Digital

marketing plan

What you should expect from our team

1

Maximum Exposure

Your home will be prominently

featured on dozens of sites!

2

Professional Photography

90% of buyers start their search online

and we will help give your home the

best first impression.

Personalized Web Sites

3

Professional Staging Advice When you show your home’s best features by staging it effectively,

you help increase your final selling price without breaking the bank. We will provide a 2 hour staging consultation, helping you properly prepare your home for a quick sale.

Your Home Expert Team

Targeted Emails

Email campaigns targeting top selling

agents that represent buyers looking

in your area.

Social Media Marketing

Meet your home expert team Coldwell banker kaiser

Brad Gough My name is Brad Gough. During the first half of my career I helped build and manage a local consulting firm focused on

developing software for major employers in Indianapolis including Eli Lilly, Ameritech and Anthem. Since 2003, I have

focused my career on leveraging technology to help clients find innovative ways to buy and sell homes more effectively. My

business acumen, professionalism and consistent sales volume has lead to the distinction of becoming a member of Coldwell

Banker’s International Presidents Club (top 6% of over 85,000 agents worldwide) and a Coldwell Banker Previews Listing

Agent (homes above $522,000 in Indiana). I live in Noblesville with my wife Elissa and we enjoy traveling as much as

possible, as well as hiking and biking.

Sumer sharp-Byram

As a dedicated REALTOR with Coldwell Banker Kaiser in Carmel, Indiana, my business philosophy is built on integrity, energy, hard work and creative service. I am a lifelong resident of Hamilton County and focus my real estate business in the communities I know well and enjoy. I specialize in Hamilton County real estate, including the cities of Carmel, Fishers, Noblesville, Cicero, and Westfield – all CNN Money Best Places to Live in America! I provide professional, knowledgeable, and expert service to my clients in all areas of real estate. I have worked in every aspect of the industry representing sellers, buyers, investors and banks, in both residential and commercial markets, including land properties. Whether you are a first time buyer or a seasoned seller, I will successfully guide you through each step of your real estate transaction.

With over 20 years in the real estate industry, I founded Your Home Expert Team several years ago and we are currently one of the top real estate teams in the State. Your Home Expert Team specializes in helping our clients with their residential real estate needs. I lead my team to communicate with you and proactively address details throughout the real estate transaction. Whether you are looking to buy or sell, and regardless of your budget this team is ready to provide you the service you can trust. Relocating to the area? Your Home Expert Team offers outstanding relocation services.

Five Star Real Estate Agent As featured in the Indianapolis Monthly International Sterling Society International Presidents Circle International Sterling Society Team Your Home Expert Team

International Presidents Circle Over 36 Million in Sales over the past 4 years B.S Degree in Computer Technology from Purdue University – Indianapolis A.S Degree in Business Administration from Indiana University - Indianapolis

Meet your home expert team Coldwell banker kaiser

Kim wert

Kia albano My name is Kia Albano. I grew up in Hamilton County and have vast knowledge in the area. I have a Bachelors Degree in Business Management. I am a great communicator and will keep you informed throughout your real estate process. I love to help people in all types of real estate situations. If you are selling your home: I can provide honest feedback on the presentation of your home and can assist in staging, if necessary. I capture the essence of your home with photography. I also provide sellers with attractive marketing to provide all the details of your home to potential buyers. For my clients that are looking to purchase a home: I provide you with up to date information on real estate values in the market. I will also provide you with information of the best properties available and help you locate homes that meet your requirements. I am also part of Your Home Expert Team, one of the top performing real estate teams in Hamilton County. From the first showing to the closing, you will enjoy a friendly and professional skill in managing the details. I would love the opportunity to assist you with your real estate needs.

My name is Kim Wert and I am a dedicated Realtor with Coldwell Banker Kaiser in Carmel, Indiana. My business philosophy

is built on providing clients with world class levels of service and the most positive real estate experience possible. I am

proud to call Central Indiana home.

As a member of the Your Home Expert Team we specialize in helping our clients with their residential real estate needs. A

vital part of today’s real estate industry is technology. We provide our clients with state-of-the art web tools, marketing, and

support throughout the transaction. It’s just one of the many things that has made our team one of the most respected real

estate teams in the area. Our hard work has earned us the International Sterling Society and the International Presidents

Circle awards.

Your home expert team seller services Coldwell banker kaiser

Before we list your home for sale • Prepare a market analysis by researching property values, studying recently sold properties, analyzing expired

listings and reviewing homes currently on the market. • Secure tax information on your property. • Suggest an appropriate pricing strategy. • Explain seller closing costs and net proceeds, prepare and estimated net proceeds sheet. • Explain property taxes and how taxes are paid in arrears in Indiana. Sellers typically pay for all property taxes due

up to and including day of closing. • Discuss exclusions and personal property. • Discuss recent improvements, age of major components etc. • Recommend possible improvements to yield the highest price. • “Stage” the house for possible changes to enhance showings for maximum impact. • Discuss the pros and cons of both a One Year Home Warranty and a home pre-inspection.

After we list your home for sale • Take pictures of your home and possibly a short video if appropriate • Gather listing information including room dimensions, flooring types, window treatments etc. • Enter listing information into the Metropolitan Indianapolis Board of Realtors (MIBOR) Multiple Listing Service • Explain the appointment system and showing procedures. • Enter showing instructions into our Centralized Showing System (317) 955-5555 • Create a personal web site to showcase your home, place it on www.goinsidenow.com • Place your listing on my smartphone friendly website www.yourhomeexpertteam.mobi • Create a short video with pictures and music and place on all web sites to help market your home. • Syndicate your home on literally dozens of other web sites as well as our local MLS system Mibor • Discuss the pros and cons of both a One Year Home Warranty and a home pre-inspection. • Purchase a Showcase Listing Enhancement on Realtor.com for your home so that your listing will stand out more

on that site (more pictures, enhanced format, video upload) • Upload the video of your home to both my YouTube channel and the Coldwell Banker On Location YouTube

Channel to maximize your home’s online presence. • Install a “for sale” sign in your yard with the www.goinsidenow.com flyer • Install a 2nd smaller sign in your yard with a QR code pointing to www.yourhomeexpertteam.mobi • Install a lockbox to facilitate showings by all brokers. • Prepare effective highlight sheets to have at the house for buyers and agents to pick up. • Blast email about listing to targeted top area Realtors, especially agencies close to your home. • Include your listing in my online monthly eNewsletter to 1,000+ past clients and sphere of influence. • Market your home via several social media sites including Facebook, Twitter, Craigslist, LinkedIn and Pinterest. • Contact current prospects to offer a private showing. • Screen and qualify prospective buyers. • Promote your property at weekly sales meetings of brokers. • Send you weekly updates and follow up on all showings. • Stay abreast of current market conditions. • Potentially conduct open houses • If you are moving out of town, help refer you to a qualified agent in that area through our extensive relocation

program. • Supervise weekly inspection, lawn maintenance and winterization if the property is vacant.

Your home expert team seller services Coldwell banker kaiser

When we receive an offer on your home • Analyze, evaluate and proof the purchase agreement for completeness and accuracy. • Discuss qualifications of the prospective buyer. • Explain all details and contingencies of the offer. • Negotiate on your behalf. • Detail seller expenses and net proceeds you should expect at closing. • Insure earnest money has been received at our office within 2 business days of accepted offer. • Obtain pre-approval letter from buyer’s lender. • Prepare a timeline of key upcoming actions (e.g. mortgage application, mortgage approval, inspections, closing,

etc.). • Preview any contingency properties. • Maintain rapport and communicate regularly with other agents in the transaction. • Schedule the closing with the title company selected to close the transaction. • Send a copy of the covenants and restrictions for your neighborhood to the buyers agent. •

While your home is pending

• Send your contact information, loan payoff information and HOA contact information to the title company • Place order for title insurance, deed, vendor’s affidavit and survey with the title company. • Have title company order mortgage pay-off. • When appropriate, meet appraiser at property and present market data. • Review all title work. • Coordinate and schedule the home inspection with the buyer’s agent and their inspector. • Review the home inspection report and buyer inspection response with you. • Prepare your response as to what you will and what you won’t fix per the buyer inspection response. • Offer names of contractors available for any needed repairs. • Follow up with buyer’s lender and title insurance company. • Assist cooperating agent with any problems relative to the sale. • Show sale as “pending” in the MLS system, if deemed appropriate. • Schedule the closing time for the closing date defined on the purchase agreement. • Help you locate a new home or condominium, if desired. • Order all final inspections and prepare all necessary documents. • Suggest names of household movers. • Order Home Warranty for Buyer if it is called for in the Purchase Agreement.

At the closing and after the closing

• Analyze, evaluate and proof the closing statement (HUD) prepared by the title company for completeness and accuracy.

• Discuss proceeds and closing statement with you. • Attend the closing and answer your questions. • Coordinate possession of property. • Maintain an electronic copy of all closing papers. • Represent you in your absence (specific power of attorney), if desired. • Arrange for payment of expenses from closing proceeds. • Coordinate the transfer of utilities and keys. • Pick up yard signs and lockbox.

Your home expert team – CLIENT TESTIMONIALS Coldwell banker kaiser

JENN GUSTAFSON

Sumer Sharp-Byram was excellent to work with. She walked us through all the pieces of selling our home, and professionally handled the few snags that came up. She is very knowledgeable in the local real estate market and truly works for you and has your best interests in mind. I would recommend Sumer to everyone!

Brad was great to work with. He has great knowledge of the Indianapolis communities and the amenities each has to offer. This allowed him to steer us toward those which would be the best fit given the things we were looking for. Once we had selected the homes we wanted to pursue, he was nearly always available to schedule walkthroughs, came well prepared with local market/neighborhood studies to each walkthrough, and was able to get us direct answers from the sellers for any questions we had. If for any reason he might not be available he gave notice far in advance so that we could plan around it. He was always very responsive, on-time, and helpful. His patience and knowledge of the home buying process were both especially helpful to us as we were first time buyers and his expertise alleviated a lot of anxiety we might otherwise have felt.

John Carlson & Erin Mcintyre

www.yourhomeexpertteam.mobi

Matt lindley

I can’t speak highly enough of my experience working with Kim Wert. She has been there every step of the way in selling my

home. Her professionalism, knowledge, and hard work ethic are much appreciated. I would certainly recommend Kim to my

family and friends for their real estate needs.

Jessica & zack down

A huge Thank You to our wonderful realtor, Kia Albano! If any of our friends or family are looking into purchasing, we HIGHLY recommend her!

Chas hinkle

Sumer Sharp-Byram has the experience, knowledge, and expertise to make any real estate transaction a great experience for all

parties. Highly recommend.

Steve johnson

Making the move from California to Indiana wasn't an easy one for us, but with Brad's help and patience (it took us 10 months to find the right house), we found a great home. Brad's knowledge of neighborhoods, school systems, local tax laws, and future development plans were all instrumental in finding the right home. Brad is a wealth of knowledge and where he didn't know answers, he did research and VERY promptly returned with results for us. It is without reservation that I recommend Brad to ANYONE looking for a Real Estate agent in the Indianapolis area.