zendesk presentation at marketo summit_2012
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TRANSCRIPT
Page 1 © 2012 Marketo, Inc. #mus12© 2012 Marketo, Inc. Marketo Proprietary and Confidential
Zendesk, Totango, and Marketo at Work
Jeff Wiss, Vice President, Demand Generation
May 24, 2012
Page 2 © 2012 Marketo, Inc. #mus12
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Zendesk delivers at global scale
©COPYRIGHT ZENDESK INC 2012
•137 countries•15,000+ customers•65,000,000 served customers
•100,000,000 service interactions/year•1,000,000,000 total interactions
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Customers
4STRICTLY
CONFIDENTIAL©COPYRIGHT ZENDESK INC 2012
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What They Tell Us
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What We Could See: Pre-Totango
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Getting Smarter With Totango and Slice
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Not Creating Tickets?
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Not Adding Agents?
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Not Customizing Their Zendesk?
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Road Show Campaign
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Charitable Contribution Campaign
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Customer Loyalty Campaign
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Great Results
• Increased trial engagement by 100%• Increased trial conversion by 30%• Increased Net Promoter Score by 64%
© 2012 Marketo, Inc. Marketo Proprietary and Confidential
Thank You!