nokia and Dell share the top spot - Apple, Motorola & Lenovo at the bottom.

Greenpeace launches the GreenMyApple campaign website, which receives over 100,000 visitors in the first 3 days.

Version 2 of the Guide to Greener Electronics. More companies make commitments, Lenovo and Acer commit to eliminate PVC and BFRs by the end of 2009.

Version 2 of the Guide to Greener Electronics. More companies make commitments, Lenovo and Acer commit to eliminate PVC and BFRs by the end of 2009.

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Greenpeace launches 'Clash of the Consoles' website, for gamers to encourage their favorite companies to become champions in the elimination of toxic chemicals.

Version 7. Steve Jobs launches the new MacBook Air at Macworld, with BFR and PVC free wiring in its motherboard.

Greenpeace releases the report Toxic Tech: Not in My Backyard, which exposes a highly dangerous and often illegal e-waste trail from rich countries to dumping in developing countries.

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Greenpeace launches its first Product Survey of greener electronics, headed by Sony and Sony Ericsson products.

Version 7. Samsung and Toshiba share the top spot

Greenpeace calls on Philips to take responsibility for its e-waste.

Version 8. Company scores plummet as Greenpeace raises the bar on the criteria for the Guide to Greener Electronics, adding criteria on climate change, the elimination of additional toxic chemicals and the use of recycled plastic in products.

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Greenpeace releases the report Poisoning the Poor - Electronic Waste in Ghana, building the case that exports of e-waste are poisoning people in the global south. Watch video here.

Version 9. Nokia regains the lead as its penalty point is lifted due to improved take-back practice in India

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Version 10. Companies stall on real climate action.

Greenpeace launches second Product Survey 'Greener Electronics: The Search Continues' at the Consumer Electronics Show 2009.

Greenpeace releases photo essay on electronic scrapyards in Pakistan.

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Read more here.

Version 11. Dell, Lenovo and HP backtrack on commitments to phase out PVC and BFRs and receive penalty points.

Greenpeace launches the Cool IT Challenge, calling on the IT industry to lead the world in climate change solutions.

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Version 12. HP, Dell and Lenovo continue to be penalised for breaking promises

William Shatner and Greenpeace call on HP to stop dragging its feet by delaying its own deadline to eliminate toxic chemicals at its Palo Alto, CA headquarters.

Version 13. HP's penalty point is lifted following release of a PVC/BFR free notebook, Apple opens up on carbon emissions, and LGE served a penalty point for broken promises

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Version 14 HP is congratulated for releasing the first Windows based desktop free from BFRs and PVC, Samsung is penalised for missing its deadline to phase out BFRs.

Greenpeace releases 'Toxic Transformers: the hazards of brominated and chlorinated substances in electrical and electronic equipment', showing that toxic by-products are an unavoidable consequence of the recycling and disposal of electronics containing brominated and chlorinated substances.

Page 15: Timeline

Greenpeace climbers scale the Benelux headquarters of Samsung, with the message "Samsung = Broken Promises" in response to backtracking on its commitments.

Greenpeace protests in Denmark, The Netherlands, and India demand that Michael Dell sticks to his commitment to eliminate PVC and BFRs.

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Version 15. Greenpeace protests outside Dell's global headquarters in Texas highlight Dell's continued stalling in phasing out PVC and BFRs. Toshiba is penalised for missing its deadline of April 2010 for phasing out PVC and BFRs and Samsung is penalised further for misleading.

Version 16 finds the industry split between leaders and laggards. Microsoft receives penalty point for backtracking on its 2010 deadline to eliminate PVC and BFRs, Toshiba is penalised further for misleading.

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Greenpeace releases 3rd edition of Product Survey at the Consumer Electronics Show, highlighting the progress the electronics industry has made and the greenest products currently on the market; Samsung, Acer, Asus, and HP have the greenest products in their respective categories.Read more here

The new Guide ranks 15 gadget and electronics companies on energy, greener products and sustainable operations. HP takes the lead at 5.9 out of a possible 10 points, followed by Dell, Nokia and Apple.