(youthlab indo) indonesian youth trends report:youth trendsetters 2012
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This particular report is a must have for brands and organization who need to understand the indigenousity of Indonesian community and trendsettersTRANSCRIPT
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Indonesian Youth Trends Report|Youth Trendsetters 2012
Copyright of PT Kreasi Pemuda Indonesia
Photo courtesy of Dendy Darman facebook
Report Price: 3850 USD
More than 60 Million Youth in Indonesia|Insights undiscoveredYouthlab is the first factory and repository of youth insight,
compromised of multi-talented youths of various background, the research and consulting company helps
corporations and organizations create precious connection with the fickle yet precious market segment.
Through etnographic research, online tracking, creative focus group discussion, and other means, we help you
create a dialogue with the youths of Indonesia in the most efficient manner.
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A bunch of nice young people skilled with research experiences & passionate on youth culture| Who we are
Doctoral Candidate of Psychology, Experienced project manager for research
project and consultancy, Finalist for Garuda’s Business Plan Competition,
International Speaker, Indie Culture Gatekeeper, Cum Laude Bachelor, Youth
Political Activist, Cartoonist, Graphic Designer, Blogger, Twitter Enthusiast,
Converse Fans, Fixie Rider, Online entrepreneur, Instagram lover
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Youthlab Clients, Subscribers, & Community Partners|
3Bubu.comIntelBlitz MegaplexAIESECGoal.comUniversity of ParmadinaPlan PolitikaMerckTelkomselKNPIImajinasi FoundationProvoke MagazineTIRISouth Beach QueenUNKL347RecapitalAnimaxWorld Assembly of YouthEpic MagazineStreet Dirt SenayanInitiative
It took only 2 years for Youthlab to be the benchmark of Indonesian Youth Culture
research Locally and Globally
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How It’s Done | Methodology
Page 4
We realized that to fully understand youthculture and behavior we could not expect tofind it through a few focus group discussion.Basic survey may also be a pitfall in researchif we don’t empathize and use a reversepsychology on youth. That’s why we don’t depend or focus on a singular methodology, instead we use a cross transactional data and longitudinalInvestigation notes as source of insights.
Table of Content |Youth Marketing Report
1. Youth Trendsetters defined (socio-economic-political background)2. Hobby vs non-hobby based trendsetters3. The flow of trendsetters social life4. Community influencers (what they do and why the become trendsetters)5. Case study of youth trendsetters6. Youth trendsetters shifting7. Youth Trendsetters Mapping8. Summary
Details of content: This report include an intensive survey results with more than 1000 youth participants fromPadang-Jakarta-Surabaya-Semarang-Malang. Another survey conducted with morethan 1000 youth in a Big City to catch the future trend. More than 1400 minutes ofetnography interviews as source of insights. Pictures from field research that describescurrent youth social behavior. A causal research on social media behavior involving more Than 300 youth participants.
Catch all our Youth Trends Report out December 2012
Indonesian Youthniverse 3/4 series:1/3 Indonesian Youth & Social Media 20122/3 Indonesian Female Youth Trends 20123/3 Handset & Operator Card Trends 20123/4 Indonesian Youthpedia (General trends) 2012
Call us for 2 hours of presentation of thisReport, or include us in your marketingstrategy elaboration
Visit our web for more infowww.enterthelab.comOr contact:Muhammad Faisal [email protected] [email protected]
Youth Laboratory Indonesia www.enterthelab.com
The first repository of Indonesian youth culture & behavioral insights
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