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Page 1: YOUR CHALLENGE IS OUR SOLUTION · Barloworld Power iktor Salzmann develops the new Barloworld Marine Quality Centre with Finanzauto. Barloworld Finanzauto S.A. g, 30 January 2009,
Page 2: YOUR CHALLENGE IS OUR SOLUTION · Barloworld Power iktor Salzmann develops the new Barloworld Marine Quality Centre with Finanzauto. Barloworld Finanzauto S.A. g, 30 January 2009,

• BARLOWORLD MARINE QUALITY CENTRE wants to be recognised as the market leader in territories covered by BARLOWORLD in the provision of integrated solutions to customers.

• BARLOWORLD MARINE QUALITY CENTRE is driven by the maxim of creating sustainable value for all its stakeholders.

• BARLOWORLD MARINE QUALITY CENTRE has been launched to bring you the experience and long

term background the group has in the Marine market, applying best practices, in the

most competitive areas of the world, with the highest standards of quality and latest state of the art designs, in one shot.

YOUR CHALLENGE IS OUR SOLUTION1902

1927

1930

1993

2009

Barloworld born under the name “Thomas Barlow Sons” in Durbanw, South Africa. More than 100 years of experience allows us to affront all challenges confidently and to be certain that they are good new opportunities.

Barloworld becomes the official sales and service dealer for Caterpillar in South Africa. This long relationship is one of our best qualifications to present to you.

Finanzauto born as acompany in Spain. In 1963 Finanzauto became the Caterpillar dealer in Spain, leading to more than 40 years experience with the same brand, while being involved in the evolution of the marine market, next to the customers and their expectations.

Barloworld invests in Finanzauto, creating a good opportunity for both companies, Barloworld reinforced its presence in marine market with one of the best marine Caterpillar dealers and Finanzauto became part of one of the most important holdings arround the world.

Barloworld Equipment establishes the brand Barloworld Power focused directly on the power systems business. Barloworld Power develops the new Barloworld Marine Quality Centre with Finanzauto.

Barloworld Finanzauto S.A.

Hamburg, 30 January 2009

Viktor Salzmann

Dear Viktor,

This letter serves to underline that Caterpillar Marine Power System support, in all as-

pects, Barloworld´s initiatives to follow an action plan, which includes the implementation

in BW territories of a concept equal to our existing Marine Excellence Center concept.

In this concept, it is intent that Barloworld´s Power Division appoints Finanzauto S.A. as

the technical partner and establishes a support structure in the marine segment, with the

goal to provide technical and project management capabilities to Barloworld´s territories

in Southern Africa. The concept is intended to follow the vision of contributing to solving

the needs of the local marine branches through the development of products, packages and

partnerships, delivered with the advantages of economies of scale not necessarily present

in the individual sales region. In addition to the service provision, it is the intent that this

support structure will also provide quotations for products as well as marine solutions on

a market-segmented basis, with the goal to better position Barloworld´s Power division to

increase market coverage, quote content quality and PINS. It is the intention of Barloworld

that Finanzauto S.A., with its head office in Madrid, Spain, is to provide said service with

the goal of obtaining incremental units sales.

We consider that Finanzauto S.A., as one of the most qualified Caterpillar marine dealers

worldwide, is the ideal partner for this challenge. Thus Caterpillar Marine Power Systems

recognizes the benefits of such structure and, therefore, intend to provide all necessary

support through the EAME sales and marketing representatives. Finanzauto S.A. have,

over the past years, continuously proven their in depth technical and sales expertise and

support excellence in the marine segment and their team is believed to be the ideal partner

to further drive Barloworld´s success in this growing industry.

Caterpillar Marine Power Systems would, despite of the above, like to point out again, that

the branding of our existing global Marine Excellence Centers is unique to those entities

and shall not be used for Barloworld´s initiatives.

We believe this should not have any disadvantages to the concept itself.

We wish you all the best success in finalizing the implementation phase and do welcome

regular updates on the progress.

Kind regards,

w

BMQC has been recognized by Caterpillar as the right concept and structure for giving a common technical support to the BW marine territories, taking advantage of years of experience with shipyards and customers around the world, in all commercial and high performance applications. It will provide you with the BW knowledge and best practices that you could apply to increase your business.

Page 3: YOUR CHALLENGE IS OUR SOLUTION · Barloworld Power iktor Salzmann develops the new Barloworld Marine Quality Centre with Finanzauto. Barloworld Finanzauto S.A. g, 30 January 2009,

IS THE MOST IMpORTANT CORE vALUE fOR BARLOWORLD MARINE QUALITY CENTRE

The entire structure and strategy has been developed in order to support its requirements. The engineering team and packaging marine centre have been created with highly experienced and qualified members. We are accompanied by a well trained application and commissioning team that will provide the best support in the field.

THE CU STOMER

Page 4: YOUR CHALLENGE IS OUR SOLUTION · Barloworld Power iktor Salzmann develops the new Barloworld Marine Quality Centre with Finanzauto. Barloworld Finanzauto S.A. g, 30 January 2009,

QUALITYThe quality starts in the service we can provide you, our solutions are made to the highest quality standards, making one of the best packages you can find in the market, based on the reliability and performance of the well known CAT & MaK engines.

Every detail is important to us, enabling the creation of long term relationships with our customers. These relationships are based on the confidence that is only generated through meeting customer expectations through quality solutions and services.

We have the processes in place for checking the quality of our solutions from the beginning to the delivery. This includes design, packaging, delivery, installation and commissioning.

BARLOWORLD MARINE QUALITY CENTRE IS fOCUSED ON

Page 5: YOUR CHALLENGE IS OUR SOLUTION · Barloworld Power iktor Salzmann develops the new Barloworld Marine Quality Centre with Finanzauto. Barloworld Finanzauto S.A. g, 30 January 2009,

WE COvER EvERY AppLICATION AND KIND Of vESSEL WHERE CAT & MaK MARINE ENGINES ARE fOUND.

BMQC is able to provide you with the best solution suited to your requirements. Our background and experienced team provides you with the support needed to meet your highest expectations.

We are flexible and adapted to market trends. Our teamwork is dynamic and close to the customer knowing the real needs and looking for the best possible solution.

We are able to offer a complete power plant including the propulsion package and auxiliaries, taking care of every detail that could affect your business, like environmental regulations, certifications, dimension constraints, preferred suppliers, adapted design, etc.

THE SOLUTIONS

Page 6: YOUR CHALLENGE IS OUR SOLUTION · Barloworld Power iktor Salzmann develops the new Barloworld Marine Quality Centre with Finanzauto. Barloworld Finanzauto S.A. g, 30 January 2009,

MORE THAN 500 BW SERvICE TECHNICIANS ARE AvAILABLE

TO GIvE YOUR BUSINESS THE SHORTEST RESpONSE TIME pOSSIBLE.

COvERAGE

BW is present in Southern Africa, Iberia and Siberia providing you with the efficient support that you require.

Our team is trained and has the experience to provide you with the highest service quality in the market.

We can provide a complete portfolio of maintenance solutions that will take care of your business as if it were our own.

Page 7: YOUR CHALLENGE IS OUR SOLUTION · Barloworld Power iktor Salzmann develops the new Barloworld Marine Quality Centre with Finanzauto. Barloworld Finanzauto S.A. g, 30 January 2009,