Yactraq Overview – May 2013

Jeh Daruvala – Founder/CEO

1

Winner

Metadata to monetize online video

The Problem

Slide 2

*: Youtube press stats**: $1.5/minute

Online content is exploding 36M hours of video uploaded on

Youtube alone in 2012*

Indexing video is hardComputers can't process audio/videoManual processing is unaffordable

($3.2B to process Youtube alone**)

Yactraq's Solution

Slide 3

Allow monetizing video through discoverability, analytics and

targeting

Customers can let their viewers browse a detailed catalog, sell

statistics and automatically target ads

Affordable Metadata tagging of audiovisual content

to allow universal indexing

Imagine a bookstore where all book content would be searchable

Slide 4

Yactraq's Solution #2 (Patent pending)

Speech2Topics: A scalable cloud platform. Indexes massive volumes of video content . Applications:

• Content discovery (search, navigation and recommendation) • Targeted advertising• Content analytics (brand, usage/user profiling)

Product: Metadata (Indexing)

Slide 5

Speech

Cust

omer

s *

Topics

Yatraq provides metadata from the cloud

Yact

raq

Cloud services

Topics

Yactraq hosts topic engine; customers hosts speech engine

Hybrid deployment

Speech

And

Speech

Slide 6

Market Opportunity (2013-2018)

*: Youtube press stats & Illume**: As above + ComScore (extrapolation)

2 Billion+ hours of online video *(72M hours uploaded in 2012 growing 50% annually )

With no other practical method to make it discoverable

2B Unique visitors *

$2.5BIndexing market in 2018

$22B Revenues in 2018

Guarantees affordability to customers

Slide 7

Market Attack Plan

Early adoptersCustomers: Long-tail content aggregators &Small visionary technology providersEarly revenues already realized with first product version

Early majorityCustomers: Technology platform providersRequires funding to expand sales & marketing and add product features

Late majorityCustomers: Content aggregators & content providersRequires funding integration with technology platform providers

Path to Market and Channels

Slide 8

Yact

raq Publishers /

Aggregators

Cont

ent

Channels (video platforms) pay Yactraq for every minute of video processed

Video platforms

/Ad Tech players

Competitive Positioning

Slide 9

Competitors: Yactraq:

Slow & Expensive Manual processCould become customers

End-to-end functionalityLeading to high cost structureLimited to large publishers and enterprises

Fast: Near Real-Time Scalable: full automation

Pay only what you need

Flexible deployment model

Speech Recognition Machine Learning (patent pending)

Yactraq Financial projections ($ thousand)

Slide 10

Leadership

Slide 11

Founder & CEO - Jeh Daruvala22 years as entrepreneur, Investment banker & Product ManagerMicrosoft, T-Mobile & TELUS

CTO - Dr. Lee Iverson17 years R&D in pattern recognitionScientist at the Stanford Institute & Professor at the University of British Columbia

VP Bus. Dev. - Francois Modarresse25 years in media technologiesGrew businesses in excess of $720MM&A as acquirer and acquireePhilips, Dolby Labs, SkyStream

Advisory Board

Subhash BalEx sales executive at 3Com, Rockwell, SynopsisFormer entrepreneur. IPO & M&A

Randall HounsellCurrent VP of Mobility at ComcastFormerly DreamIt Ventures, Circuit City

Steven Forth25 years in entrepreneurship & management consultantCo-founder & CTO at Leverage Point

Status

Slide 12

2 million+ minutes of videoin production with our first product version

1st paying customers& accolades!

Small initial funding From founder + research grants from Govt. of Canada

Require additional funding for commercial and product expansion

Capital Request

Slide 13

• $1.5 million as either equity or convertible equity• Next funding round of $5 million+ in 12 to 18 months

Use of proceeds (12-18 months)

Sales & Marketing: 60%• Sales team, Event marketing, Inbound marcom

Technology: 40%• Technology team, Globalization, Speech R&D

Slide 14

Investment Highlights

Massive, growing market

Unresolved pain point

$2.5B

Defensible, customer-validated solution

A team who has done that before

15

Metadata to monetize online video

Contact: Jeh Daruvala – Founder/CEOMobile 604 341 6217jeh@yactraq.com