your road to increased enrollment, engagement, retention ......rewrite the rules millennial...
TRANSCRIPT
Your Road to Increased Enrollment, Engagement, Retention, and Performance Starts Here.At TFS, we appreciate your interest in the strategies and national best practices that will increase your enrollment, retention, and performance rates and ultimately benefit both your students and larger community.
You’ll find the PowerPoint slides you requested starting on the next page. We hope you’ll take a moment to peruse TFSresults.com and consider how we might partner to help your organization connect more effectively with the Millennial Generation.
It’s our mission at TFS to share and support your desire to make a difference. That’s why we do what we do — delivering real-world marketing and strategic solutions to schools, colleges, businesses, and statewide organizations. We take enormous pride in our profession, because education matters. Our students’ future depends on us doing our work with excellence, and that’s why we’ve dedicated ourselves to this exciting field.
If you’re looking to create transformational change across your organization and build a thriving culture driven by excellence, we’d be thrilled to achieve that vision together. To learn more, please visit us at TFSresults.com or give us a call at 330.840.2680.
Once again, we appreciate and applaud your commitment to education. Enjoy the PowerPoint slides!
Warmest Regards,
Mark C. Perna and the TFS Team
Mark C. PernaFounder/Author
2265 E. Enterprise Parkway I Twinsburg, OH 44087 I 330.840.2680 I Fax: 330.650.6416
[email protected] I TFSresults.com
©2014 Mark C. Perna, Tools for Schools™ – All Rights Reserved
1
©Mark C. Perna Tools for Schools www.MT4S.com
P R E S E N T E D B Y
Mark C. PernaTFS, Founder/Author
216-215-8115 I [email protected]
WELCOME…
@markperna
Increasing Retention and Performance With The Millennial Generation Workforce/Education
The Changing Landscape
• PerformanceFunding Driven By…EnrollmentRetentionGraduation/Completion/CertificationPositive Placement
oCollege (Additional)oEmployment (Relevant)oAdvanced TrainingoMilitary
WORKFORCE/EDUCATION LANDSCAPE
• Skills GapMillions Are UnemployedMillions Of Jobs UnfilledEmployers Need Workers Who…
oShow Up• On Time• Consistently
oEmpoweredoTake OwnershipoHave A Positive Desire
• Learn• Contribute
WORKFORCE/EDUCATION LANDSCAPE
MILLENNIALSMeet The
MILLENNIAL GENERATION
•Lost Generation 1883-1900 114+
•Greatest Generation 1901-1924 90-113
•Silent Generation 1925-1942 72-89
•Baby Boomer Generation 1943-1964 50-71
•Generation X (MTV) 1965-1978 36-49
•Generation Y (Millennial) 1979-2000 14-35
•Generation Z (I-Generation) 2001-???? 0-13
Mark C. Perna Founder/Author
2265 Enterprise Parkway * Twinsburg, Ohio 44087 * 216-215-8115 * [email protected] ©Mark C. Perna TFS All Rights Reserved Visit Us At TFSresults.com
2
MILLENNIAL GENERATION
•Generation Y (Millennial) 1979-2000 14-35Echo Boom Generation
71 Million Americans Born (Baby Boom 76 Million)
Experience is Everything
Friends = Family
Prefer Groups to One-on-One Interaction
Nurtured
Unique – Special - Important
Entitled
Celebrate Diversity
High Expectations
Rewrite the Rules
MILLENNIAL GENERATION
•Generation Y (Millennial) 1979-2000 14-35Extremely Tech Savvy - Connected
Wi-Fi Enabled Web (Anywhere)
Blogging
Pandora
YouTube
Hulu
Netflix
Text Messaging
Video Games
Unlimited Options
MILLENNIAL GENERATION
•Generation Y (Millennial) 1979-2000 14-35
Workforce Issues
Team Oriented
Work Well in Groups
Good Multitaskers
Insist on a Stimulating Job Environment
Expect Frequent Rewards
Work to Live NOT Live to Work
Tuned into Their Own Value
Limited Loyalty to Employer
Boss (No) / Coach or Mentor (Yes)
MILLENNIAL GENERATION
•Generation Y (Millennial) 1979-2000 14-35
Workforce IssuesAccording to a survey of hiring managers and human resource executives by CareerBuilders.com
85% Feel Millennials have a stronger sense ofentitlement than older workers
Greatest Expectations
Flexible Work Schedules
More Vacation or Personal Time
Promotion Within 1-Year
Higher Pay
MILLENNIAL GENERATION
•Generation Y (Millennial) 1979-2000 14-35
Workforce And Education Issues
Mentoring Do’sSupportive Work Environment
Formal Structure Needed
Lots of Challenges – Provide Structure
Breakdown Goals into Steps
Offer Resources & Info to Meet Challenge
Interactive Relationships
High Expectations
Be Prepared for Demands
Complaints = Demands
Focus On The Light
The Light At The EndOf The Tunnel
Mark C. Perna Founder/Author
2265 Enterprise Parkway * Twinsburg, Ohio 44087 * 216-215-8115 * [email protected] ©Mark C. Perna TFS All Rights Reserved Visit Us At TFSresults.com
3
LIGHT AT THE END OF THE TUNNEL
1. CAREER
2. LIFESTYLE
3. HOW MUCH CLOSER?
• Create An Engaging View of the “Light”
Must Demonstrate:
What will their CAREER look like?
Talents/Skills
Opportunities
Advancement
What will their LIFE look like?
Experiences
Freedoms
Opportunities
LIGHT AT THE END OF THE TUNNEL
FOCUS
Start Of Relationship >>> Career Success
FOCUS FOCUS FOCUSFOCUS
LIGHT AT THE END OF THE TUNNEL
Making A Connection
Empowered, Engaged, and Passionate
Peak Action
INTEREST LEVEL
Peak Action
INTEREST LEVEL
Mark C. Perna Founder/Author
2265 Enterprise Parkway * Twinsburg, Ohio 44087 * 216-215-8115 * [email protected] ©Mark C. Perna TFS All Rights Reserved Visit Us At TFSresults.com
4
FIRST FEW TRAINING DAYS
RULES
CURR
FUN
LIGHT
The WADE Factor
THE WADE FACTOR
• Proactive:
Take Ownership
• Passionate:
Make A Difference
• Problem-Solving:
Empower Action
• Personal:
Develop The Wade Factor
You
Team
Organization
“From now on we live in a world where man has walked on the moon…
it wasn’t a miracle, we just decided to go!”
Jim LovellApollo 13 Commander
STAY IN TOUCH
• EMAIL: [email protected]
• PHONE: 216-215-8115
• LINKEDIN: linkedin.com/in/markperna
• TWITTER: @markperna
• WEB: TFSresults.com
Like Us On Facebook
Mark C. Perna Founder/Author
2265 Enterprise Parkway * Twinsburg, Ohio 44087 * 216-215-8115 * [email protected] ©Mark C. Perna TFS All Rights Reserved Visit Us At TFSresults.com