www.investtnt.com presented by wendy fitzwilliam, vice president, investment promotion evolving...

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www.investtnt. www.investtnt. com com Presented by Wendy Fitzwilliam, Vice President, Investment Promotion Evolving TecKnologies and Enterprise Development Company Limited

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www.investtnt.comwww.investtnt.comPresented by Wendy Fitzwilliam, Vice President, Investment Promotion

Evolving TecKnologies and Enterprise Development Company Limited

Agenda

1. The Standard

2. T&T’s Business Climate

3. Development Philosophy

4. Website in Practice

5. Staying ahead of the Curve

6. Q & A

The Standard- International Best Practice

• IPA Website is 1st Point of Contact• Design is Simple and Easily Navigated• Branding is Important• Accumulates and Directs to Information• Regularly Updated• Directs Investors to Investment Professionals• Works in Tandem with a Clear Investment

Promotion Strategy

Agenda

1. The Standard

2. T&T’s Business Climate

3. Development Philosophy

4. Website in Practice

5. Staying ahead of the Curve

6. Q & A

T&T’s Business Climate – Background and Environment

• Strong History in Energy Industry

• Manufacturing Sector Robust, but Marginal GDP Contributor

• Many International Firms Present in Sales Capacity

• Shifting to Knowledge Based Economy

• Requires National Shift in Policy

T&T’s Business Climate – What does T&T need from a website?

• Many State Bodies Involved in Investment Process

• Government Services are Transitioning Online

• Various Agencies are Charged with Sector Development

Agenda

1. The Standard

2. T&T’s Business Climate

3. Development Philosophy

4. Website in Practice

5. Staying ahead of the Curve

6. Q & A

Development Philosophy- What does the website need to accomplish?

• Amalgamate Information at one source• Simplify Investor Experience • Channel Investor to IPA• Provide Information on the Business

Environment• Links to Other Agencies• Feedback Mechanism• Effectively Brand T&T as a Premier Location for

Investment in Knowledge Based Industries

Agenda

1. The Standard

2. T&T’s Business Climate

3. Development Philosophy

4. Website in Practice

5. Staying ahead of the Curve

6. Q & A

Website in Practice – Positives and Negatives

• Up to Date & Always Available Information

Website in Practice – Positives and Negatives

• Comprehensive Information and Downloadable Resources

Website in Practice – Positives and Negatives

• Static Experience

Website in Practice – Positives and Negatives

• Only Basic Statistics Available on Usage

Agenda

1. The Standard

2. T&T’s Business Climate

3. Development Philosophy

4. Website in Practice

5. Staying ahead of the Curve

6. Q & A

Staying ahead of the Curve – the next phase

• Enhanced Provision of Information (RSS)

• Enhanced Capture of Information on Investors

• Provision of eServices

• Constantly Improving and Learning

• In Tandem with eNewsletter

• Utilisation of Social Media

Thank YouAny questions?