zinnia marketing & pr consultants ltd
TRANSCRIPT
Credentials
1605, Golden Gate Commercial Building, 136-138 Austin Road, Tsim Sha Tsui, Kln.
Tel : (852) 2366 0783, 2366 0784 Fax: (852) 2366 0789
Email : [email protected]
Company Background
Zinnia is a dynamic and multi-faceted consultancy firm which offers marketing & public
relations services to businesses of all sizes. She is also known for its attention to detail
in its superior service to all clients whether it's with a private organization,
government body, listed corporation, or non-profit making association.
Providing one-stop solution to your marketing & PR needs, Zinnia’s scope of services
spans from marketing communications, brand building, event marketing & management,
media relations, corporate image & affairs, e-marketing, design & production to crisis
management. Zinnia is poised to deliver highly competitive and personalized
consultancy service in a timely and flexible approach.
Based on broad scope of experience, knowledge, and professional excellence, Zinnia
can creatively develop an outreach program to fit any objective. She has already
demonstrated her expertise to a number of clients from different industries including
educational & cultural institutions, private corporations, non-profit making
organizations, finance & property sector, retailers and IT business.
Professional Marketing & PR Services
We carefully understand the demand of our clients so as to design innovative
promotional plans. Through rapid communication with our clients, we ensure that the
plans will be implemented. Zinnia is a target-oriented marketing firm, ascertaining all
clients to receive effective and professional service.
Consultancy service in marketing & PR affairs
Strategic planning & execution in marketing & public relations activities, from
day-to-day operation to special events including press conference, media briefings,
exhibition, seminars to outdoor promotion
Generating marketing ideas and gimmicks
Building up strong media relations
Event marketing and management like product launches, roadshows, grand
openings to social functions
Design & production of corporate and marketing materials
TVC , Corporate video and documentary production
Copywriting, drafting press releases and other PR articles
Crisis management
Integrated Communication
communication and business propagation. Our scope of services covers organizing
large-scale events, business promoting, advertising, research study on market and
consumers, designing, editing and printing, etc. Numerous global large enterprises and
financial organizations have employed us to provide services for them. Our strength is
proven.
Moreover, we have years of experience in professional servicing. We are capable of
offering different types of communication plans to each industry. From promoting
products to assisting mainland corporations to enter the market, Zinnia can deal with
all kinds of job undoubtedly. Despite the scale of our clients and their budget plans, we
provide the best service to the greatest satisfaction of our clients.
Our team is specialized in language skills. We help building up the image of our clients,
and write for them different types of articles which are convenient for various kinds of
audience, for example the media, analysts, investors, consumers, the government and
other officials, to understand.
Relations with the Media
Having effective relations with the media is the key to succeed in PR communication
plans. Zinnia’s close relations with local media effectively assist our clients. We
transform our clients’ messages to valued newsy information so as to attract the
media’s attention. With this knowledge, we can write, translate and release operative
press releases, column articles and feedbacks. We also arrange exclusive interviews,
briefings and press conferences, etc. Furthermore, we help our clients’ position
themselves in the industry to manifest their competitive advantage. We also arrange
our clients to expose in front of appropriate media.
Entrepreneurial Communication
Nowadays, when scandals successively come out from overseas big enterprises, it is
even more important to protect the entrepreneurial image. We have assisted numerous
big organizations of different industries to build up and upgrade their entrepreneurial
images. Zinnia is good at making up creatively designed and strategic communicative
plans, by such plans satisfying results will be achieved. The key element in such is to
actively assist the enterprises to establish a close and rapid connection with the media,
through press releases, press conferences, briefings, lunch banquets and interviews.
Apart from all these means, Zinnia provides other services, which include:
Drafting and making a series of media-used articles;
writing speeches and preparing information for seminars
Designing and creating unique and distinct promotional products, such as
company trademarks, promotional articles, annual reports, promotional
mails and newsletters
Assisting the clients in crisis prevention
Providing an all-round technical training in dealing with the media, letting
the spokesmen of the company deliver themselves in a confident manner
in any types of occasions
Seeking opportunities for the clients to expose themselves in public speeches,
charity sponsoring, exhibitions and promotions
Assisting the clients to set up ways of communication between its staff,
thus enhance reflecting of ideas to the Seniors
Ceremonial Arrangement
Whether or not there is a smooth arrangement for the opening ceremonies, specific
sponsoring, exhibitions and product promotions, it reflects the position and the
reputation of the enterprises. Zinnia takes the leading role in arranging ceremonies for
her clients. From the gimmicks and the initial engineering of the ceremony, to the
concrete and final output and promotion, Zinnia is able to manage the plan in details.
We attentively deploy every single step of the ceremony. We are experienced in
pre-ceremonial planning and preparation management as well as post-ceremonial
contact with the guests, clients and business partners. Due to all-round collaboration,
we have successfully planned several memorable ceremonies for our clients that we
have left both our clients and the participants’ wonderful memories.
Financial PR
With more and more listed companies in the HKEx, some of the listed and pre-listed
companies need PR communication to create a good image to attract investors and
their capital. We fully understand the manipulation of Hong Kong’s capital market. We
also have friendly relations with the potential investors. As an indispensable part of the
financial PR, Zinnia can contact relevant fund managers, analysts and media of the
financial field to attend the events organized by our clients. In this way, not only our
clients can effectively communicate with the people in the investment field and the
media of the financial field, but also build up their images in the financial field. With our
close connection with the Hong Kong’s financial field, we can instantly update its
database and make our clients effectively establish a business connection and a strategic
alliance.
constructing and packaging messages attractive to the press; drawing attention
from the media in the financial field
Establishing a close connection with local financial media
Organizing press conferences, road shows, seminars and exhibitions
Rapidly contact with analysts, stockbrokers, fund managers, local and
international banks of relevant industries
Making high quality promotional products, including information
for road shows, annual reports, entrepreneurial pamphlets and
videos as well as company leaflets
Public Affairs
We are long known for our knowledge in governmental and public affairs. We intently
keep an eye on the dynamic society, analyze the current affairs, and master the
mechanism of news-reporting of the media very well. Through such means we assist the
companies and organizations to design and execute target-oriented communication
plans, and strive for our target clients some back-up from the communities.
Crisis Management
Every enterprise will encounter some events or crisis which downgrade their
reputation and greatly affect their sustainable development. Crisis just appears
unconsciously. Our efficient contingency measures and experienced consultants can help
our clients prevent the crisis. We deploy full and detailed emergency plans and strategies
for our clients in order to prevent worsen of the situation and to protect their images.
Therefore, the loss of clients can be diminished and the manipulation can be back on
track as soon as possible.
E Marketing
The internet continues to evolve, with new social networking platforms seemingly
arriving on the scene every few months. As broadband access
spreads and users spend more time online, We are similarly
seeking new and innovative ways to reach consumers. Our
E-Marketing Services include: Email Marketing, Blog Marketing,
Search Engine Marketing, Video Marketing, and Social Marketing
List of Clients & Projects
Hong Kong Institute of Company Secretaries ()
Hong Kong Tourist Board ()
MTR Property Management ()
Mandatory Provident Fund Authority ()
Cheung Kong (Holdings) Limited ()
Hang Lung Group ()
Kerry Properties Limited ()
Time Life Inc. ()
Now TV - Jia Yu TV (Now TV )
Camelot ()
Tung Chun Soy Sauce & Canned Food Co., Ltd ()
Founder Holdings Limited ()
Standard Chartered Bank ()
()
<<>>
Marsh (Hong Kong) Limited
CEO MindPower Ltd. ()
(: )
Lango IT Holdings Ltd.
()
City Telecom (HK) Ltd.: i Channel (())
First Link Technologies Limited ()
IT Venture
ESET NOD32
ESET Smart Security
Unicenter Desktop DNA
CA Desktop DNA Migrator
CA eTrust Anti-Spam
Founder Font
IPEVO Skype Phone
BigLock
Unotel Hotel ()
Paradise Harbour ()
Cheung Kong (Holdings) Limited Habour Plaza Metropolis Hotel
()
Verbena Height ()
Health and Medical The Vascular and Interventional Radiology
Foundation ()
- Technological Breakthrough in Refractive Eye Surgery – IntraLace
()
- MRI ()
- Breakthrough in Hallux Valgus (Bunion) Surgery & The State-of-the-art
Foot Scan Technology - F-Scan (())
- One-Stop Comprehensive Fibroid Management ()
- Fibroid Seminar ()
- Life Style Management
-
-
-
Cancer
()
Protection Plan ()
ATech Health Specialists ()
()
Pharmanex Health Supplementary Products
Nong’s Company ()
Hong Kong Diabetes & Hong Kong Juvenile Diabetes Association
()
Hong Kong Centre for Healing Trauma ()
Health Innovative Technology ()
Lawrence Tsz QiGong
Life 720
University Grants Committee ()
Hong Kong Polytechnic University ()
HKEducationCITY.Net ()
Modern Education Research Society Ltd. ()
Vancouver School Board (Canada) ()
St. Stephen’s College ()
Dr. Koo Business Psychology Training School
()
National Geographic ()
Mother Goose ()
Cosmo English
Maurice Lacroix ()
Editorial & Publication Quality Building Award 2002 Supplement ( 2002 )
HKHS Elderly Supplement ()
(), Hibiscus Park (), Cascades ()
Liberal Party -Copy writing and editorial service for promotion
materials of Election ()
University Grants Committee – Scholarship
and Mainland China
()
( ( - ) )
St James Settlement ()
Haven of Hope ()
Jacky Cheung World Tour( 2007 )
The Shaw Prize 2004 (2004 )
Quality Building Award 2002 ( 2002)
Alan Tam 2010 3D Concert 2010 3D
Hong Kong Commercial Radio Broadcasting Co. Ltd. ()
Metro Broadcasting Co. Ltd. ()
Lai Kwan Seafood Restaurant ()
Environmental International Ltd ()
1605, Golden Gate Commercial Building, 136-138 Austin Road, Tsim Sha Tsui, Kln.
Tel : (852) 2366 0783, 2366 0784 Fax: (852) 2366 0789
Email : [email protected]
Company Background
Zinnia is a dynamic and multi-faceted consultancy firm which offers marketing & public
relations services to businesses of all sizes. She is also known for its attention to detail
in its superior service to all clients whether it's with a private organization,
government body, listed corporation, or non-profit making association.
Providing one-stop solution to your marketing & PR needs, Zinnia’s scope of services
spans from marketing communications, brand building, event marketing & management,
media relations, corporate image & affairs, e-marketing, design & production to crisis
management. Zinnia is poised to deliver highly competitive and personalized
consultancy service in a timely and flexible approach.
Based on broad scope of experience, knowledge, and professional excellence, Zinnia
can creatively develop an outreach program to fit any objective. She has already
demonstrated her expertise to a number of clients from different industries including
educational & cultural institutions, private corporations, non-profit making
organizations, finance & property sector, retailers and IT business.
Professional Marketing & PR Services
We carefully understand the demand of our clients so as to design innovative
promotional plans. Through rapid communication with our clients, we ensure that the
plans will be implemented. Zinnia is a target-oriented marketing firm, ascertaining all
clients to receive effective and professional service.
Consultancy service in marketing & PR affairs
Strategic planning & execution in marketing & public relations activities, from
day-to-day operation to special events including press conference, media briefings,
exhibition, seminars to outdoor promotion
Generating marketing ideas and gimmicks
Building up strong media relations
Event marketing and management like product launches, roadshows, grand
openings to social functions
Design & production of corporate and marketing materials
TVC , Corporate video and documentary production
Copywriting, drafting press releases and other PR articles
Crisis management
Integrated Communication
communication and business propagation. Our scope of services covers organizing
large-scale events, business promoting, advertising, research study on market and
consumers, designing, editing and printing, etc. Numerous global large enterprises and
financial organizations have employed us to provide services for them. Our strength is
proven.
Moreover, we have years of experience in professional servicing. We are capable of
offering different types of communication plans to each industry. From promoting
products to assisting mainland corporations to enter the market, Zinnia can deal with
all kinds of job undoubtedly. Despite the scale of our clients and their budget plans, we
provide the best service to the greatest satisfaction of our clients.
Our team is specialized in language skills. We help building up the image of our clients,
and write for them different types of articles which are convenient for various kinds of
audience, for example the media, analysts, investors, consumers, the government and
other officials, to understand.
Relations with the Media
Having effective relations with the media is the key to succeed in PR communication
plans. Zinnia’s close relations with local media effectively assist our clients. We
transform our clients’ messages to valued newsy information so as to attract the
media’s attention. With this knowledge, we can write, translate and release operative
press releases, column articles and feedbacks. We also arrange exclusive interviews,
briefings and press conferences, etc. Furthermore, we help our clients’ position
themselves in the industry to manifest their competitive advantage. We also arrange
our clients to expose in front of appropriate media.
Entrepreneurial Communication
Nowadays, when scandals successively come out from overseas big enterprises, it is
even more important to protect the entrepreneurial image. We have assisted numerous
big organizations of different industries to build up and upgrade their entrepreneurial
images. Zinnia is good at making up creatively designed and strategic communicative
plans, by such plans satisfying results will be achieved. The key element in such is to
actively assist the enterprises to establish a close and rapid connection with the media,
through press releases, press conferences, briefings, lunch banquets and interviews.
Apart from all these means, Zinnia provides other services, which include:
Drafting and making a series of media-used articles;
writing speeches and preparing information for seminars
Designing and creating unique and distinct promotional products, such as
company trademarks, promotional articles, annual reports, promotional
mails and newsletters
Assisting the clients in crisis prevention
Providing an all-round technical training in dealing with the media, letting
the spokesmen of the company deliver themselves in a confident manner
in any types of occasions
Seeking opportunities for the clients to expose themselves in public speeches,
charity sponsoring, exhibitions and promotions
Assisting the clients to set up ways of communication between its staff,
thus enhance reflecting of ideas to the Seniors
Ceremonial Arrangement
Whether or not there is a smooth arrangement for the opening ceremonies, specific
sponsoring, exhibitions and product promotions, it reflects the position and the
reputation of the enterprises. Zinnia takes the leading role in arranging ceremonies for
her clients. From the gimmicks and the initial engineering of the ceremony, to the
concrete and final output and promotion, Zinnia is able to manage the plan in details.
We attentively deploy every single step of the ceremony. We are experienced in
pre-ceremonial planning and preparation management as well as post-ceremonial
contact with the guests, clients and business partners. Due to all-round collaboration,
we have successfully planned several memorable ceremonies for our clients that we
have left both our clients and the participants’ wonderful memories.
Financial PR
With more and more listed companies in the HKEx, some of the listed and pre-listed
companies need PR communication to create a good image to attract investors and
their capital. We fully understand the manipulation of Hong Kong’s capital market. We
also have friendly relations with the potential investors. As an indispensable part of the
financial PR, Zinnia can contact relevant fund managers, analysts and media of the
financial field to attend the events organized by our clients. In this way, not only our
clients can effectively communicate with the people in the investment field and the
media of the financial field, but also build up their images in the financial field. With our
close connection with the Hong Kong’s financial field, we can instantly update its
database and make our clients effectively establish a business connection and a strategic
alliance.
constructing and packaging messages attractive to the press; drawing attention
from the media in the financial field
Establishing a close connection with local financial media
Organizing press conferences, road shows, seminars and exhibitions
Rapidly contact with analysts, stockbrokers, fund managers, local and
international banks of relevant industries
Making high quality promotional products, including information
for road shows, annual reports, entrepreneurial pamphlets and
videos as well as company leaflets
Public Affairs
We are long known for our knowledge in governmental and public affairs. We intently
keep an eye on the dynamic society, analyze the current affairs, and master the
mechanism of news-reporting of the media very well. Through such means we assist the
companies and organizations to design and execute target-oriented communication
plans, and strive for our target clients some back-up from the communities.
Crisis Management
Every enterprise will encounter some events or crisis which downgrade their
reputation and greatly affect their sustainable development. Crisis just appears
unconsciously. Our efficient contingency measures and experienced consultants can help
our clients prevent the crisis. We deploy full and detailed emergency plans and strategies
for our clients in order to prevent worsen of the situation and to protect their images.
Therefore, the loss of clients can be diminished and the manipulation can be back on
track as soon as possible.
E Marketing
The internet continues to evolve, with new social networking platforms seemingly
arriving on the scene every few months. As broadband access
spreads and users spend more time online, We are similarly
seeking new and innovative ways to reach consumers. Our
E-Marketing Services include: Email Marketing, Blog Marketing,
Search Engine Marketing, Video Marketing, and Social Marketing
List of Clients & Projects
Hong Kong Institute of Company Secretaries ()
Hong Kong Tourist Board ()
MTR Property Management ()
Mandatory Provident Fund Authority ()
Cheung Kong (Holdings) Limited ()
Hang Lung Group ()
Kerry Properties Limited ()
Time Life Inc. ()
Now TV - Jia Yu TV (Now TV )
Camelot ()
Tung Chun Soy Sauce & Canned Food Co., Ltd ()
Founder Holdings Limited ()
Standard Chartered Bank ()
()
<<>>
Marsh (Hong Kong) Limited
CEO MindPower Ltd. ()
(: )
Lango IT Holdings Ltd.
()
City Telecom (HK) Ltd.: i Channel (())
First Link Technologies Limited ()
IT Venture
ESET NOD32
ESET Smart Security
Unicenter Desktop DNA
CA Desktop DNA Migrator
CA eTrust Anti-Spam
Founder Font
IPEVO Skype Phone
BigLock
Unotel Hotel ()
Paradise Harbour ()
Cheung Kong (Holdings) Limited Habour Plaza Metropolis Hotel
()
Verbena Height ()
Health and Medical The Vascular and Interventional Radiology
Foundation ()
- Technological Breakthrough in Refractive Eye Surgery – IntraLace
()
- MRI ()
- Breakthrough in Hallux Valgus (Bunion) Surgery & The State-of-the-art
Foot Scan Technology - F-Scan (())
- One-Stop Comprehensive Fibroid Management ()
- Fibroid Seminar ()
- Life Style Management
-
-
-
Cancer
()
Protection Plan ()
ATech Health Specialists ()
()
Pharmanex Health Supplementary Products
Nong’s Company ()
Hong Kong Diabetes & Hong Kong Juvenile Diabetes Association
()
Hong Kong Centre for Healing Trauma ()
Health Innovative Technology ()
Lawrence Tsz QiGong
Life 720
University Grants Committee ()
Hong Kong Polytechnic University ()
HKEducationCITY.Net ()
Modern Education Research Society Ltd. ()
Vancouver School Board (Canada) ()
St. Stephen’s College ()
Dr. Koo Business Psychology Training School
()
National Geographic ()
Mother Goose ()
Cosmo English
Maurice Lacroix ()
Editorial & Publication Quality Building Award 2002 Supplement ( 2002 )
HKHS Elderly Supplement ()
(), Hibiscus Park (), Cascades ()
Liberal Party -Copy writing and editorial service for promotion
materials of Election ()
University Grants Committee – Scholarship
and Mainland China
()
( ( - ) )
St James Settlement ()
Haven of Hope ()
Jacky Cheung World Tour( 2007 )
The Shaw Prize 2004 (2004 )
Quality Building Award 2002 ( 2002)
Alan Tam 2010 3D Concert 2010 3D
Hong Kong Commercial Radio Broadcasting Co. Ltd. ()
Metro Broadcasting Co. Ltd. ()
Lai Kwan Seafood Restaurant ()
Environmental International Ltd ()