Zebra Mussels in TexasZebra Mussels in Texas

Brief HistoryBrief History First documented case in First documented case in

2006 on a boat from 2006 on a boat from Minnesota Minnesota

April 2009, first live April 2009, first live specimen found in TX specimen found in TX waters in Texomawaters in Texoma

August 2009, live August 2009, live specimens found in specimens found in Sister Grove CreekSister Grove Creek

Brief HistoryBrief History July 17, 2012 live specimens found in Lake July 17, 2012 live specimens found in Lake

Ray RobertsRay Roberts

July 18, 2012 live specimens found in the July 18, 2012 live specimens found in the tailrace below Lake Ray Roberts.tailrace below Lake Ray Roberts.

Trinity River Basin

New RegulationsNew Regulations May 17, 2012:May 17, 2012:

Law stating that persons who took the necessary precautions of Law stating that persons who took the necessary precautions of draining all water from their boats before leaving a listed water draining all water from their boats before leaving a listed water body would not be in violation of state laws prohibiting the body would not be in violation of state laws prohibiting the possession of microscopic forms of harmful species. This new possession of microscopic forms of harmful species. This new regulation and the act of draining all water does not exempt regulation and the act of draining all water does not exempt persons from the possession of adult or visible stages of zebra persons from the possession of adult or visible stages of zebra mussels or other harmful species. mussels or other harmful species.

Applied to the Red River, including Lake Texoma, and Lake Applied to the Red River, including Lake Texoma, and Lake Lavon. Lavon.

July 30, 2012: July 30, 2012:

Emergency rule: All waters of the Elm Fork of the Trinity River Emergency rule: All waters of the Elm Fork of the Trinity River above the Lewisville Dam, including Lewisville and Ray Roberts. above the Lewisville Dam, including Lewisville and Ray Roberts.

TPWD MonitoringTPWD Monitoring Monitoring lakes across the state Monitoring lakes across the state

Developing PCR techniquesDeveloping PCR techniques

Cross Polarized Light MicroscopyCross Polarized Light Microscopy

TPWD & UT-A MonitoringTPWD & UT-A Monitoring TexomaTexoma

LavonLavon

Ray RobertsRay Roberts

ConroeConroe

Eagle MountainEagle Mountain

GrapevineGrapevine

LewisvilleLewisville

Ray HubbardRay Hubbard

Joe PoolJoe Pool

ArlingtonArlington

GranburyGranbury

BridgeportBridgeport

Possum KingdomPossum Kingdom

Richland Richland ChambersChambers

Cedar CreekCedar Creek

ForkFork

TawakoniTawakoni

LivingstonLivingston

PalestinePalestine

AthensAthens

Lake WorthLake Worth

BenbrookBenbrook

Marine CreekMarine Creek

TPWD EffortsTPWD Efforts Working closely with water districts, river authorities, Working closely with water districts, river authorities,

USACOE, USFWS, USGS and othersUSACOE, USFWS, USGS and others

Game Wardens and State Park Police investigate Game Wardens and State Park Police investigate violations violations

Working with marina’sWorking with marina’s

TXDOTTXDOT

Awareness CampaignAwareness Campaign 220,000 oversized postcards mailed to registered 220,000 oversized postcards mailed to registered

boatersboaters

Email blast to registered boaters (90,000)Email blast to registered boaters (90,000)

16 billboards on key thoroughfares around Texoma 16 billboards on key thoroughfares around Texoma and north TXand north TX

Stencils painted on boat ramps and boardwalks on Stencils painted on boat ramps and boardwalks on Texoma Texoma

47 gas stations had pump toppers and/or “station 47 gas stations had pump toppers and/or “station domination” (cooler door clings, floor stickers, domination” (cooler door clings, floor stickers, standees, counter mats, ice bin clings)standees, counter mats, ice bin clings)

Display banners for marinas and boat dealersDisplay banners for marinas and boat dealers

Awareness CampaignAwareness Campaign

Online banner ads (Accu-weather, Google and Online banner ads (Accu-weather, Google and Facebook)Facebook)

Smart phone ads (iPhone and Android Apps)Smart phone ads (iPhone and Android Apps)

Print ads in TPW magazine, Texas Monthly and Print ads in TPW magazine, Texas Monthly and TPWD Outdoor AnnualTPWD Outdoor Annual

Radio features, 72 stations contracted Radio features, 72 stations contracted

2,000 color posters 11”x17”2,000 color posters 11”x17”

600,000 wallet cards 600,000 wallet cards

75,000 brochures developed and printed75,000 brochures developed and printed

37 Buoys at boat ramps and marinas on Texoma37 Buoys at boat ramps and marinas on Texoma

Postcards to Postcards to Registered Registered

BoatersBoaters

Email Blast to Email Blast to Registered Registered

BoatersBoaters

Wallet CardsWallet Cards

Words with Friends, Angry Birds, Weather Bug, KDFW-Fox- Dallas,

Fox Sports, Sports Tap, Intellicast, AccuWeather.com, YouTube, Hull.com, etc.

Interactive Advertising

Smart phone ads(Android and iPhone Apps)

BillboardsBillboards

Gas Station DominationGas Station Domination

Standee

Counter Mats

Floor Mat

Ice Bins

Cooler Clings

Pumptoppers at Gas Stations

Ramp/Dock Ramp/Dock StencilsStencils

Buoys

Website

Campaign PartnersCampaign Partners N. TX Municipal Water N. TX Municipal Water

DistrictDistrict

Tarrant Regional Water Tarrant Regional Water DistrictDistrict

Trinity River AuthorityTrinity River Authority

City of Dallas City of Dallas

Sabine River AuthoritySabine River Authority

Canadian River Canadian River Municipal Water Municipal Water AuthorityAuthority

San Jacinto River San Jacinto River AuthorityAuthority

Lady Bird Johnson Lady Bird Johnson Wildflower CenterWildflower Center

Brazos River AuthorityBrazos River Authority

City of GrapevineCity of Grapevine

City of HoustonCity of Houston

City of WacoCity of Waco

Upper Trinity Regional Upper Trinity Regional Water DistrictWater District