Tipik

Your vehicle for effective communication

• Integrated communication campaigns

• Tailor-made communication products

• A single contact point

The ticket to your audience

What we offer

CREATION AND DESIGN

• Art direction• Branding• Pre-press• Audiovisual

Creative choices that reflect your values

MEDIA & PUBLIC RELATIONS

• Multi-channel media strategies• Social media• Traditional PR

The right mix on the best platforms

EDITORIAL CONTENT

• Content strategies• News and press releases• Copywriting• Information architecture

Interesting stories on complex subjects for demanding readers

TRANSLATION

• Translation• Localisation• Rewriting • All EU languages and more

Translating the spirit of your communication products

• Websites• Databases• Content management systems• SEO, usability and accessibility

Effective solutions, tailored to the size of the communication challenge

TECHNICAL DEVELOPMENT

• Event design• Conference management• Logistics A-Z

Unforgettable experiences that get noticed

EVENTS &CONFERENCES

EU Public marketis our (successful) core business

Average yearly revenue of €18 M

95% with institutions

Staff = 45 (Main) + 22 (Contact Centre)

Our main clients European Commission

• Justice and Consumers• Communication

• Economic and Financial Affairs• Foreign Affairs (EEAS)

• Environment• Internal market

• Agriculture• and many more…

European ParliamentEuropean Council

Brussels Region (CIRB)

Type of contractsIntegrated

Communication contractsincluding all type of services

Specialised contracts: IT & Web dev

Content Production Call centre management

Sourcing

Samples of contractsDG Justice Communication Full Services – €20M /4yEEAS – Council Digital Communication – €6,5M /4y

OPOCE – Cordis Editorial Services - €9M /4yEuropean Parliament – Graphic design - €3,2M/4y

DG Comm – Europe Direct Communication Centre (€6M /5y – part of Tipik)

Entering the market is quite challenging. The egg & chicken syndrome…

Specific market, requiring specific methodologies and production processes. Not easy to mix with private market activities

Extremely competitive market even if limited number of actors Getting contracts doesn’t mean you will make business! Uncertainty for the future

Challenges when working for EU

Identifying open markets and upcoming calls for tenders requires several actions. Info Watch Analysis and decision making: go/no go =

difficult To be eligible you need references!

Challenges when working for EU

Preparing tenders is work intensive and costly Heavy investments: up to €100k/offer but when

winning… Complex technical dimensions require finding good

experts, partners, sub-co’s, etc. Need for a bid team Financial engineering

Challenges when working for EU

Managing EU contracts Extremely fast OR slow processes Hectic decision making Actual requirements not always in line with the

tender specifications and delivered offer Few or no orders within framework contracts Long life specific contracts can affect margins

Challenges when working for EU

Financing activities You need money to prepare tenders You must reach the financial thresholds and show

good financial results Pre-financing is key. You need (lot of) cash to cover

costs and play “the Bank” before getting paid Invoices are paid only after acceptance of reports Payments at 90 days

Challenges when working for EU

PM & Reporting Project management is work intensive Administrative duties Slow validation process You are not always mastering the process

Challenges when working for EU

Large budgets available Long term contracts Reliable customers “Niche” business area Standardised production processes Profitable – Low margin rates but big volumes

Why then?

Tipik

Thank you!