xmpie@drupa webinar 12jun2012 final

7/28/2019 XMPie@Drupa Webinar 12Jun2012 FINAL

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XMPie @ drupa 2012

Changing the Game


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2 2012 XMPie, A Xerox Company. All rights reserved.

XMPie @ drupa 2012Webinar Agenda

Circle Collaborative Service (SaaS)

uStore 6.0 with Document Submission

uStore Facebook Connect

PersonalEffect Print XE

uDirect Video

Q and A


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Before We Begin

Audio details are available on the Voice & Video tab.

Need a non-U.S. dial-in number?

Go tohttp://bit.ly/MGMcEo.

Problems with Live Meeting?

Dial *0 (star-zero) for the operator.

Questions?

Feel free to use the Q&A feature at the top of the Live Meeting

interface.

We will answer them at the end of the session after we open the lines. A recording of todays presentation and slides will be sent to you via email

within the next few days.


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Circle Campaign Collaboration Service

Why Multichannel Campaigns?

Multichannel campaigns create higher revenue and ROI than a single touch point.

Characteristics Multiple documents driving multiple touch points

Iterative project created by the collaboration of multiple disciplines, departments

and organizations in disparate locations

Observed by many stakeholdersChallenges

Difficult to scope

Difficult to sell

Difficult to create

Difficult to manage


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Communicating the Campaign Story

Challenge: Individualized, multichannel

campaigns can be difficult or confusing to

visualize during conceptualization, selling,

planning and building stages.

Objective: Improve the clarity of communication

between stakeholders and centralize

collaboration by literally putting everyoneon thesame page.

How does XMPie Circle achieve this objective?

Circle removes the barriers that often prevent the broad adoption of 1:1, multichannelcampaigns for service providers and the businesses they engage.

Circle enhances the efficiency of building campaigns and accurately sets expectations.

Circle expedites time-to-market and helps reduce overall costs.


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Digital Storyboard for Multichannel Campaigns

Circle is the interactive digital

storyboard for collaboratively

planning, creating, andmonitoring individualized

customer communications.


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Group 3Analyze

Group 2

Build and Review

Group 1

Envision and Plan

Collaborative Campaign Creation

Circle is a cloud-based software as a service

(SaaS) solution to help service providers,

agenciesand enterprises conceptualize,

plan, build and analyze individualized

multichannel campaigns, while allowing them

to collaborate with their customers and all

stakeholders during every stage of the

campaign development process.

Plan Build / Review Analyze

Campaign Collaboration and Creation

A campaign flow becomes the language around

which stakeholders collaborate on individualized

multichannel campaigns from planning to

creation to analysis.


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Circle Demo


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Group 3

Review

Group 2

Build

Group 1

Envision &

Plan

XMPie

PersonalEffect

uProduce

Server

Circle Campaign Collaboration Service

Release Dates

Circle Beta NOW!

Circle Release Date June 17th

Service Plan Options

Personal free version

Team Suitable for 3-5 projects

Business Suitable for 5 or more projects

If you are interested in purchasing before the

release date, please contact your local XMPie

sales representative for details.


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uStore 6.0


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Supports User Uploaded Documents

More shopping choices

Accepts PDF, MS Word, or PowerPoint

Documents

Supports Multiple Documents per Job

Enables composite document types

(Mix uploaded and dynamic documents)

Automatic online preflight

Allows You to Better Serve Your Customers

Supports a wide range of products:

customer supplied documents, static

print, dynamic print, as well as email

uStore 6.0Document Submission


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uStore 6.0 Demo


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uStore Facebook Connect


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uStore Facebook ConnectLeveraging Social Media for Print Applications

Offer Your Customers a Web-to-PrintFacebook App

Integrates the uStore experience into any

Facebook fan page Fans can order company-branded, printed

materials through Facebook

Uniquely uses XMPie technology fordynamic document creation through the

Facebook social media channel

Leverages the fans personal Facebookcontent to drive dynamic documents

Available for sale June 17th via the XMPieMarketplace (mp.xmpie.com)


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uStore Facebook ConnectDemo


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Whats Included?

Quick Start Samples

Sample calendar document template (without uImages)

Sample uStore skin Embedded within Facebook

Source Code

QLingosource code for accessing Facebook friends profile information

uStore plug-in source code

Documentation How-to embed your store into a Facebook fan page


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PersonalEffect Print XE


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Finding the Right SolutionThe Print Service Provider

Challenge: Find a cost-effective Web-to-print

solution without sacrificing key features.

Objective: Reduce the costs to acquire, processand fulfill orders by giving customers an online

portal to personalize template-driven products

or uploaded documents.

Must support an easy-to-use workflow to prepare and manage documents

Must enable a touchlesssales cycle to streamline order acquisition and processing Ideally supports both online and in-house (ad hoc) variable data print orders

Should be scalable to meet my future business needs

What should I look for in a solution?


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PersonalEffect Print XEVersatile CapabilitiesAffordably Priced

An Attractively-Priced,Scalable

Solut ion for Web-to-Print Storefronts

Ideal for the print service provider seeking

to expand their business by adding

Web-to-print to their portfolio of services


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uStore 6

Includes uStore 6.0

Use XMPie and InDesign on the

desktop to create templates forcatalog products

uProduce server with XMPie

XLIMcomposition engine

Upgradable to server-sideInDesign composition and/or

cross-media capabilities

Upgradable to include APIs for

custom solutions

PE Print XE Configuration

uCreate Print

uPlan

uStore

uProduce XLIM

InDesign ServeruStore Connect

uProduce APIs

PersonalEffect Print XENew Web-to-Print Offering


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uDirect Video


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Announcing the Release of uDirect Video


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uDirect VideoA New Dimension in 1:1 Marketing

Video is a rapidly expanding

medium for delivering

marketing communications.With personalized video

You can expand your

business offerings with it

You can sell it

You can get results with it

You can profit and grow with it

You can make your

marketing viral with it

You can use templates

to easily create it 77% of marketers plan on increasing their use of

YouTube and video marketing in the coming year.Social Media Examiner, Social Media Marketing Indus try Report, How Marketers

Are Using Social Media to Grow Their Businesses, 2011


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uDirect Video Demo


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Community of After Effects Resources

Thousands of inexpensive

templates and plug-ins

available online

Templates come pre-built

with image and text

placeholders

Multiple templates can be

stitched together

Easy to transform templates

into personalized movie clips


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Personalized, Cinematic-Quality Video

June 13, 2012

BEFORE AFTER

AFTERBEFORE

Personalized Video with uDirect Video

http://www.youtube.com/

watch?v=24reB5YUvPM

http://www.youtube.com/watch?v=cCHj2QTI_Ow


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Happy Birthday Personalized Video

http://youtube/zr5GBxdgtDU


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uDirect VideoVideo Personalization Toolkit

uCreate Video Desktop Version

Plug-in for Adobe After Effects

Connect to data source

Insert variables (text, images, personalized images, videos)

Generate a MovieSet

uRender Desktop Version Generates fully-composed videos from a MovieSet

Automatically generates unique videos per recipient or segment

Release Date: June 24, 2012


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XMPie @ drupa 2012 Reflections


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For More Information

XMPie, A Xerox Company

www.xmpie.com

1to1.xmpie.com

www.twitter.com/xmpie

www.facebook.com/xmpie

blog.xmpie.com

www.youtube.com/xmpie