xcallibre partnership models. challenge challenge: how to… prevent price and value erosion in the...

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XCALLIBRE XCALLIBRE Partnership Models Partnership Models

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Page 1: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

XCALLIBRE XCALLIBRE Partnership ModelsPartnership Models

Page 2: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

ChallengeChallenge

Challenge: How to…Challenge: How to…

•Prevent price and value erosion in the market,

•Increase brand strength & awareness,

•Increase revenue and market share,

…whilst still promoting XCALLIBRE and partner profitability, partner competitiveness and joint sustainability.

Page 3: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

Recommendations & BenefitsRecommendations & Benefits

ProposalProposal

•Agents and Service Provider programs should be implemented

•Xcallibre will contract directly with accredited service providers

•Agents shall be remunerated by the Service Provider at their discretion

•Recommend and Publish a list or end price for subscriptions and transactions to be set by Xcallibre

BenefitsBenefits

•To ensure Brand, Price and Value consistency across the industry

•Partnership status comes with discount (and other) benefits.

•Dilute work load of Xcallibre

•A recommended price will ensure that competition is based on value selling and not price. Price competitiveness is not sustainable in the long term.

Page 4: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

Definitions of the Distribution ChannelsDefinitions of the Distribution Channels

Network Provider – XcallibreNetwork Provider – Xcallibre

•Xcallibre will provide the backbone services for the entire digital pen technology process.

•Our key focus will be on the ongoing development of the technology as well as the marketing and branding to support the distribution channel. •Xcallibre will build, maintain and expand our infrastructure as the demand for the digital pen technology increases.

•We will be responsible for setting the recommended tariff to the market and will also act as a service provider.

•Xcallibre is responsible for its own network, sales support via our service providers, marketing and customer service.

•All these services listed will fall under the Xcallibre brand.

Page 5: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

Definitions of the Distribution ChannelsDefinitions of the Distribution Channels

Service ProvidersService Providers

•A service provider is any registered company or cc that provides Xcallibre Solutions to its clients directly or via registered agents.

•Agents will only be contracted via accredited service providers who in turn are contracted to Xcallibre.

•Accredited Service Providers will be responsible to URA, Deployment and training, client presentations and the management of its agents.

•Accredited Service Providers will serve as an extension of the Xcallibre brand and its services.

Page 6: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

Definitions of the Distribution Definitions of the Distribution ChannelsChannels

AgentsAgents

•An agent will serve only as a sales conduit to the client.

•They will be required to prospect and qualify potential clients and establish a need for Xcallibre solutions in their business.

•Agents will be required to facilitate the process of initiating and developing a relationship between the client and Xcallibre.

•Contracts will be between the client and Xcallibre and NOT between the agent and client.

•Agents will fall under the responsibilities of the service provider.

Page 7: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

Definitions of the Distribution ChannelsDefinitions of the Distribution Channels

ClientsClients

•All clients are the end users of Xcallibre Solutions and will be contracted to Xcallibre or service providers.

•No contractual obligation will exist between client and agent.

•Service Level Agreements will be between clients and Xcallibre and Xcallibre will set Service Level Agreements with accredited service providers.

Page 8: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

Proposed Partnership ModelsProposed Partnership Models

XCallibreNetwork Provider/Service

Provider

Xcallibre Service Provider Service Providers Service Providers

Agents Agents Agents Agents Agents

ClientsClients

Page 9: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

Network Provider – XcallibreNetwork Provider – Xcallibre

High level presentations/quotes- Assistance will be provided to agents dealing with large corporate presentations or boardroom level negotiations Brand development - Includes all advertising, media coverage and brand strategies Project management- Xcallibre or an accredited service provider will provide the necessary support on each project Marketing- All marketing material and supporting documents will be supplied to the agent. This information will also be available onlineTrain the trainer- Full training and accreditation will be given to service providers who in turn will provide training to the agents Deployment- Xcallibre or accredited service provider will supply all hardware requirements and provide onsite training and support to client for the duration of the project

Page 10: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

Network Provider - XCallibreNetwork Provider - XCallibre

Support- Call centre support to service provider, agent and client will be provided , including onsite support agentsR & D - Service Providers and agents will be informed of any technological breakthroughsBilling System- Itimised billing for clientsSystem integration- Xcallibre solutions to be integrated with clients existing IT platformsForm enablement- Design and programming of every field in the form and adding of dot pattern will be done by XCallibreHardware / Licensing - All hardware and licensing of products will be done via Xcallibre Hosting/Forms processing Solution- Development, hosting and support on the Xcallibre forms processing solution and related technologies.Escalated network queries- All major faults on the clients to be referred to the network provider for resolution

Page 11: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

Service ProviderService Provider

Selecting & recruiting agents- The Service provider is required to interview and contract with potential agents

Training to agents/clients- Full orientation and training is to be carried out by the service provider.

End user training and deployment- Full onsite training to the client

Project Management - Oversee the entire project from start to end

Account management- Oversee billing queries from client

1st line support to agents/clients- Queries from agents and 1st escalation from call centre

Bill collection - Ensuring the all billing milestones on each project is adhered to by the client.

Page 12: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

Service ProviderService Provider

Relationship building-To ensure ongoing and further developing relationships with the client to expand project in other areas of his business.

Micro-marketing -Seeking local channel mediums to expand the Xcallibre brand eg. Local trade shows, local news publications, industry specific, etc.

Quotes-To assist an agent in preparing a full quotation to the client.

Remuneration- Xcallibre will pay all approved commissions to the accredited Service providers only.

Page 13: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

AgentsAgents

Prospecting- Always looking for prospective clients for Xcallibre. Fact finding - Establishing the need of the client at the initial appointmentPre-screening of client – qualify client- Ensure that this is a client that meets all of Xcallibre’s internal policiesBooking of appointments- Agent is required to ensure that all appointments are confirmed in advancePresentations- To do initial presentation to the client. Xcallibre will assist agent with high level presentations. Follow ups- To keep track of all pipeline businessFacilitate contract signing- An agent is also required to get all the paperwork and supporting documents from each client before starting a projectRemuneration- Agents will receive all commissions earned from their Service Provider

Page 14: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

Service Provider Remuneration ModelService Provider Remuneration Model

Entity Number of active pens

Total number of transactions per

month

%Transaction Commission

%Enablement & Subscription Commission

Gold SP any any 20% 10%

Plat SP(Upfront Volume Commitments)

TBD TBD 30% 15%

Page 15: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

Status Number of active pens

Total number of transactions per month

%Transaction Commission

%Enablement & Subscription Commission

Bronze Agent 1 – 199 1 – 49 999 10% 3%

Silver Agent 200 – 999 50k – 199k 15% 6%

Gold Agent 1000 - 4999 200k- 999k 20% 9%

Remuneration structure for Xcallibre Service Providers to AgentsRemuneration structure for Xcallibre Service Providers to Agents

Page 16: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

Proposed Cost of Subscriptions & Proposed Cost of Subscriptions & EnablementEnablement

Subscriptions (Minimum 5 Pens & Minimum 50 transactions per user per month)

Three models for the usage of the Pens exists, the costs include

(Logitech IO2 Pen, Anoto & Vision Objects Runtime licences, extended warranty*, 24x7 call centre, shipping and insurance. Mobile phones and sim cards can be provided if required*)

• 1. Outright purchase - Quote to be provided on request and based on volumes.

1. 2. Monthly lease – R450/pm

2. 3. 24 Month contract – R350/pm – Client owns pens & licences

Form Enablement

- Forms enablement is a once of cost and is approximately R10 000 for the first A4 page and then approximately R2000 for each subsequent page.

User requirement analysis

- This is based on hourly rates @ R450/hr

Deployment & Training

- This is based on hourly rates @ R450/hr

Page 17: XCALLIBRE Partnership Models. Challenge Challenge: How to… Prevent price and value erosion in the market, Increase brand strength & awareness, Increase

Proposed Cost of TransactionsProposed Cost of Transactions

Number of transactions per month Cost of each transaction Bundle cost

1000 R5 R5000

5000 R4.5 R22500

10 000 R4 R40000

20 000 R3.5 R70000

30 000 R3 R90000

N.B Corporate rates are cumulative and based on combined projects...N.B. – for volumes exceeding 30 000 transactions rates will be provided on requestN.B A transaction is classified as a single sided A4 page, each subsequent page is considered an additional transaction. An A3 page will be considered the same as two A4 pages, therefore 2 transactions